Thursday, July 29, 2021

Dabur launches New Vatika Enriched Coconut Hair Oil


The new Vatika Enriched Coconut Hair Oil has the power of 10 potent herbs and goodness of coconut oil meant to provide 50% hair-fall reduction in 4 weeks


Kolkata, July 29, 2021: Dabur India Ltd., India's most trusted natural personal care company, today announced the launch of all New Vatika Enriched Coconut Hair Oil, further strengthening its presence in the hair oil market. The new Vatika Enriched Hair Oil comes with the power of 10 potent herbs.


The New Vatika Enriched Coconut Hair Oil will be available in 4 SKUs: 75 ML, 150ML, 300ML and 450ML, priced at Rs. 45, Rs. 97, Rs. 180 and Rs. 259 respectively. It will be available on leading e-commerce platforms and regular retail channels too.


Announcing the launch, Dabur India Ltd, Head of Marketing – Hair Care, Mr. Gaurav Parashar said: "Vatika is the flagship hair care brand from the House of Dabur, and has evolved as the preferred hair oil of millions of consumers over the years. The new Vatika Enriched Coconut Hair Oil has been made more powerful by the new formulation which has the power of 10 potent herbs like Bhringraj, Amla, Curry Leaves, Aloe Vera, Henna, Brahmi, Methi Seeds, Kalonji, Triphala and Black Pepper along with the goodness of coconut oil which controls 50% hair-fall in just 4 weeks, controls dandruff, prevents dull and damaged hair, thus, giving you Stronger, Thicker and Beautiful hair.”


“The new designed packaging communicates the core proposition of the brand, which is being a value added coconut oil. The new pack graphics also feature the face of the brand – actress Samantha PrabhuThe bottle is specially designed for consumer handling convenience. It also has a wide cap for ease of use. Developed after extensive R&D the New Vatika Enriched Coconut Hair Oil has the power of Phytonutrients from the added herbs, heightening the problem solution credentials of Vatika.” Mr Parashar Added.


About Dabur India Ltd: Dabur India Ltd is one of India’s leading FMCG Companies. Building on a legacy of quality and experience for 137 years, Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes nine Power Brands: Dabur Chyawanprash, Dabur Honey, Dabur Honitus, Dabur Lal Tail and Dabur Pudin Hara in the Healthcare category; Dabur Amla, Vatika and Dabur Red Paste in the Personal care space; and Réal in the Foods category.


Koo shares 'Eminence Criteria' in the public domain

        The Yellow Tick – called Eminence – recognises and showcases distinction in Indian life; promotes well-regarded personalities 

        In line with Koo’s ideology towards transparency for its users and the social media ecosystem 


National, July, 2021: A Yellow Tick on Koo recognises and celebrates a user’s eminence, stature, achievements, abilities and professional standing in Indian life. It implies that the user is well-regarded in the Indian framework – be it an artist, scholar, sportsperson, politician, businessperson or any other field.

Koo welcomes all those on the platform to apply for Eminence , as the Yellow Tick is known, at Koo. Requests for Eminence are evaluated based on internal research, third-party public resources and in the Indian context.  Eminence criteria are reviewed by a special team at Koo in March, June, September and December each year.  As on date, the Eminence Yellow tick has been confirmed for approximately one percent of requests received and these eminent voices are given prominence in their respective language communities.  This points to the rigour and importance Koo lays on ensuring that Eminence is not misused or granted at will.

Shedding light on the criteria for Eminence, Aprameya Radhakrishna, Co-founder and CEO, Koo, said, “The Koo Eminence Tick is a recognition that the user is a significant representative of the voices of India and Indians. We have formulated the process keeping India’s local realities and are committed to ensuring transparency to maintain a user-base that is verified and acts responsibly while interacting online.”

Adds Mayank Bidawatka, Co-founder, Koo App, “We are proud that Koo has made its criteria for getting the Eminence available in the public domain. Since Eminence is evaluated in the Indian context, it gives Indians a better likelihood of being able to get the Yellow Tick. This is a significant step towards making digital conversations interesting and constructive.” 

To apply for verification, click here.

How to Download Koo: 

The app is available for users to download on the mobile App Store. Users have the option to register using either their mobile number or email ID. Once registration is complete, they can follow their favourite celebrities, athletes, politicians, entertainers and thought leaders on Koo. Koo empowers users by allowing them to communicate in their native languages, should they wish to.

About Koo: Koo was founded in March 2020, as a micro-blogging platform in Indian languages. Available in multiple Indian languages, people from across different regions in India can express themselves in their mother tongue. In a country where just 10% of India speaks English, there’s a deep need for a social media platform that can deliver immersive language experiences to Indian users and help them connect. Koo provides a stage for the voices of Indians who prefer Indian languages.

Manorama Infosolutions wins ‘ADMH Maharashtra Healthcare Excellence Awards 2021’ for excellence in IT support

·         Manorama Infosolutions has been recognised under the category: Corporate Excellence in IT Support

·         ADMH (Adoption of Digital Marketing in Healthcare) is a community platform for healthcare professionals


MUMBAI, JULY 2021: Manorama Infosolutions, a true digital healthcare transformation company, has won the prestigious ‘ADMH (Adoption of Digital Marketing in Healthcare) Maharashtra Healthcare Excellence Awards 2021’ under the category  Excellence in IT Support.

This award celebrates the trailblazing healthcare providers who have leveraged innovative technology and worked tirelessly to ensure uninterrupted and continuous healthcare services in the 

Apollo Hospitals Group and Microsoft India redefine care process for MS Teams users

~Digital healthcare solutions integrated with Microsoft Teams to enable organizations empower their employees’ to manage their health and wellness~

Navi Mumbai, 29th July 2021: Apollo 24/7 – the digital Arm of the Apollo Hospitals Group and Microsoft India have joined hands to launch Enterprise Solution that can be utilized by organizations to provide their employees access to a holistic health and wellness solution within the Microsoft work suite. The Enterprise Solution – as integrated by Apollo 24/7 – has been tested in a pilot program for Microsoft India employees for a period of three months.

As part of the pilot program, 5000 Microsoft employees were given the access on this enterprise platform and over 50% of them chose to take virtual consultations with an Apollo doctor during the months of April–June. In addition to virtual consultations, over 2,600 medicine orders were also placed using the App, which were delivered at the doorsteps of the consumers in record time. Each of the registered Microsoft employees had access to over 7,000 doctors and specialists across the Apollo network.

Given the current scenario and with the third wave of COVID looming, organizations have been increasingly on the lookout for digital healthcare solutions to support their employees and families. Now, with deep integration of Apollo 24/7 with Microsoft Teams, a user has access to medical teleconsultation, vaccine booking, pharmacy, diagnostic tests, electronic health records, and wellness programs with just a click of the button. 

“Healthcare is evolving to meet the immediate and future demands during the global health crisis. With the advancements in technology, people across the globe are embracing digital healthcare solutions. Apollo 24/7 has been developed to provide access to quality care to everyone. We are excited to partner with Microsoft during this pandemic to support organizations for employee wellbeing” said Madhu Aravind, CTO, Apollo 24/7.

The latest digital health offering by India’s largest healthcare provider combines Apollo Group’s extensive physical network and capabilities with a comprehensive and distinctive digital ecosystem.

Talking about the association, Microsoft’s Executive Director, Strategic Growth, Meetul Patel said, “In today’s hybrid work environment, organizations are increasingly looking to make access to wellness resources easier for their employees. Our partnership with Apollo has helped bring this access right into the flow-of -work by making resources easy to access from within Microsoft Teams which serves in so many ways as the “Office” in the emerging work environment”

The Enterprise Solution enables a user to consult an Apollo Doctor within 15 minutes of requesting for a consult; order medicines from the wide network of Apollo Pharmacies; and request for sample collection from home for prescribed diagnostic tests within Microsoft Teams itself.

Apollo 24/7–Microsoft Teams integration has created a unique solution for organizational wellbeing, and can be enabled for enterprises very quickly. The solution allows organizations to provide the entire

Apollo ecosystem in the palm of their respective employees thereby empowering the employees to manage the health and wellbeing of their loves ones.

Wednesday, July 28, 2021

NIVEA empowers Emerging India’s young influencers to achieve their dreams

July 28, 2021, Mumbai: The Gen Z consumers of today are setting the trends of tomorrow and shaping the future of the country. They actively want their voices to be heard and become key opinion leaders in their respective spheres of influence. With an aim to provide a platform to these aspiring influencers of the future, NIVEA India announces the launch of NIVEA Soft Fresh Batch 2021 - an all-new initiative to help college girls become future content creators. With an aim to empower them with the right resources and opportunities, NIVEA India opens a world of possibilities for Emerging India’s budding influencers to help achieve their dreams.  


This initiative follows the launch of the NIVEA Soft College Edition packs in 4 exciting designs that celebrate 4 unique personas of college girls - Fashionista, Sporty, Entertainer and Smarty. Leaving your skin soft and bringing an instant fresh feeling, these limited-edition NIVEA Soft packs will be available across all leading ecommerce portals & stores near you. 


Spearheaded by celebrity and brand face Taapsee Pannu, the aspiring influencers will be mentored by 4 of the most loved, popular and well-established influencers in their fields - Mrunal Panchal; Nagma Mirajkar; Abigail Pande and Neha Doodles, who will share their tips and tricks along with their experience and knowledge of the craft. College girls from across the country need to make only one Instagram reel showcasing their talent in order to win. Up to 100 winners will be chosen as the NIVEA Soft Fresh Batch of 2021. The winners will then get access to a masterclass with the influencer mentors, an essentials starter kit for content creation, a professional photoshoot and a collaboration with NIVEA India.   


For more information and live update, follow NIVEA India’s Instagram page - @niveaindia or visit


Mr. Ajay Simha – Marketing Director, NIVEA India, said“Today’s Gen Z consumers are very passionate about digital content creation. All they strive for is some guidance, resources and a platform to kickstart their journey. As a truly caring brand that cares beyond skin, we aim to provide the right care and mentorship for the future generation of content creators. With our vision to be Emerging India’s Most Loved Skincare Brand, NIVEA Soft Fresh Batch is one of our many initiatives to engage even more meaningfully with college students across India.” 



About Beiersdorf AG 


Beiersdorf has stood for innovative, high-quality skin care products as well as pioneering skin research for more than 135 years. Leading international brands such as NIVEA, the world’s no. 1 skin care brand*, EUCERIN (dermocosmetics), LA PRAIRIE (selective cosmetics), and HANSAPLAST/ELASTOPLAST (plasters and wound care) are cherished by millions of people around the world day after day. Other renowned brands such as LABELLO, AQUAPHOR, FLORENA, 8X4, HIDROFUGAL, GAMMON, COPPERTONE, MAESTRO, CHAUL, and STOP THE WATER WHILE USING ME! round off our extensive portfolio. Through the wholly owned affiliate tesa SE, Beiersdorf is also a globally leading manufacturer of technical adhesive tapes and provides self-adhesive solutions to industry, craft businesses, and consumers.  

The Hamburg-based company generated sales of €7,025 million as well as an operating result (EBIT) of €828 million in fiscal year 2020. Beiersdorf has more than 20,000 employees worldwide, who are connected by shared core values, a strong corporate culture and the Beiersdorf purpose “Care Beyond Skin.” With its C.A.R.E.+ business strategy, the company pursues a multi-year investment program focusing on competitive, sustainable growth. The program is consistent with the ambitious sustainability agenda, with which Beiersdorf is generating clear added value for consumers, society, and the environment. 


* Source: Euromonitor International Limited; NIVEA by umbrella brand name in the categories Body Care, Face Care, and Hand Care; in retail value terms, 2019. 

Airtel upgrades its Prepaid plans to offer more value to customers

 Mumbai, 28 July, 2021: Bharti Airtel (“Airtel”), India’s premier communications solutions provider, today announced revisions to its Prepaid plans.


Airtel has discontinued its Rs 49 entry level Prepaid recharge. The Company’s Prepaid packs will now start from the Rs 79 Smart Recharge and offer up to four times more outgoing minutes of usage to customers along with double data. This change is in line with the Company’s focus on offering superior connectivity solutions. Airtel customers on entry level recharges can now stay connected for longer without worrying about their account balance.        


Plan (Rs)

Talk Time (Rs)


Max OG MoU





1p/sec Local,STD

 106 mins

200 MB

28 days


The revision is effective from 29 July, 2021.


About Airtel


Headquartered in India, Airtel is a global communications solutions provider with over 471 mn customers in 18 countries across South Asia and Africa. The company ranks amongst the top three mobile operators globally and its networks cover over two billion people. Airtel is India’s largest integrated communications solutions provider and the second largest mobile operator in Africa. Airtel’s retail portfolio includes high speed 4G/4.5G mobile broadband, Airtel Xstream Fiber that promises speeds up to 1 Gbps with convergence across linear and on-demand entertainment, streaming services spanning music and video, digital payments and financial services. For enterprise customers, Airtel offers a gamut of solutions that includes secure connectivity, cloud and data centre services, cyber security, IoT, Ad Tech and cloud based communication. For more details visit

Reverse engineering: More than a practical and cost-effective solution

 In the world of high-tech machinery, software or hardware for that matter, it often happens that

purchasing a replacement part or component from an original equipment manufacturer (OEM) is not

an option. Also, amidst the persisting Covid-19 pandemic situation, many customers are hesitating to

order materials from overseas. Moreover, in case the components are imported, they may have

exorbitant prices and the customer, in such cases, often keeps searching for the indigenous source.

This is where reverse engineering, which is sometimes referred to as back engineering, comes into the

picture. The process often involves disassembling something (a mechanical device, electronic

component, computer program, or biological, chemical, or organic matter) and analysing its

components and workings in detail.


For instance, in the case of pumps, customers sometimes face difficulties in finding replacement parts

for their old or obsolete pumps. Even if available, the delivery time or commercial term for such parts

is unfavourable sometimes. This is where Kirloskar Brothers Limited (KBL), which is the first and largest

pump engineering company in India, makes all the difference. The re-engineering capabilities of KBL

provide a suitable and reliable alternative with the best-in-class service assurance, which is a

benchmark. The company has dedicated state-of-the-art facilities duly backed by the experienced

engineering team to offer a customer model solution customised exactly as per their requirements.

The company can produce parts for API, non-API pumps with materials of construction (MOCs) ranging

from cast-iron to super duplex. KBL takes pride in the in-house casting of R55, Alloy20 and other grades

of critical MOCs prominently among all pump manufacturers across the globe.

In fact, the mother plant at Kirloskarvadi in the Sangli district of Maharashtra houses Asia's largest

hydraulic research centre, wherein pumps of duty parameters up to 5,000kW and 50,000 m3/hr can

be tested. The centre has a testing facility that ensures that the pump performance meets

specifications before installation, irrespective of the size or type of the KBL pump. It also provides a

rigorous testing ground for new pump design, development and improvement of existing pumps.

Besides, KBL offers expertise in computational fluid dynamics (CFD) analysis with a professional

Research and Development (R&D) team.

KBL is the only pump manufacturer in India to have a dedicated 3D printing machine, which helps it

replicate a part or create a product prototype to a high degree of accuracy. The parts or product may

be turned or cast, a process that is critical in reverse engineering. For casting, KBL has Replicast, a

precision foundry process that enables an improved product finish and reduces the overall costs. Its

dedicated Replicast team works closely with the engineering team to ensure 100% precision. With such

technological capabilities, KBL is well equipped to re-engineer pumps and valves of any age and




A Kirloskar Group Company


KBL is the only pump manufacturer in India to receive the prestigious ESCO Certification, which is

testimony to an organisation's distinction in energy audits through superior design and retrofitting

capabilities. It specialises in undertaking detailed quality pump auditing using sophisticated auditing

instruments by experienced and certified energy auditors. KBL caters to the requirements of some

renowned companies and Government bodies for reverse engineering work. KBL has undertaken

reverse engineering projects in all major industry segments including Municipal Corporations, Leading

Power Generation Plants, Petroleum Industries, Oil & Gas Refineries, Cement and Chemical Industries,

among others. These projects are done in both Indian and International locations.

Moreover, reverse engineering is also an integral step towards boosting the 'Make in India' and

'Atmanirbhar Bharat Abhiyan' models.