Monday, November 11, 2019

PCPIR Rejuvenation Study launched at Summit on Global Chemicals & Petrochemicals Manufacturing Hubs in India 2019

Co-hosted by FICCI, the first of its kind two-day summit was inaugurated by Shri D.V. Sadananda Gowda, Minister of Chemicals & Fertilizers, Government of India

 In its endeavor to strive robust advancement in the Indian Chemical & Petrochemicals industry, Federation of Indian Chambers of Commerce & Industry (FICCI) jointly with the Ministry of Chemicals and Fertilizers, Government of India today launched the PCPIR Rejuvenation Study at the ‘Summit on Global Chemicals & Petrochemicals Manufacturing Hubs in India 2019’.

The PCPIR Rejuvenation Study, by FICCI and their knowledge partner Mott MacDonald, highlights the continuous development of Petroleum, Chemicals and Petrochemicals Investment Regions (PCPIR), its current scenario and government’s roadmap for policy interventions to rejuvenate investment in PCPIRs. It has stated that India is the sixth largest producer of chemicals in the world and contributes 3.4% to the global chemical industry. The chemicals market in India has grown at 3% over the last decade. The industry comprises of 13.38% of manufacturing GVA and 2.39% of National GVA which employs about 2 million people.

The Government of India adopted a policy in 2007 to set up Petroleum, Chemicals and Petrochemicals Investment Regions (PCPIR). Currently there are four identified regions - Dahej (Gujarat), Vishakhapatnam (Andhra Pradesh), Paradip (Odisha) and Cuddalore (Tamil Nadu). However, due to a wide range of issues (ranging from overall infrastructure development to project financing), attracting investment to Vizag, Paradip and Cuddalore has been relatively challenging in comparison to Dahej. Considering the overall scenario, the government has now planned for policy interventions to rejuvenate investment in PCPIRs.

Speaking about extraordinary role of Chemicals and Petrochemicals Industry in shaping the other industries, Mr. D.V. Sadananda Gowda, Minister of Chemicals & Fertilizers, Government of India said, “The Indian Chemical & Petrochemical Industry is currently witnessing a rapid expansion. The untapped potential of this industry needs to be addressed which holds the power to bring a revolution in the country. The industry is expected to grow at a CAGR of 9.3% from USD 163 billion to USD 304 billion market by 2025, which not only emphasizes the important role it can play in the growth of Indian economy but to become the global leaders in petrochemicals and emerge itself as world’s next manufacturing hub. We are honoured to partner with FICCI to host first of its kind Summit on Global Chemicals & Petrochemicals Manufacturing Hubs in India 2019.”

Commenting on the significance of the report launch, Mr. Deepak C. Mehta, Chairman – FICCI Chemical Industry Committee and CMD, Deepak Nitrite Ltd. said, “It is my privilege to be a part of Summit on Global Chemicals & Petrochemicals Manufacturing Hubs in India 2019 and meet the entire industry fraternity at this important event. The Indian Chemical and Petrochemical industry is an integral part of the Indian economy and possess huge unrealized potential to strengthen the Indian economy. The PCPIR Rejuvenation Study connotes the chemicals market in India has grown at 3% over the last decade, current development and policy interventions to rejuvenate investment in PCPIRs.”

“The government’s initiative towards successful implementation of Petroleum, Chemicals and Petrochemicals Investment Regions (PCPIR), shoring up existing infrastructure to world class level is truly commendable. We at FICCI are really obligated to Department of Chemicals & Petrochemicals, Government of India for their valuable support and guidance in organizing the first ever summit of its kind.” he added.

Across the summit, eminent speakers from the industry like Mr. Nikhil Meswani, Executive Director, Reliance Industries Limited, Mr. R Mukundan, Managing Director & CEO, Tata Chemicals Ltd., Mr. Sanjeev Gandhi, Members of the Board of Executive Directors, BASF SE, Mr. Walmir Soller, CEO, Braskem Europe, Mr. Prabh Das, Chairman - FICCI Petrochemical and Plastic Industry Committee, MD & CEO, HPCL Mittal Energy Limited, amongst others were a part of it.

Kiabza partnering with the upcoming blockbuster movie Pati Patni Aur Woh!

 Upcoming Hindi Film, ‘Pati Patni Aur Woh’ which is due for release on the 6th of December 2019 has Kiabza as their partners. Kiabza is a website for pre-owned branded fashion - a unique marketplace for people to buy and sell branded, authentic & hand-picked pre-owned fashion. The crew of the film is believed to have used fashion products resold by Kiabza. The film is a romantic comedy and a remake of a 1978 film of the same name which starred Sanjeev Kumar, Vidya Sinha, and Ranjeeta. The new avatar of the Film stars current heartthrob Kartik Aaryan, Bhumi Pednekar, and Ananya Panday. It is also being reported that the clothes worn by the stars in the film would be resold on, post its release., which is a Mumbai based re-commerce website benefits Sellers and Buyers alike. It encourages Sellers to consign their pre-owned branded clothing and earn easy cash for their products. Buyers can get the best brands at prices which are a fraction of their original costs. KIABZA is a new venture of the Founders of 'The Kishco Group’, a 4 generation old international textile business house very well recognized and valued worldwide.

Second-hand shopping has been growing increasingly more popular, and equally more enticing as studies continue to surface about the degradation of the environment. Today, the resale market in USA is worth more than $24 billion, with an estimated growth of $51 billion by 2023. The cause for this huge disruption in the fashion industry is largely due to the efforts of millennials and Gen Z members, who are 2.5 times more likely to purchase second-hand items faster than any other age group.

Kiabza has an approved list of more than 1500 brands, which are a mix of domestic as well as international brands including everyday high street brands like Zara, Mango, Vero Moda, M&S, etc. and premium brands like Armani, Burberry, Versace, Hugo Boss and many more. A Seller can put together branded clothing from his/her entire family closet for Kiabza and they take care of everything, right from curating a product to delivering it to the buyer and paying the seller for the same. The entire process is hassle-free and the products are always in great condition.

Lending inspiration are the rich celebrities who have made it “fashionable to repeat”. The pre-owned luxury fashion is likely to continue with its exponential growth in the upcoming years. For the millennial embracing second-hand, however, it is not a subconscious habit but a conscious choice. And their second-hand is not something they scrounge from downmarket shopping areas, but are items that are “cool” and come with a backstory. People want to weave a narrative around the pre-owned stuff they have acquired.

The Founder & CEO, Nohar Nath has 20 plus years of experience in the textile recycling industry having run Kishco Group’s business, which is primarily based on the recycling of textiles. He has a Master’s in Business Administration (Marketing) from Jamnalal Bajaj Institute of Management Studies (JBIMS). He is an active and much sought after speaker at various forums across the globe. He has delivered speeches at the World Recycling Conference in 2015 and again in 2017. He is a national level golfer with many laurels, including winning the World Corporate Golf Challenge in 2008 in Spain.

Machinery perceived for 3D-shoe-uppers mass segment to be displayed at Techtextil 2019

Techtextil India is the leading international trade fair for technical textile and non-woven offering complete solutions of the entire value chain of 12 application areas from Agrotech to Sporttech which addresses all visitors’ target groups. They are now organizing the 7th edition of Techtextil India, which is going to be held from 20-22 November 2019 at the Bombay Exhibition Centre. For the first time at Techtextil India of CMS 202 HP B that can be used for short 2D and 3D knit fabrics and accessories, CMS 303 Ki B TT Sport – a cost and space-saving machine mainly for the 3D shoe-uppers mass segment and CMS 330 Ki W TT Sport with three fully-fledged knittings and transfer systems for the footwear knitting industry by Stoll India Pvt. Ltd will be displayed. This year they will display textile solutions of the latest technologies and innovations at this exhibition.

Many other interesting types of machinery like Fadex AS, a new “super UV protector” to make automotive & transportation textiles more resistant to light; Foron SP-WF, a range of high-performance disperse dyes for polyester sportswear; and Appretan NTR, a water-based textile coating binder that rallies renewable natural ingredients for applications such as tea bags and coffee filters or capsules by Archroma will also participate in Techtextil.

Nanofics coatings that are used to add new functionalities such as hydrophilic, hydrophobic or oleophobic and are deposit in a cost-effective way by Europlasma NV will also participate for the first time in Techtextil India. The sunrise sector of the Indian technical textile industry possesses great potential due to its cost-effectiveness, durability, and versatility within the market. Effective strides were taken by the government of India to boost growth and the development has also played a major role to entice international companies to view India as a strong market for trade.

Techtextil India is a part of the “Technical Textiles & Textile Processing” the brand with actually 8 shows worldwide within Messe Frankfurt’s Texpertise Network comprising 49 fairs that highlight innovations and show what is driving the global textile industry. Messe Frankfurt is one of the world’s leading trade fair organizers, generating around €645 million in sales and employing 2,297 people. The Messe Frankfurt Group has a global network of 29 subsidiaries and 57 international Sales Partners, allowing it to serve its customers on location in more than 160 countries. Messe Frankfurt events take place at more than 40 locations around the globe. The exhibition is an important marketplace to develop new ideas, strengthen existing consumer relations, and gain new business relationships.

Other prominent names from the industry like Aditya Birla Yarns (P T Elegant), Archroma, Coated Sales, Europlasma, Far Eastern New Century Corporation, Ginni Filaments, Groz Beckert, Lenzing Ag India, Lucky International, Montex Glass Fiber, Oerlikon Nonwoven, Park Non-Woven Pvt Ltd, Piotex Textech Pvt. Ltd, PyroTex Industries GmbH, Saint Gobain Adfors, Grindwell Norton Ltd, Sarex Chemicals, Shreenath Adhesives, Suntech Geotextile Pvt. Ltd, Supreme Nonwoven and The Filament Factory GmbH will also be present to showcase advanced technologies and solutions to cater to various application areas of the industry.

Many international contingents like German pavilion, China Pavilion, Taiwan Pavilion will be participating. They aim to tap the potential of the composites industry and promote wider application of advanced composites. While there is a great scope for the composites industry to cater to the global market, the most significant growth driver for the trade and technology of composites is the huge untapped potential of the domestic market which will gain momentum through this platform.

Additionally, Techtextil India Symposium will also be conducted, which is the premier forum for the technical textiles industry (including nonwovens and composites) bringing together top-level speakers, technical specialists and highly qualified professionals across the industry.

The conference will attract speakers and delegates representing the entire cross-section and stakeholders at a common platform, including the leading machinery manufacturers, raw material suppliers, fabric suppliers, the end-product manufacturers, consultants, startups/new entrepreneurs, investors, research and development companies, testing, and certification authorities and industry associations, a major textile institution, etc.

A Harmonious Fusion of Vocal and Rhythm between Dr.Jaspinder Narula and Shivamani in Ashok Kacker and Swar Aalap's "Pyar To Hona Hi Thaa"

Ashok Kacker in association with Swar Aalap presented a musical concert featuring the dynamic duo
Dr.Jaspinder Narula and Shivamani - Pyaar toh hona hi tha.

The event took place at Balgandharva Rangmandir in Bandra and the stellar performance of the duo
left the audience spellbound. Eminent personalities from the media industry like Anu Malik, Ramesh
Sippy and Talat Aziz also graced the occasion with their presence.

One of the major highlights of the event was the power packed entry of percussionist Drum
Shivamani which striked a chord with the audience, literally.

The spectators were all in for a nostalgic trip with Indian aesthetic singer Dr.Jaspinder Narula's 'Ye jo halka halka suroor hai'.

The surprise for the evening was well received by the audience when Dr. Jaspinder Narula called
upon Shivamani and they both were seen creating an unforgettable fusion. They also jammed on
“Pyaar to hona hi thaa” and “Damadum Mast kalandar.”

Talking about the same Shivamani said, "Swar Aalap is Dinesh Ghate’s brainchild which felicitates the musicians who deserve all the centre stage which was formerly enjoyed just by the singers and music directors. I'm proud to be associated with a platform that give due recognition to people who are passionate about music and have devoted their life towards it."
The event concluded with Dinesh Ghate expressing his gratitude towards Ashok Kacker for being a
strong support, Dr. Jaspinder Narula, Shivamani and everyone who made the evening successful.

Friday, November 8, 2019

Reviving the culture of deeper engagement with contemporary art and art-making in India!

After an enriching first session of Projects | Process last month, G5A Foundation for Contemporary Culture is excited to present the November session of our special monthly series where artists, performers, theatre-makers and designers meet and talk about the significance of the process and its relevance to project-making in contemporary India.

With Projects | Process we bring to you a chance to experience the immersive voyage that artists traverse when creating a work of art. The theme for this month explores ‘Space’. Our speakers will engage with and delve deeper into the presence, absence and creative use of ‘Space’ in their work.

This session brings together an eclectic mix of artistes - Sajid Shaikh (Experimental Visual Artist), Namaha Mazoomdar (dancer, choreographer and theater artist), and Amrita Mahale (writer and aerospace engineer). Moderated by Karanjeet Kaur (writer, journalist and Creative Editor of Arre).

In a world increasingly geared towards instant gratification and quantitative results, we invite you to take a pause and become a part of the transformational journey of rigour, riyaaz and relentless passion that is bound to bring hope, inspiration and rekindle curiosity about the artistic process!

Projects | Process, will be a monthly series as part of our new Season, and we hope it will revive the culture of deeper engagement with contemporary art and art making in India!

When: Wednesday, Nov 13 | 8 PM onward
Where: Black Box, G5A, Mahalaxmi
Passes will be available on Book My Show -

About Projects | Process 
Anything done well must have a story to tell about its making, a process that allowed for it to evolve and realize itself into its final form; be it a musical composition, a painting, or simply the making of a delectable meal. We usually experience and admire the end product and most often remain oblivious to the painstaking, often devotional journey of its making; its process from concept to completion; the rigor and passion that it must so relentlessly involve.

This makes for significant archival material and if shared as stories, are critical to: learn from, aspire to and bring hope and reassurance, especially in a world that increasingly looks to instant results and instant gratification.

G5A is bringing back Projects | Process, a series of sessions where artists, performers, theatre-makers, and designers will talk about the significance of process and its relevance to project-making in contemporary India, while sharing insights into the development of an ongoing or a recent piece of work.
About the Speakers:
Sajid Wajid Shaikh is an experimental artist, originally from New Bombay. His creative adventure began at age 7 when his mom gave him a box full of paint. Ever since, it has been one canvas, silkscreen, notebook page, paper, and poster print after another. He uses a visual language of shape, form, color, and line to create a
composition which may exist with a degree of independence from visual references in the world. It’s a form of self-expression - meta and cathartic.  His work indicates a departure from reality in depiction of imagery in art. This departure from accurate representation can be slight, partial, or complete. Abstraction exists along a continuum. color is conspicuously and deliberately altered vis-a-vis reality. He is a Creative Director of the Design Practice called 46&2 His clientele includes Google, Facebook, HP, Yahoo, Adidas, Redbull, Paypal, Vouge & Elle to name a few.

Namaha Mazoomdar is a professional dancer, a director, an Odissi teacher, a choreographer. Her classical dance journey began with Odissi under the tutelage of  Daksha Mashruwala. She has also joined Anusree Bonnerjee, a Sr. Bharatnatyam exponent, as a founder partner at Drutam Dance Ideas Lab. Namaha has performed at various international dance festivals across Singapore, Australia, Indonesia, Taiwan as well as India. She also has a Diploma from the Intercultural Theatre Institute, Singapore. As a qualified professional actor and a trained professional dancer, Namaha is keen on exploring an intricate confluence of the two disciplines to create new evocative expressions in performing art.
Amrita Mahale is the author of the novel Milk Teeth, longlisted for the JCB Prize for Literature 2019. Amrita was trained as an aerospace engineer and is a product manager at a nonprofit research lab working on artificial intelligence for social good. Her writing has appeared in Hindustan Times, Scroll, Himal Southasian, and Brown Paper Bag.

What's hot & happening in Mumbai

Celebrating the 83rd Birthday of Pandit Kartick Kumar
Show Details: Sunday, 10th Nov - 7:30 AM at the Royal Opera House, Mumbai
Synopsis: Concert by  Niladri Kumar of Morning Ragas that celebrates Pandit Kartick Kumar's 83rd Birthday. A maverick musician, a serious exponent of Indian Classical music, a global icon Niladri Kumar is a fifth-generation Sitarist. At the tender age of four, Niladri showed immense aptitude and readiness towards playing the Sitar, his natural draw towards music was thereafter moulded, enhanced, trained and disciplined under the guidance of his Guru and Father Pandit Kartick Kumar.
Musician: Niladri Kumar & Co - Artist: Vijay Ghate (Tabla)
Age Limit: 6+
Genre: Indian Classical Music
Duration: 90mins (No Interval)

Classic Monday
SOI Chamber Orchestra

Show Details: Monday, 11th Nov- 8 pm at Prithvi Theatre
Synopsis: The SOI Chamber Orchestra with Resident Conductor Mikel Toms returns for their 7th consecutive performance as part of Prithvi Theatre Festival 2019. This performance also marks Mikel Toms first performance with the SOI Chamber Orchestra at Prithvi, since taking over as Resident Conductor. The programme will include works by Mozart, Vaughan Williams, Barber and much more.
Conductor:  Mikel Toms
Age Limit: 6+
Genre: Western Classical Music 
Duration: 90mins (No Interval)

G5A Indie Music Thursdays

When: Nov 14 | 21:00 onward
Where: G5A, Mahalaxmi
Who: Enkore & DeeMC (feat. Poetik Justis)
Synopsis: Independent art, with all its disciplines, while being on the margins, has always been a resilient and fertile ground for dialogue and debate, innovation and ideological courage, and provides an alternate voice in a mainstream-dominated landscape. It has also often provided inspiration to the mainstream art industry. G5A’s mission, therefore, has always been to support and encourage independent art practice.
The Indie Music scene today is extremely vibrant and innovative and so G5A Foundation for Contemporary Culture will be dedicating one day every month that will feature a strong line-up of acts both Indian and international. This November, G5A is excited to present an indie music evening dedicated to hip hop with Enkore and Dee MC (feat. Poetik Justis) LIVE at the G5A Black Box on Thursday, 14th November 2019.
Get ready for dope beats paired with fiery, relatable, and introspective lyrics that take you on a journey from the personal to the political!

Top Energy Company in India ONGC concludes first transaction worth 1 Cr on TReDS of M1xchange

In a significant development, M1xchange, one of the foremost exchanges dealing in Trade Receivables Discounting System (TReDS), has successfully transacted with ONGC, an Indian Multinational Crude Oil and Gas Corporation. The digital platform of M1xchange came into being in April 2017 to serve micro, small and medium enterprises (MSMEs), which usually struggle to stay afloat due to paucity of working capital. While the private sector came on-board swiftly, PSUs have on-boarded TReDS recently. A total of 36 PSUs have been on-boarded and about 9 have joined M1xchange in the last quarter.

The coming together of M1xchange and ONGC would address the financing concerns of MSMEs in the energy sector, an important segment of the economy. Other PSUs such as Indian Oil, HPCL, BPCL, ONGC Videsh, NTPC, GAIL, etc. are also a part of TReDS on M1xchange. Launched by outsourcing and consulting firm Mynd Solutions, the use of TReDS is aimed at improving the flow of funds to the MSMEs by reducing the realization cycles of receivables. TReDS allows MSMEs to post their trade receivables on the system and get them financed.
“We welcome ONGC on board. This is an important development for M1xchange as it reflects the growing trust and confidence of PSUs where systems were not geared for TReDS but slowly they are reconfiguring their approval cycles to be able to extend the benefit of Digital financing to larger set of MSME vendors and fulfill the objective of TREDS, towards the growth of economy," said Sundeep Mohindru, CEO, M1xchange.
As the largest crude oil and natural gas Company in India, contributing around 75 per cent to Indian domestic production, ONGC ranks 11th among global energy majors.
"TReDS is the effective mechanism created by Government for financing Micro and small enterprises. Consistent with our aim to facilitate our Business partners we are encouraging more MSE suppliers to participate and benefit from the TReDS platform. At ONGC we are of the view that the TReDS initiative has the potential to solve the working capital related issues for MSE vendors efficiently at lower cost. " said Mr. Subhash Kumar, Director (Finance), ONGC.
The digital platform is known to offer transparency and helps in taking quick decisions on offering funding to MSME sector which is the backbone of India’s economy.
About M1Xchange
M1xchange is an RBI approved TReDS (Trade Receivable Discounting System) platform. TReDS is an institutional mechanism set up in order to facilitate the financing of trade receivables of MSMEs from corporate buyers through multiple financiers. TReDS will boost the Indian economy by solving the erratic cash flow problems of MSMEs caused due to slow paying invoices. M1Xchange has digitally transformed the vender payment ecosystem and the way MSMEs generate working capital. This has been achieved through seamless presentation of bills, their validation, discounting, and approval of funds on a single platform. There is no need for additional collaterals to raise money through the platform.
More details on M1Xchange can be accessed at The utility of TReDS has been explained through videos at

Cummins India flags off India’s first mobile training fleet on BS-VI technology

 Cummins India launched the first fleet of eight BS-VI mobile training vans in India on Wednesday with the objective is to educate and offer training on the BS-VI technology engines. The campaign was flagged off at Cummins India Office Campus in Pune and the vans will be travelling to multi-cities across the length and breadth of the country, starting from 06th November.

Cummins training vans will be travelling to OEM Dealership and authorized workshops for technicians, body builders, drivers and customers to conduct BS-VI awareness training. This campaign will provide an opportunity for participants to have hands on training experience without having to travel to centralized training centers.
Mr. Ashwath Ram, Managing Director, Cummins India, said, “At Cummins, it is our constant endeavor to power our customers through innovation and dependability along with a suitable strategy that addresses market requirements. Cummins is the pioneer and technology leader in cleaner air and emission technologies across the world, and in India following the success of BS-IV SCR (Selective Catalytic Reduction) technology, it’s a natural and easy for us to be the enabler of the technological upgrade from BS-IV to BS-VI. Globally, more than 1 million Euro-6/BS-VI equivalent and higher emission vehicles are running with Cummins engine and after treatment system. Cummins has always been the technology partner of choice for engine and this initiative is aimed at educating and upskilling our stakeholders with the latest engine and after treatment technologies and its benefits. Cummins will hold hands with its partners in the technology journey build a cleaner and prosperous India”
Installed inside each of these vans is an actual Cummins BS-VI engine with cut sections of engine parts and SCR (Selective Catalytic Reduction) system. It also houses the Cummins Single Module Aftertreatment system to give the audience a real touch and feel experience of the Cummins technology. The training van is equipped with LCD TV’s to impart information and training videos for the Cummins BS-VI engines. In addition to these the Cummins BS-VI engine is attached to the live wiring harness supplied with DC power for the simulation of static fault code. INSITETM connectivity and features such as fault reset code, actuation test etc. can also be carried out. INSITETM application will reduce troubleshooting time, errors and incorrect procedures and quickly get the vehicle back on the road.
Anjali Pandey, Vice President Engine Business and Component Business, Cummins India said “At Cummins we understand our customers and the need of the market. As preferred partners it’s our constant endeavor to support our customers as they transit towards newer technologies. The objective of this campaign was to educate and impart training on the BS-VI technology and provide first-hand experience to our customers, OEM Dealership and Authorized workshops. It’s easy and quick trainings at the door steps of the customers and thus enable them with smooth and easy transition to BS-VI. The training vans are highly equipped and are effective and faster way of generating awareness and training on the latest Cummins technology.
In the first phase the fleet of eight training vans will be traveling across major cities like Pune, Mumbai, Delhi, Ahmedabad, Hyderabad, Vijayawada, Chennai, Cochin, Kolkata, Jamshedpur, Jaipur etc. and covering 10 cities and towns per month to start with.
About Cummins India Limited
Cummins India designs, manufactures, distributes, and services engines and related technologies in India. The company operates through four business units: Engine Business, Components Business, Power Systems Business, and Distribution Business. The Engine Business manufactures and markets diesel and natural gas engines ranging from 65 HP to 400 HP for the low, medium, and heavy-duty on-highway commercial vehicle markets, as well as the off-highway commercial equipment industry comprising construction and compressor. The Power Systems Business provides power generation systems in standby power and distributed power generation for individual and institutional customers in various segments, such as infrastructure, IT/ITES, data centers, realty, healthcare, and hospitality; and high horsepower engines for mining, marine, railways, oil and gas, and defense applications, as well as manufactures and exports open and enclosed low kilowatt generator sets. The Distribution Business offers products, services, and solutions for equipment and engines; and provides after-market support services to customers in India, Nepal, and Bhutan.
The company also exports its products to the United States, the United Kingdom, Mexico, Singapore, and China. Cummins India Limited was founded in 1962 and is based in Pune, India. Cummins India Limited is a subsidiary of Cummins Inc.
About Cummins Inc.
Cummins Inc., a global technology leader, is a corporation of complementary business segments that designs, manufactures, distributes and services a broad portfolio of power solutions that range from diesel engines to hybrid and electric platforms. The company’s products range from diesel and natural gas engines to hybrid and electric platforms, as well as related technologies, including transmissions, battery systems, fuel systems, controls, air handling, filtration, emission solutions, and power generation systems. Headquartered in Columbus, Indiana (U.S.), since its founding in 1919, Cummins employs approximately 62,600 people committed to powering a more prosperous world through three global corporate responsibility priorities critical to healthy communities: education, environment and equality of opportunity. Cummins serves customers in approximately 190 countries and territories through a network of approximately 600 company-owned and independent distributor locations, and over 7,600 dealer locations. In 2018, the company earned about $2.1 billion on sales of $23.8 billion.

UC Browser, Paytm Mall, PaytmFirst Join Hands for the 11.11 UC Shopping Festival

 UC Browser, world’s No.1 third-party mobile browser and a content platform from Alibaba Innovation Initiatives Business Group, has teamed up with Paytm Mall and Paytm First to jointly offer the 11.11 UC Shopping Festival. The partnership brings exclusive deals, huge discounts and multiple offers across different categories for UC users, with an aim to benefit its vast user base.

To provide its users with an enriched shopping experience, UC has launched a host of in-app and social media activities that will allow users to secure numerous Paytm Mall and Paytm First vouchers of a total up to 1,800,000 and win free smartphones from Infinix. By indulging in a Treasure Hunt, users can unlock exclusive Paytm coupons when they successfully open the treasure box. UC has also introduced an in-app “Invite Friends, Win Free Prize” game where UC users only need to share the link of the listed products to as many people as possible, and they stand a chance to secure the product for free if the link is successfully opened by their friends and family. By indulging in interactive social media activities on UC Browser’s official Facebook and Instagram accounts, UC followers stand a chance to win super awesome Infinix smartphones. On November 11, a big treasure box is up for grabs with the opportunity to win the whole 5 listed products for free.

UC users can take part in all these engaging in-app activities in their preferred local languages -Hindi, Tamil, Telugu, Marathi, Gujarati, Kannada, Malayalam, Bengali or Punjabi, apart from English. This is also one of the localization efforts that UC has been committed to for the Indian market.

Commenting on the partnership, Mr Huaiyuan Yang, Vice President, UC Web Global Business said“We are very excited to partner with Paytm Mall and Paytm First to run the 11.11 Shopping Festival. Paytm is a premier Indian E-commerce company whereas UC Browser has 130 million monthly active users in India. The partnership is part of our endeavour to support and promote online shopping in India and enable our users to fulfill all their digital needs on a single platform”.


With an aim to empower India’s We-Media ecosystem, UC has also introduced the Shopping Channel for this Annual 11.11 Shopping Festival, which encourages We-Media creators to share their own reviews and shopping experience of specific products. Over the last couple of years, UC has introduced advanced content production relationships- working with key media and We-media in an innovative model to provide users with more valuable content.

UC Browser owns more than 20 channels that cover entertainment, sports, fashion, celebrities and various other categories of content in 15 key languages for Indian users. It has emerged as one of the most preferred platforms for safe browsing, fast downloading as well as engaging and trendy content. It has registered 1.1 billion user downloads worldwide (excluding China), with half of its global installs from India.

About UC
UC, a business within Alibaba Innovation Initiatives Business Group, is a leading provider of mobile internet software and services. The international product portfolio of UC includes content distribution platform UC Browser, UC Browser Turbo, UC Browser Mini, and UC Ads for mobile marketing. UC Browser is the No. 1 third-party mobile browser in the world, as per StatCounter. It has reached 430 million Monthly Active Users globally. Additional information about UC and its products, can be found at

Back to our roots with Swathi Kantamani , Natco Trust

Going ORGANIC will benefit us and our nature!!
NATCO Trust is empowering Thousands of farmers in going Organic
Organic farmers seeing benefits for themselves, for the soil and for the Environment

Swathi Kantamani
Trustee, Natco Trust


Image result for organic farming in andhra pradesh

Organic farming is not NEW to India. In fact its native to India!!

 Mumbai In developing countries like ours, where 3/4th of people below the poverty line live in rural areas and where more than 80% of rural people live in households that are involved in agriculture, improving poor farmers' livelihoods is central for addressing rural development. In recent times, organic farming has increasingly gained attention as a way to manage natural resources in a more sustainable way and to raise incomes especially of smallholder farms.

Our agricultural and farming systems need to be reinvented to cater to the changing times. Many of our farmers are underpaid, malnourished, are frequently using chemicals that harm their health, and rely on practices that seriously degrade their land. Not only this, the food that they are producing is often coated in harmful chemicals, has little taste and is low in essential nutrients.

Organic farming provides a high premium for the farmers produce with low capital investment and the ability to use traditional knowledge. Organic farming normally does not involve capital investment as high as that required in chemical farming. Furthermore, since organic fertilizers and pesticides can be produced locally, the yearly costs incurred by the farmer are also low

High Premium
Organic food is normally priced 20-30% higher than conventional food. This premium is very important for a small farmer whose income might only be sufficient to feed his/her family with one meal.

Low Investment
Organic farming normally does not involve capital investment as high as that required in chemical farming. Furthermore, since organic fertilizers and pesticides can be produced locally, the yearly costs incurred by the farmer are also low. Agriculture greatly depends on external factors such as climate, pests, and disease. Furthermore, most of the small farmers are dependent on natural rain for water. Therefore, in cases of natural calamity, pest or disease attack, or irregular rainfall, when there is a crop failure, small farmers practicing organic farming have to suffer less as their investments are low. It should be noted that while shifting from chemical farming to organic farming, the transition might be costly

Traditional Knowledge
Small farmers have an abundance of traditional knowledge with them and within their community. Most of this traditional knowledge cannot be used for chemical farming. However, when it comes to organic farming, farmers can make use of this traditional knowledge. Furthermore, in cases of organic farming, small farmers are not dependent on those who provide chemical know-how.

For us at  NATCO trust Promoting rural livelihoods is one of the core focus areas We  ignited the thought of organic farming in farmers, for which the process was laid in the year 2017 in Gollamudipadu Village (native place of our Chairman and Managing Director). About 75% of the community here directly depends on agriculture and farm-based livelihoods.  We are actively engaged in promoting

·       Nutrition Gardens
There are various social benefits that have emerged from establishing the Nutrition gardening practices in four villages. Some of these benefits are improvements in health, enhanced incomes, and nutrition security within the household. Nutrition gardening has also proved cost effective and a sustainable method for producing organic vegetables.

·       Intervention in Agriculture

we motivated the community through a series of awareness programs and imparted technical training to 87 farmers and arranged interaction with the progressive farmers for further learning.

Promoting seed bank concept
This concept is aimed at conservation of indigenous gene pool. It involves propagation and development of the indigenous paddy varieties having Aroma and Medicinal Properties. We helped to propagate six varieties of indigenous rice varieties for further multiplication and conservation. Distributed seeds to three farmers for multiplication purpose and after cultivation

Lets all be a part of this Organic Re-ignition to protect our nature and ourselves!!

NDMPL & Central Presents #WeddingTales!

It’s that time of the year again! The wedding Season and NDMPL never ceases to surprise you with something new and interesting.
Wedding season is here and Central wanted to capitalize on this by showcasing their collection in a very fun and interesting way.
Conceptualized and brought to life by NDMPL for the first time ever, Central launched its wedding collection through a very interesting and newly launched format called Thumpstoppers.
Fun and flirtations, the major expectations of every young heart from a wedding season come alive in Thumstoppers.
These videos use Facebook’s new short video format to convey wedding stories in 10 secs showcasing its wide range of wedding and gift collection.
#WeddingTales is a Digital campaign which tells the consumers that Central is a one stop wedding shopping destination for the Bride’s and the Groom’s Squad.
Natasha Saraogi: Director NDMPL Said, It’s always very exciting and challenging to work on concepts like these, where you have only 10 seconds to give out a compelling message to our audience. We wanted to showcase Central as a one stop destination for wedding shopping. So we weaved in all the wedding sequences in just 10 sec in a very interesting story telling format called Thumpstoppers. Through this campaign we have set ourselves apart from conventional marketing and tried something new.

Thursday, November 7, 2019

Club Factory Registers 700% Growth (YoY) during Diwali Shopping Festival

  • 100+ Local Sellers Clock in Record 15,000 orders per day
  • West Bengal, Bihar and Telangana List Highest Growth
  • Fashion & Lifestyle products and Mobile phone accessories most Popular Categories 

 Leading e-commerce platform Club Factory has registered over 700% growth (in terms of order volume) this Diwali as compared to last year. The platform saw the highest growth in West Bengal, Bihar and Telangana with its mobile phone accessories, fashion and lifestyle products emerging as the most sought-after product categories. Small and Medium Enterprise sellers continue to drive growth for Club Factory, constituting over 70% of the total seller base.  More than 100 local sellers achieved a record of 15,000+ orders per day during the Club Diwali Sale.

The Diwali Sale has further boosted Club Factory’s growth in India, which was the world’s most installed shopping app on Google Play Store in the month of September 2019, according to Sensor Tower’s Store Intelligence platform. Club Factory has also surpassed Snapdeal to become the 3rd largest shopping app (in terms of MAUs) in India since June 2019 after retaining the #1 rank in Google Play Shopping App category (according to data analytics platform App Annie).

Mr. Vincent Lou, Founder and CEO, Club Factory said, “Major Diwali sales events are focused on mobile phones and electronics and we have provided space for smaller fashion & lifestyle sellers to participate in the festive season. The strategy has been a huge success as we see customers also have a vast demand for the lifestyle products we offer. While demand from tier-II and III cities has outperformed, net increase in metro cities remains strong as people are more familiar with e-commerce shopping and the price competitiveness of Club Factory remains a major hit. We are growing rapidly along with the market demand in India.” 

“We have achieved more than 10 times growth in the past six months for our Indian SME business. This success is a testimony to our vision and strategy for the India market, and we envision an era of FAC (Flipkart, Amazon, Club Factory) to be the future of India's e-commerce market. India is a tremendous market that has diverse needs. We believe the future of India e-commerce will witness an e-tailer focusing on branded items and bigger sellers, an online grocery shopping platform that provides daily necessities, and a diverse bazaar alike marketplace that enable all sort of products to thrive. While Amazon and Flipkart are competing in the first two categories, our strategy is to tap into the bazaar like marketplace. Our recent success is proof and testimony to our approach & strategy”. Mr. Lou added

Club Factory is the only e-commerce player in India that does not charge any commission fee from sellers, providing a fair marketplace where both the sellers and buyers are benefitted. The majority of the sellers are from the states of Delhi and Gujarat. This Diwali, sellers from Delhi and Surat clocked in highest sales in the categories of ‘Men’s T Shirt’ and ‘Women’s Ethnic Wears’ respectively.

Club Factory is also making significant investments in infrastructure and technology to create a thriving ecosystem for sellers and Indian SMEs. The company has 3 warehouses to meet the demand for quick product delivery and has opened a new warehouse in Mumbai. Club Factory has also partnered with some local top-tier logistics players for fulfillment and last-mile logistics space and to provide a faster delivery in India. The platform will soon expand its range of products to deliver more offerings across different categories.

Gilly joins the team to promote Western Australia to Indian travellers

·         Western Australian Premier on inaugural visit to India to strengthen economic ties and boost tourism
·         Cricket legend Adam Gilchrist joins Premier Mark McGowan in India
·         McGowan Government to invest $1 million to promote Western Australia in India

Australian cricket legend Adam Gilchrist has joined the head of the Western Australian Government, Premier Mark McGowan, in India to promote Australia’s largest State as a holiday destination.

Premier McGowan today announced his Government, through Tourism Western Australia, would invest an additional $1 million to encourage more Indians to holiday in WA.

Mr McGowan also introduced Mr Gilchrist as Western Australia’s new tourism “opening batsman” to help promote the State as a holiday destination.

The Premier and Mr Gilchrist’s visit has included meetings with Indian media, travel trade representatives and airline representatives in a bid to increase leisure and business visitation to WA, with a focus on encouraging Indians to travel to WA for next year’s ICC T20 World Cup.

The additional $1 million funding will also raise awareness of WA as a holiday destination in the lead up to the cricket and help to encourage direct flights between India and Perth. It will be invested in cooperative marketing campaigns, trade education, consumer awareness, media and public relations activities.

The visit has also seen Mr McGowan and Mr Gilchrist take part in a charity kids’ cricket clinic for the Magician Foundation, which uses sport to promote education and important life skills to children living in India’s poor communities. The Premier donated cricket kits to the foundation, on behalf of the people of Western Australia, to help its expansion into cricket.

India is a growing tourism market for Western Australia. In 2018-19 there was an 11.1 per cent overall growth in visitor numbers from India to 30,900, with leisure visitors increasing by 15.3 per cent to 14,100.

Tourism Western Australia committed funds to market Western Australia in India for the first time just over 12 months ago.

The initial wave of marketing activity coincided with the first-ever cricket test match to be played at Perth Stadium in December 2018.

Comments attributed to Premier Mark McGowan:

“Growing the number of Indian people visiting Western Australia is a priority for the State Government and we’ve committed an additional $1 million to our marketing efforts to help achieve this goal.”

“Having cricketing legend Adam Gilchrist on the team as ‘WA’s Opening Batsman’ is a great opportunity to help promote our great State in the lead up to the T20 Cricket World Cup matches in Perth next year.”

“We know India loves cricket and Gilly is a living legend over here and he’s been a major asset in promoting WA.”

“Visitor numbers are up so we know there is appetite for people in India to visit Western Australia and there are huge possibilities to grow this market even further.”

Comments attributed to Tourism Minister Paul Papalia:
“Western Australia has so much to offer Indian travellers, whether they’re visiting for business, education or leisure.

“We know they are interested in nature and wildlife, coastlines, beaches and marine wildlife, good food, wine, local cuisine and a family friendly destination - everything WA has to offer in spades.”

“Our capital city boasts some of the best hotels in Australia, an ever-growing restaurant and bar scene, thriving entertainment precincts and is a launch pad to a diverse range of stunning regional destinations. “

“Perth is also only five hours from and on the same time zone as Singapore, making it easy for Indians to travel to Western Australia.”

“India is a very important market and we will be focusing our efforts, through this new marketing investment, on further increasing visitation to WA in the lead-up to the India versus South Africa World Cup match at Perth Stadium.”

Comments attributed to Adam Gilchrist:
“Western Australia is one of the most beautiful places on earth and I’m lucky to have called it home for more than 20 years. 

“I am happy to be working with Tourism WA to get the word out in India and encourage people to come and see our magnificent State.”