Friday, October 18, 2019

Food Ingredients India & Health Ingredients (Fi India & Hi) and ProPak India: Indian sub-continent’s most comprehensive B2B shows for food, health and packaging by Informa Markets in India to be held in Mumbai

Informa Markets in India ( formerly UBM India )  is all set to bring in the 14 th edition of the Food Ingredients India & Health Ingredients (Fi India & Hi) as well as the 2 nd edition of ProPak India, – both B2B platforms for the food, health, packaging and processing industries. Combined together, the shows are optimally positioned to provide industry players an entire array of products and solutions pertaining to food ingredients, processing, technology and packaging under one giant umbrella. While Fi India & Hi offers the industry an opportunity to source high quality ingredients, ProPak India brings within its ambit, packaging solutions pertaining to products from medicines, cosmetics, appliances, industrial systems and machinery, among others.

The co-located expos rotate annually between India’s two promising food hubs i.e Mumbai and the Delhi-NCR region.

Speaking on the announcement of both the shows - Fi India and Hi and Propak India, Mr. Yogesh Mudras, Managing Director for Informa Markets in India said, “The market for food ingredients is witnessing a visible surge in its valuation owing to the growth in urbanization, growth in the Indian gourmet market which is currently valued at US$ 1.3 billion and growing at a CAGR of 20 %,  and the increasing population density, coupled with the rise in the purchasing power of consumers that has led towards rapid uptake of convenience food. The food sector has emerged as a high-growth and high-profit sector due to its immense potential for value addition, particularly within the food processing industry which accounts for 32 per cent of the country’s total food market. The food
processing industry is one of the largest industries in India and is ranked fifth in terms of production, consumption, export and expected growth. The objective for the 14th edition of Fi India & Hi is to offer an international showcase of such food processing technology and food ingredients and in turn, help leverage India’s wide ranging and large raw material base for food processing industries.”

He added, "Active and intelligent packaging plays a key role in the preservation of food, hence, enhanced packaging techniques need to be developed that not only boost the shelf life of the product but also sustain the nutritive value of the processed food. This is where ProPak India, the premier processing and packaging expo comes in for the industry, which is co-located with Fi India and Hi. In just its second edition, the expo has grown, bringing in over 130 International and domestic suppliers, along with novel features like a technology summit, an expert zone, a packaging theatre and live product demonstrations. ProPak India will cater to an array of sectors from food to cosmetics to FMCG & Industrial goods and will cater to the entire value chain which will be of immense value to the industry.”

Fi India and Hi With a rich legacy of 14 years, Fi India in this edition brings in several novel features such as
a) a Live Master Class with celebrity chef and television show host Rakhee Vaswani on
delectable creations that will be based on fusion & molecular, b) A Trending Zone -  that will
highlight the global trends and innovative ingredients in Health & Food Ingredients, c) A Self
Guided Tour – a tour that will highlight the Innovation & Discovery in Beverage Ingredients,
Alternative Proteins, Traditional Regional Ingredients and Healthy Ageing, d) Technical
Seminars by Association of Food Scientist & Technologist (AFSTI  Mumbai Chapter)   &
Health & Dietary Supplements Association ( HADSA ) on  ‘Product Development: Science
and Technology’ highlighting the regulatory requirement and principles & importance of
testing in new product development and ‘Emerging Scenario of Lifestyle, Food & Health
Ingredients’ highlighting the latest applications of functional foods like Carrageenan &
Bilberry extract respectively and e ) Innovate launches by some brands that will provide the
audience a wholesome, sensory experience and newer ideas and tips on food products.
This year, the expo will have over 800 brands and is well-supported by the Health Foods &
Dietary Supplements Association (HADSA), Association of Food Scientist & Technologist (I) –
(AFSTI), Mumbai Chapter and All India Food Processor Association (AIFPA). Some of the key
exhibitors include Fine Organic Industries Ltd.; K. P. Manish Global Ingredients P. Ltd.;
Synthite Industries Pvt. Ltd.; Ace International LLP; Danisco India Pvt. Ltd.; Flavaroma
Flavours & Fragrances Pvt. Ltd.; Hexagon Nutrition Pvt. Ltd.; Roha Dyechem Pvt. Ltd.; Azelis
(India) Private Ltd.; Brenntag Ingredients (India) Private Ltd.; Keva Flavours Pvt. Ltd.; Norex
Flavours Private Ltd.; IMCD India Pvt. Ltd. amongst others.
The expo will have a dedicated pavilion for the Health Ingredients category of products. It
will also have a China Pavilion and an International Pavilion this year. Fi India will see
International participation from 12 countries such as China, Sri Lanka, Taiwan, Thailand,
Canada, USA, Poland, France, Spain, Greece, Russia, The Netherlands and United Kingdom.

ProPak India
ProPak India , which is catering to India's ever growing processing and packaging industries,
has been geo-adapted from ProPak Asia , Asia's largest platform in its domain, and is
comprehensively tailored to Indian requirements. In its second edition, it is well-supported
by key associations such as -  Indian Flexible Packaging & Folding Carton Manufacturers
Association (IFCA); Association of Food Scientists and Technologists (India) (AFSTI) ;
Authentication Solution Providers' Association (ASPA) and  South Indian Education Society
ProPak India caters to packaging and processing in multiple sectors and is all set to host over
180 brands offering products and services in automation, testing and measurement, filing
and sealing machinery, cartooning machinery, thermoforming, robotics, storage and
transport, materials and consumables, and complete production lines along with allied
Some of the key exhibitors include Bossar Packaging Pvt Ltd; Ishida India Pvt Ltd.; Nichrome
India Ltd.; WOLF; Target Innovation; Bry Air; Galaxy Sivtek; Michelman Pvt Ltd.; Goma
Process Technologies Pvt Ltd.; Pactech Machinery LLP; Control Print among a host of others.
The show benefits manufacturers, distributors, Govt institutions, and other key
professionals associated with Product Development, R&D, QC/QR labelling, Packaging
Development, Procurement, Supply Chain, purchasing, and Marketing and helps them
network, exchange ideas on trends and solutions, and conduct business under one address.
The expo will witness participation from more than 13 countries – Germany, Italy, Taiwan,
Spain, Austria, Canada, Japan, Korea, Singapore, Thailand and a dedicated China Pavilion.
Some of the highlights of the show include – a)  ‘Meet the Expert’ zone – A dedicated zone
at the expo that will provide excellent opportunities to the visitors to get their questions
and queries answered by industry experts. b) ‘Packaging Theatre’- This feature will provide
an overview of recent factors enabling growth in the global packaging industry. Further, it
will gives insights on market trends, competitive landscape, market analysis, cost structure,
capacity, business distribution and the industry forecast for 2023. c)  ‘Women in Processing
and Packaging’ – The 2 nd edition of this feature will bring together women luminaries of the
industry on a common platform to share their success stories, experiences and knowledge
revolving on 3 core pillars – Leadership, Entrepreneurship and Gender Diversity.
Alongside the exhibition, ProPak will also feature an engaging and interactive conference –
that will harp on trends, challenges and opportunities in the industry. Some of the topics
include – ‘Plastic strategies for future – Challenges & Opportunities’; ‘Plastic Waste
Management’; ‘Food processing in the era of de-globalisation’; ‘Packaging – a significant
resource for brand creation & product marketing’; ‘Newer concepts & value added

packaging systems’; ‘Technology focus – machinery systems & sustainable packaging’;
‘Trends and future and future landscapes in anti-counterfeiting packaging’; ‘Spotlight on
women in processing & packaging’; and ‘The New Packaging Landscape – Smart Packaging
for Digital Consumers’.
About Informa Markets
Informa Markets creates platforms for industries and specialist markets to trade, innovate
and grow. Our portfolio is comprised of more than 550 international B2B events and brands
in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real
Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among
others. We provide customers and partners around the globe with opportunities to engage,
experience and do business through face-to-face exhibitions, specialist digital content and
actionable data solutions. As the world’s leading exhibitions organiser, we bring a diverse
range of specialist markets to life, unlocking opportunities and helping them to thrive 365
days of the year. For more information, please visit

About Informa Markets and our business in India
Informa Markets is owned by Informa PLC, a leading B2B information services group and the
largest B2B Events organiser in the world.  Informa Markets in India (formerly UBM India) is
India's leading exhibition organizer, dedicated to help specialist markets and customer
communities, domestically and around the world to trade, innovate and grow through
exhibitions, digital content & services, and conferences & seminars. Every year, we hosts
over 25 large scale exhibitions, 40 conferences, along with industry awards and trainings
across the country; thereby enabling trade across multiple industry verticals. In India,
Informa Markets has offices across Mumbai, New Delhi, Bangalore and Chennai. For further
details, please visit – m


The Airways Aviation Group announced today the acquisition of the renowned French Aviation Education & Training organisation ESMA (Ecole Supérieure des Métiers de l'Aéronautique).

Established in 1988 and located at Montpellier Mediterranean Airport, ESMA is the largest and most important ( privately owned ) multidisciplinary aviation school in Europe. With direct access to the airfield and covering a built-up area of approximately 11.600 sqm the ESMA campus facility is divided into various areas of activity including modern Classrooms & Lecture halls, Simulators, Cabin Crew Training facilities, Aircraft Maintenance hangars & teaching facilities and on-site Student Accommodation for more than 100 students. 

As an established EASA Authorised Training Organisation, ESMA offers a plethora of European Certified courses including Airline Pilot (EASA ATP), Aircraft Maintenance (CAMO, MRO - PART 145 & 147 for in-house maintenance and apprenticeship Aircraft Engineering), Cabin Crew (CCTO Training), and Ground Handling including (IATA; Dangerous Goods; Safety, IATA & AMADEUS Certifications).

“These are unprecedented times in aviation as we accelerate & expand our already significant global presence & capability and offer even more solutions to the industry’s increasing demand for properly trained & qualified people. The Airways Aviation Group is one of very few global brands in aviation education & training and we will continue to solidify our positioning as we service existing partners and develop new industry partnerships. The acquisition of ESMA is a significant next step in meeting the extraordinary industry growth over the coming 15 years”. says Romy Hawatt, Founder & Executive Chairman of the Airways Aviation Group.

Airways/ESMA approvals and certifications include EASA, CASA, Montenegro ICAO, UAE GCAA and Kuwait DGCA, along with the highly respected CAAC (Civil Aviation Authority of China) approvals.

“Airways/ESMA values its relationships and intends to continue to provide ATPL and other pilot training to the various Chinese Airlines in addition to its existing European, Arab and other Asian clientele. Asia, the Sub-continent, Africa and the Middle East represent more than two thirds of the world’s growth markets over the coming years and Airways/ESMA is well positioned to play a significant role in assisting its partners in their training needs going forward”, explains Hawatt.

The Airways Aviation Group is poised for the future with a history and growth story that spans more than 30 years and having trained over 8,000 students. The Groups current fleet of aircraft consists of 34 x Diamond DA40 and DA 42 and 16 x Cessna 172 and 182 positioned at its operational bases.

With the addition of ESMA, the Airways Aviation Group now boasts built up facilities of approximately 25,000 sqm along with the largest and most diverse (‘beaches to alps’) pilot training area footprint in the world covering approximately 350,000 sq/km across the UK, Spain, France, Montenegro and Australia.

“The coming weeks and months should see substantial new activity as we meet with and speak to our existing and new prospective partners around the globe. We are very much focused on how we may efficiently maximise resource utilisation as we increase the Group’s business output particularly through our now expanded European operations”, adds Romy Hawatt.

For further information please contact:

AIRWAYS AVIATION GROUP – incorporating ESMA Academy
+44 (0)1865 587 370 w
Airways Aviation Academy Oxford Airways House
London Oxford Airport Langford Lane Kidlington Oxfordshire
OX5 1RA United Kingdom

Thursday, October 17, 2019

Bunts Sangha’s S M Shetty International School and Junior College students visit Aarey Tribal Community

In comparison to the urban population of our country, the education scenario of the tribal community is rather disheartening. Trying to making a difference in this, Bunts Sangha’s S.M. Shetty International School and Junior College invoked a special committee in the Model United Nations program, which is a Student-Led initiative that provides its participants with a platform to deepen their understanding of world issues and think of practical solutions to solve them.

The special Committee in MUN-2019 was Social Impact, the purpose of which is to understand the obstacles faced by the tribal youth in completing their formal education. To this effect, a visit to the Aarey Tribal Hamlet was organized for the MUN students to interact with the people and gather data regarding the issues they faced. There were 25 students from different schools who participated in the Social Impact Committee.

As the students connected and learned from each other, they were able to witness first-hand the real issues impacting the tribal rather than watching edited and sometimes misrepresented views on mainstream media channels. The response from the tribal people was very warm and they were more than happy to share their routines, traditions, and issues with the students.

Education is one of the most powerful means of bringing about socio-economic development among tribes and it cannot be overemphasized.  Through the framework of a well-informed Committee, the students discussed, debated and expressed their point of view with a consensus on practical solutions. The Motto of the MUN conference was “Plus Ultra”, which means "further beyond" in Latin. The aim was to encourage the participants to think out of the box and come up with pragmatic solutions without limiting themselves to a narrow mindset with regards to understanding the socio-political landscape of the region.

Bunts Sangha’s S.M. Shetty International School and Junior College is a part of Bunts Sangha's S.M. Shetty Group of Educational Institutions which was established in June 1998 in Powai. The MUN-2019 is amongst the many initiatives undertaken by the school that helps students to understand the importance of community service and social responsibilities.

The school provides international education that nurtures innovative, reflective and engaged global citizens. “Education is the only enabler that can upgrade the economic and social stature of the tribes. The students will continue to work on the association by organizing a Sports Day for the Tribal Children”, says Ms. Mildred Lobo, Principal.  Shri Padmanabha Payyade is the President of Bunts Sangha Mumbai and  CA Shankar Shetty is the Chairman of Powai Education Committee.


Praveen Wadalkar is a successful Tech Entrepreneur, 9 times TEDx international speaker, keynote speaker, and a motivational storyteller who would be presenting his communication module in Dubai. 300 schools will be attending the International School Awards. It is the most reliant brand in Educational Awards. The awards are to honor the efforts of the educators and also to motivate them for exploring and mastering the revolutionizing techniques for making education better.

He started his new venture Speak and Grow a few years ago which is a communication skill development company that is entirely digitalized. They conduct free live webinars on a regular basis so that people can join online for the seminar.  They will be having a partnership with International School awards where they will be presenting their stage communication module and lab which is a 1-year syllabus for students that will be digitalized. They will also train 2 teachers for those schools to strengthen the whole learning process. 
The main aim of this venture is to change the perception of people towards public speaking. As today’s professionals and education system treats public speaking as a hobby or a vocational subject and not as an essential skill and core subject in the academic curriculum. Speak and Grow is trying to bring revolution by leveraging the latest technology and trying to reach everyone. They provide live webinars in which they teach the basic skill sets of communications. This is not only for professionals but also for students. Praveen is also the digital entrepreneur, co-Founder, and CEO of Techizer Tech Solutions Pvt. Ltd.  It is among Top 20 mHealth companies as per CIO Review, the company is the Winner of Digital Health Innovator of the year, 2018. Praveen is recently recognized by IFAH (International Forum on Advancement in Healthcare) as the top 100 Healthcare leaders in Asia. 
He is also the author of 3 books Public speaking and leadership, Stop Buying Medicines, and How I Became Millionaire by Robbing the Piggy Bank of My 6 Years Old Son. He believes" If the audience is sleeping, someone has to wake the speaker"

By passion, he is a motivational speaker, HMI certified mountaineer, and public speaking coach. He delivers compelling keynote speeches and conference breakout sessions, business storytelling workshops about aligning company’ sales, marketing, and culture so that leaders and employees alike can share that story with the clients.

“Despite good content people are not able to engage the audience in their talks, hence there is a need to develop a system to learns the communication skills,” says Praveen Wadalkar. Stage communication Skills or Public Speaking should be adopted by schools as a proper subject. He wishes to change the perspective of people towards public speaking and remove the fear of public speaking so they can speak and grow.  
Praveen Wadalkar is the digital entrepreneur co-Founder and CEO of Techizer Tech Solutions Pvt. Ltd. He is a successful 9 times TEDx international speaker, keynote speaker, and motivational storyteller. He is also the author of 3 books Public speaking and leadership, Stop Buying Medicines, and How I Became Millionaire by Robbing the Piggy Bank of My 6 Years Old Son.  He has started a new venture Speak and Grown. The main aim of this venture is to change the perception of people about public speaking. They provide webinars in which they teach the basic skill sets of communications. This is not only for professionals but also for students. Techizer is among Top 20 mHealth companies as per CIO Review, the company is the Winner of Digital Health Innovator of the year, 2018. By passion, he is a motivational speaker and corporate public speaking coach. He delivers compelling keynote speeches and conference breakout sessions about aligning company’ sales, marketing, and culture story so that leaders and employees alike can share that story with the clients. 

5th Edition of World Coffee Conference & Exhibition comes to India for the first time

5th edition of World Coffee Conference & Expo to be held in Bengaluru from September 7th to 9th, 2020
The prestigious event picks India to be it’s first destination in Asia

Editor’s Summary:
  • A 3-day event to be held for the first time in India with a bigger, better and promises a lot more than just a brew for your business.
  • It will host giants of the national and international coffee industry, policy makers, industry captains, exporters, manufacturers and host of other luminaries associated with coffee.
  • World’s leading coffee brands and café chains will be participating in the exhibition
  • India ranks as the fifth-largest producer and exporter of coffee globally and is emerging as a major coffee consuming country. Bengaluru produces nearly 70 per cent of India's coffee.
  • Expecting over 1000 international delegates from about 78 countries, 2000 Indian delegates, over 1,00,000 coffee growers, exporters, coffee industry, HORECA sector and coffee lovers.

 International Coffee Organization (ICO) under the aegis of United Nations is organizing its 5th Edition of World Coffee Conference to be held at Bengaluru from September 7th to 9th 2020. The Ministry of Commerce & Industry, Government of India will host the 3-day event themed, ‘Sustainability Through Consumption’ that will celebrate all things of coffee in an immersive experience with conferences addressed by international speakers, coffee exhibition, buyer sellers meets, competitions and awards, skill building workshops, amongst many others.

Coffee being the world’s most favorite beverage with 2.5 billion cups consumed every single day is produced in about 78 countries most of them belonging to the developing countries like Africa, Latin America and Asia. India is the sixth largest producer of coffee in the world, accounting for about 5% of world coffee production. With countries like India, Vietnam, Indonesia, Nepal accounting for almost 33% of the world coffee production Asia and consumption growing anywhere between 6% to 15% as against the world average of about 2% growth YoY Asia has become region of high importance in coffee business. Through this event, ICO and Coffee Board of India will look at ways to make Indian coffee a brand that is recognized world-wide and formulate ways to make India a sustainable destination for coffee.

Since Karnataka is the largest coffee growing state producing around 70% per cent of the total output of 319,500 tones estimated by the Coffee Board in 2018-19 comes from Karnataka. It is a great opportunity for the coffee fraternity to get associated with WCC 2020 to promote their brand, showcase new technologies and to grow distribution network with the biggest firms in coffee.

WCC 2020 will see participation of 78 member countries of International Coffee Organization of which India is one of the founding members. WCC 2020 will address the challenges that farmers across the world are battling with such as climate change, increasing cost of production and falling prices. World Coffee Conference will focus on economic, agriculture, commercial, environmental, social & cultural impact of Coffee.

Earlier in the event held at New Delhi, Shri Piyush Goyal, Hon’ble Minister for Commerce & Industry and for Railways, Government of India reiterated to bring in innovation and adopt an out of the box approach to make it an outstanding event in the global coffee landscape and become a catalyst for innovations and attracting investment to the sector in India. He also emphasized that efforts should be made to make sure that the farmers can become stakeholders in the value chain and benefit from the technologies which will connect farmers to the end consumers resulting in getting better value to their produce. The initiatives like use of Blockchain technology are significant in this direction. WCC should focus on addressing some of the concerns related to Health and convey the benefits of Coffee. Commenting on the situation of glut across the world, Shri Piyush Goyal to bring a lot more ideas around sustainability about healthcare. WCC should focus on addressing some of the concerns related to Health and convey the benefits of Coffee.

Dr. C. N. Ashwath Narayan, Deputy Chief Minister and Minister for Higher Education and IT, BT and S&T, Government of Karnataka commented, “World Coffee Conference is a very important event for the State of Karnataka as we grow more than 75% of the coffee produced in the country. We also need to take this more seriously as it will address the concern of many players. It’s the maiden entry of this event in Asia and on behalf of our government I would like to assure that we will extend our full support to make this event a grand success. Furthermore, Karnataka being a technology hub, Blockchain technology can play an important part in the growth of coffee business in India. This event has the potential to become a showcase event for both India as well as Karnataka on the global stage.” 

Shri. Jagadish Shettar, Hon’ble Minister for Large and Medium Scale Industries, Government of Karnataka said, “I would like to welcome ICO and all participating delegates to India for The World Coffee Conference. I express my sincere thanks to ICO in selecting Bengaluru to be the host city for the 5th Coffee Conference and Exhibition as well as 127 session of International Coffee Council. I believe that WCC in Bengaluru is going to be a significant step in making India emerge as the major destination for coffee industry. As the coffee capital of India, Karnataka accounts for 68.7% of India’s coffee output. Karnataka has the advantage of cost competitiveness and favourable demographic dividend which enables into make products for the entire world. Also, as an IT and Startup capital, many technologies like Blockchain and AI, and so on can play a major role in shaping the future coffee business from farm to cup. At the end I would also like to take the opportunity to invite Global CEOs of coffee industry to come to Bengaluru during WCC 2020 and explore immense opportunity it brings with it. I am confident that Karnataka will become a major coffee industry hub and create lakhs of jobs for the growth of our country.”

Commenting on bringing this event to India, Mr. Jose Dauster Sette, Executive Director, International Coffee Organization said“I am delighted to be here for the curtain raiser event to announce our 5th edition of World Coffee Conference. This is the most important event on our calendar which marks the time when the ICO gathers all leading experts from across the world to discuss the most important challenges the world coffee sector is facing today. Asia is extremely important when it comes to coffee as coffee has been produced in the region for many centuries. In the past three decades the Asian share of world coffee production has grown from 16% to 32%.” Commenting further on why India is hosting this prestigious event, he said, “India is the world’s seventh largest coffee producer and is the fastest growing consuming market, known for growing both the commercial varieties of coffee – Arabica and Robusta. Furthermore India has always taken an active role in our organization and was a founding member of the ICO, having joined us in 1963.”

Welcoming Dr. C. N. Ashwath Narayan, Deputy Chief Minister and Minister for Higher Education and IT, BT and S&T, Government of Karnataka, Anil Kumar Bhandari, President, India Coffee Trust said, “The International Coffee Organization has been conducting the events since 2002 and the prestigious World Coffee Conference & Expo is organized by them. This event is the largest and the most important coffee conference in the entire coffee industry worldwide. We are proud that India has been chosen and even more proud that Bengaluru has been chosen to host this event. The event apart from being one of the widely attended event is spread into two parts. One important part is the trade show which we are hoping that it will be the main highlight of the WCC 2020. We are also hoping that our Prime Minister of India, Shri. Narendra Modi accepts our invitation to inaugurate the WCC next year which will commence on the 7th of September 2020.”

Addressing the audience, Shri. M.S. Boje Gowda, Chairman, Coffee Board of India said, “It’s a good opportunity to introduce coffee grown in Karnataka to the people world over. It’s a privilege for the Government of Karnataka to host this event here.”

After four successful coffee conferences held in London, Brazil, Guatemala and Ethiopia, India will be the first ever Asian country to host the 5th edition of World Coffee Conference.
WCC Conference will focus on global best practices in Coffee production, new technologies, Coffee and Health. Global CEO’s meet will be a major highlight of the event where in it is expected that best of global coffee companies’ leaders will discuss ways to promote coffee consumption and address the issues pertaining to price crises. The participants will attend a host of Workshops on coffee Roasting, Grinding, Brewing of Coffee, Cooking with Coffee and son. There will be special focus on small farmers and special workshops will be conducted for them.

WCC Exhibition will attract many country pavilions from Latin America, Africa and Asia where in world’s best and unique coffees will be on offer. Coffee technologies and equipment from plantations to Coffee Roasting, Coffee dispensing for in home and out of home consumption will be on display. World’s leading coffee brands and café chains will be participating in the exhibition. The unique shade grown coffees of India will be showcased to buyers from across the world who will be participating. With the assistance of scheme under Ministry of commerce Govt of India Buyer seller meets will be conducted which will bring Indian coffee growers face to face with global coffee buyers, coffee brands and café chains for them to source their coffees from India, 

Golf Championship where coffee planters, industry captains, foreign delegates and coffee enthusiast golfers will be invited to participate. The event will also feature Exclusive visits to Coffee estates in India located in Coorg, Chikamagalur, Sakleshpura as well as other regions for the serious coffee buyers as well as curious coffee enthusiasts and Connoisseurs of fine taste.

Unveiling of blow up and release of special cover on ban on Single Use Plastic (SUP)

Unveiling of blow up and release of special  cover on ban on Single Use Plastic (SUP) on the occasion of celebration of Veteran's Day on 15.10.2019 at Conference Hall, 1st Floor, Mumbai GPO

 Unveiling of blow up 
       Shri Vijay Kumar, General Manager (Finance), Mumbai,   Ms. Shobha Madhale, Postmaster General Navi Mumbai Region, Shri H.C.Agrawal, Chief Postmaster General, Maharashtra           Circle, Mumbai, Shri A.B.Joshi, former Member, Shri Santosh Gauriar, former Member, Col K.C.Mishra, VSM, former Chief Postmaster General, Maharashtra Circle, Ms. Humera  Ahmed, former Chief Postmaster General, Ms. Swati Pandey, Postmaster General, Mumbai Region, Ms. Kaiya Arora, Director Postal Services, Mumbai Region.

Release of special  cover on ban on Single Use Plastic (SUP) 
        Shri K. Muniramaiah, Director Mumbai GPO, Shri Vijay Kumar, General Manager (Finance), Mumbai,   Ms. Shobha Madhale, Postmaster General Navi Mumbai Region, Shri 
          A.B.Joshi, former Member, Shri Santosh Gauriar, former Member, Shri H.C.Agrawal, Chief Postmaster General, Maharashtra Circle, Mumbai, Ms. Humera Ahmed, former 
         Chief Postmaster General, Col K.C.Mishra, VSM, former Chief Postmaster General, Maharashtra Circle, Ms. Suchita A.Joshi,  Director Postal Services (HQ), Mumbai, 
         Ms. Swati Pandey, Postmaster General, Mumbai Region, Ms. Kaiya Arora, Director Postal Services, Mumbai Region.

Wednesday, October 16, 2019

Tourism Australia invites Indians to ‘Experience the game and beyond’ at the ICC T20 World Cups in 2020

Half a million Indian visitors expected to travel to the host nation of the ICC Women and Men’s T20 World Cup in 2020-21

Australia, host nation of the ICC T20 World Cups, has unveiled its latest India focused tourism campaign. In the run up to the next major global event in cricket, Tourism Australia’s call to ‘Experience the game and beyond’ is targeted at passionate Indian cricket fans, offering them a combined experience of world-class cricket and an unparalleled holiday experience. Following the phenomenal success of the ICC Cricket World Cup 2015, which was co-hosted by Australia and saw approximately 100,000 international visitors, this campaign is aimed at attracting a record number of visitors for the twin World Cups.

Conceptualised by Scarecrow M&C Saatchi, the core idea of the campaign is to draw synergies between India’s most loved sport and signature Australian experiences that define the legendary ‘Australian way of life’, which includes food and drink, nature and wildlife, and aquatic and coastal experiences.

A new television and digital commercial has been produced by Infinity Squared Pvt. Ltd. as part of the campaign that features voiceovers from renowned Indian cricket commentator and Friend of Australia ambassador Harsha Bhogle; Indian singer, actress and anchor Shibani Dandekar; and Australian former cricketer Brett Lee. The trio are heard commentating on what seems at first to be a cricket match but is in fact a beautiful showcase of Australia, with the footage taking the viewer on a journey to some of our country’s most iconic destinations.

The entire campaign will run across three stages, namely, Awareness, Consideration and Booking that is eventually intended to drive visitation to Australia during 2020 and beyond. In addition to the commercial, the campaign will also leverage multiple digital mediums to amplify communications. A mix of search, display, video, social, native, programmatic and content will be a part of the digital campaign. Content partnerships with broadcast and OTT platforms will also be leveraged as part of the campaign to showcase the destination through iconic cricketers from both countries like India’s Mithali Raj and Australia’s Brett Lee. The campaign will be amplified during the Australia tour of India in 2020 and the Australian Open 2020, as well as through public relations and international media hosting programs that will see influencers from different fields have a first-hand experience of the game and beyond.

Australia’s Minister for Tourism, Senator the Hon Simon Birmingham recently announced additional funding of A$ 5 million for Tourism Australia to promote the upcoming ICC T20 Cricket World Cup to fans in India, with the aim of driving visitation to both the women’s and men’s tournaments as well as increasing Australia’s broader destination appeal in India.

ICC has appointed five Official Ticketing Agents and two sub-agents, including Bharat Army, Gainwell Sports, Fanatic Sports, Sports Konnect, Cutting Edge, PickYourTrail, and Medallin Sports to sell cricket packages in India.

The women’s tournament will kick off on Friday 21 February when Australia take on India at Sydney Showground Stadium, with the final to be held on Sunday 8 March – International Women’s Day – at the Melbourne Cricket Ground. The women’s tournament presents an unparalleled opportunity to raise the profile of women’s sport as endorsed by ICC’s vision to set a new world record for the highest attendance at a women’s sporting fixture at the finals of the T20 World Cup on Sunday 8 March 2020, International Women’s Day.

The men’s tournament will run from 18 October to 15 November 2020, with the 45 matches expected to be broadcast to two billion people.

The two tournaments will be contested across eight host cities: Adelaide, Brisbane, Canberra, Geelong, Hobart, Melbourne, Perth and Sydney.

India is currently the fastest growing inbound market for Tourism Australia with five consecutive years of double-digit growth. The 2020 arrivals goal of 300,000 Indian visitors was achieved in December 2017, three years ahead of target date.

Brent Anderson, Regional General Manager, South and South East Asia, Tourism Australia
“Australia and India have a strong bond through their shared love for cricket. While we have been witnessing impressive growth in terms of visitors and spend from India, the upcoming T20 World Cup provides us with a massive opportunity to take this to the next level. We look forward to welcoming our guests from India for an unforgettable cricket experience at our iconic stadiums and also giving them a flavour of our truly distinct way of life. As part of our plan to make this one of the largest sporting spectacles in the world, a range of offerings and packages are being introduced for travellers from India in partnership with the ICC, Official Ticketing Agents and our Key Distribution Partners.”

Nick Hockley, Chief Executive Officer, ICC T20 World Cup 2020
“The ICC T20 World Cup is Australia’s next major sporting event and the world’s next major cricket event. We look forward to welcoming fans from around the world for two spectacular T20 World Cups in 2020, with 68 matches spread across eight Australian Host Cities and 13 venues. Visiting fans can expect to see the world’s best cricketers and spectacular action on the field as well as all that Australia has to offer off the field. Thank you to the Australian Government for their strong support and congratulations to Tourism Australia for producing a terrific campaign. We encourage fans to book early and plan a great experience in Australia for the T20 World Cup in 2020!”

Harsha Bhogle, Friend of Australia and Indian Cricket Commentator
“What Australia delivers in its world class stadiums for a cricket lover is matched superbly by what it brings outside of it for a traveller. There has always been an aura attached to cricket from Australia but as I have seen in my travels across most of this beautiful country, there is a lot to enjoy in its scenic beauty, fresh produce and unique wildlife. It is a great feat for Australia to be hosting the two ICC T20 World Cup tournaments, especially the opportunity of a creating a turning point in women’s cricket, with the vision to create a world record for highest attendance at a women’s sporting fixture at the Melbourne Cricket Ground during the finals of the women’s world cup on March 8. Happy to be playing a part in promoting the T20 tournament and Australia as a destination through this campaign.”

Shibani Dandekar, Indian Singer, Actress and Anchor
“It doesn’t get bigger than a world cup in cricket and I am glad to be a part of this effort to draw attention to the women’s game as it so rightly deserves. A sporting event of this magnitude is a fantastic and powerful opportunity for us to alter the course of women’s sport and cricket in the right direction and I hope we can all come together to make a difference. Australia’s iconic travel experiences and the cheerful nature of us Australians is what makes this place so special! We have a love for the great outdoors and a healthy lifestyle. Experiencing this amazing combination of people and place is an absolute must-do and I strongly recommend a visit to Australia, what better than timing it with all the cricket action!”

Brett Lee, Former Australian Cricketer
I am delighted that Australia is the host nation for the ICC T20 Cricket World Cup for women and men next year and it really is a perfect opportunity for cricket lovers from India to visit not just the games but also to travel and experience some of our best tourism attractions. As always, when Australia hosts world class sporting events, the cities come alive with a great vibe and it is the experience of a lifetime to be a part of that celebration. Specifically, I am really excited at the opportunity that we all have to shine the spotlight on the women's tournament. Let's celebrate this festival of cricket together, and come join us in Australia to experience the game and our beautiful country.

Manish Bhatt, Founder Director, Scarecrow M&C Saatchi
Commentary has always been an extremely popular connect between a cricket fan and the game since the radio match telecast days. There are three things common between India and Australia – Cricket, Cricket & Cricket. So we decided to give this insight a creative twist by juxtaposing cricket commentary with Australian experiences. And what better way to do it than by garnishing this idea with three great personalities – Harsha Bhogle, Brett Lee and Shibani Dandekar.”

  About Tourism Australia
Tourism Australia is the Australian Government agency responsible for promoting Australia internationally as a world-class destination for business and leisure travel. Tourism Australia’s purpose is to increase the economic benefits of tourism to Australia, supporting the industry’s Tourism 2020 strategy, which aims to grow the overnight annual expenditure generated by tourism to more than A$ 115 billion annually by 2020.

The organization is active in around 15 key markets, where it aims to grow demand for the destination’s tourism experiences by promoting the unique attributes which will entice people to visit. Tourism Australia’s activities include social and digital media, traditional advertising, public relations and media programs, trade shows and programs for the tourism industry, consumer promotions, online communications and consumer research.

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