Entrepreneur and makeup artist Natasha Moor's vision extend
further than her immediate business. She hopes to inspire
women to be the best version of themselves - inside and out.
In her professional life, she is dedicated to her craft as a
renowned, jet setting makeup artist. Through her years of
experience, she knows firsthand the transformative power of
makeup and how it empowers.
Natasha started her 'Happiness Project' to amplify her belief
that makeup can dramatically impact someone. This theory
flourished during the most unlikely of circumstances, while
when she was working with women who were in need,
disenfranchised and struggling.
She says, "A few years ago, I visited shelters for women-
victims of human trafficking, homelessness and substance
abuse. I had the amazing opportunity to interact with these
survivors, and I saw their reaction after I pampered them with
a makeup session."
This reflected on how she started her career into the
industry. It dawned on her that makeup is the universal
language that provided confidence, happiness and self-
love. "It isn't a vanity project, it's an assertion to be your
best", she says.
She further adds, "I decided my ethos was to share this with
women everywhere; to use my platform as a safe space with
purpose, kindness and with good intentions to make a positive
change that is beyond the superficial. I want to empower and
One of the personalised services Natasha provides is, 'fine
detail beauty couture'. An individualised and exclusive
Natasha then went ahead and created a cosmetic line to empower
more than just her clientele, she brought it global. Her first
line of cosmetics was the staple; lipstick. After years of
research and development on formulas, she created a winner.
Today, her wide range of lipstick shades are long-lasting,
moisturising and velvety that are made to flatter every skin
tone. Each shade has been given an inspiring and powering
The idea is for women to not only appreciate the way they
looked, but how the lipsticks made them feel. The whole range
is now available in Sephora South East Asia and online
Natasha's artistry has been recognised at the Savvy Luxury
Fashion Retail Awards and at the 21st Icon Awards in London.