Tuesday, June 6, 2023

Magicbricks rolls out 'Know Your Tenant (KYT)', a Tech-Driven Solution to solve challenges faced by landlords

~ KYT reduces time invested by tenants and landlords by 37%; and has the potential to improve tenant-landlord match by more than 20% ~

Mumbai, June 6, 2023 - Magicbricks, the leading real estate platform, rolls out Know Your Tenant (KYT), aimed at revolutionizing the home rental process through the power of cutting-edge technology.

Traditionally, the search for an ideal tenant has been a time-consuming and labor-intensive endeavor, often leading to uncomfortable face-to-face interactions where landlords may decline rental opportunities based on socio-economic preferences. However, with the introduction of the KYT feature, Magicbricks aims to streamline this process, minimizing time wastage and maximizing efficiency through an intuitive and user-friendly interface.

KYT facilitates seamless conversations between landlords and potential tenants through chat windows integrated within the Magicbricks platform. This feature maintains the privacy of both parties by not sharing contact information unless mutually agreed upon, ensuring a secure and confidential exchange. By enabling relevant and informed discussions, KYT significantly reduces the risk of leasing to unreliable or unsuitable tenants, fostering more successful tenant-landlord matches. 

Commenting on the launch of Know Your Tenant, Rohit Manghnani, Chief Product Officer at Magicbricks, emphasized the significance of this groundbreaking solution in the context of increasing demand and evolving macro trends. He stated, "According to Magicbricks’ latest Rent Update, between January and March 2023, rent demand across India increased 7.3% QoQ and 3.3% YoY and is expected to persist. The introduction of the Know Your Tenant (KYT) feature is aimed at supporting landlords in their decision-making process by taking into account their preferences.” 

Talking about the customer-response, Rohit further elaborated “KYT is now seamlessly integrated into the Magicbricks platform, as a free tool for homeowners who list their properties for rent. KYT has already yielded significant advantages, with landlords and tenants experiencing a remarkable 37% reduction in the time required for the rental process. Moreover, it holds the potential to enhance the matching of suitable tenants with landlords by more than 20%. This is a reflection of our commitment to serve our customers in a more efficient and effective manner and further solidifies Magicbricks' position as an industry leader in real estate innovation.”

This announcement comes soon after Magicbricks recently launched its AI-powered marketing solution tool, Project Market Scanner (PMS). 

About Magicbricks: India's no 1 property site  

As the largest platform for buyers and sellers of property to connect in a transparent manner, Magicbricks has monthly traffic exceeding 2 crores and an active base of over 15 lakh property listings. Magicbricks has metamorphosed into a full stack service provider for all real estate needs, with 15+ services including home loans, pay rent, movers and packers, legal assistance, property valuation, and expert advice.

With 15+ years of experience and deep research-based knowledge, Magicbricks also presents a repertoire of insight-driven platforms like MBTV- India’s leading online real estate YouTube channel, and other proprietary tools so that home buyers can access all information related to price trends and forecasts, locality reviews and more.

For more details, contact: 

Akshita Agrawal |Sr Communications Manager, Magicbricks | akshita.agrawal@magicbricks.com 

Shruti Modkharkar I Senior Image Executive, Dentsu Creative PR I Shruti.Modkharkar@dentsu.com


About Magicbricks: India's no 1 property site

As the largest platform for buyers and sellers of property to connect in a transparent manner, Magicbricks has monthly traffic exceeding 2 crores and an active base of over 15 lakh property listings. Magicbricks has metamorphosed into a full stack service provider for all real estate needs, with 15+ services including home loans, pay rent, movers and packers, legal assistance, property valuation, and expert advice.

With 15+ years of experience and deep research-based knowledge, Magicbricks also presents a repertoire of insight-driven platforms like MBTV- India’s leading online real estate YouTube channel, and other proprietary tools so that home buyers can access all information related to price trends and forecasts, locality reviews and more. 

For more details

Akshita Agrawal, Senior Communications Manager, akshita.agrawal@magicbricks.com

Cargill launches pet health focused digital platform, Zoonivet, catering to needs of urban pet parents in India

Zoonivet started operations in October 2022 and recently crossed the milestone of 

100,000+ app downloads 

Bangalore, June 06, 2023: Cargill announces its expansion into pet care industry with a digital venture, a pet-care app called Zoonivet. Launched in October last year, Zoonivet is a Telehealth platform, to simplify pet healthcare by connecting pet parents with qualified veterinarians remotely via video call, for their pet's primary healthcare needs. It is designed to bring convenient and accessible veterinary care to pets through e-consultation available to pet owners across the country. 

Since inception, Zoonivet has completed 8 00+ video consultations pan-India and is celebrating the milestone of crossing 100,000 downloads on Playstore. This year, taking their commitment to pet care a step forward, Zoonivet has introduced home vaccination services on the app. The service, which has been piloted in Bangalore, has already completed 400+ vaccinations, and the home vaccination service will be extended to Mumbai, Delhi, Kolkata, Hyderabad, Pune, Ahmedabad, Lucknow by end of this year. The pet-healthcare brand has also launched surgery and home diagnostic services for pets in Bangalore, and in future, plans to scale the platform to offer these, and additional services such as medication, pet food and pet boarding in all key markets pan India. 

Commenting on Cargill’s focus on innovating through digital solutions, Simon George, president, Cargill India, said, “At Cargill, we are committed to improving the lives of consumers by bringing innovative and customized technology interventions to the forefront. Last year, we announced the launch of Digital Saathi, a mobile-first, AI based local online service platform to support farmers. This year, with Zoonivet, we are signaling further investment in the space of digital pet healthcare.” 

Sharing his insights around the pet-care industry, Ruchir Vatsal, founder, Zoonivet, said, “India is one of the world’s fastest growing pet-care markets in the world. We currently have a population of over 22 million dogs and 5 million cats in the country, and an annual growth rate of 17%. With Zoonivet, we’re bringing pet-care to consumers’ doorstep and solving everyday problems like commuting in busy metros, taking time off work, scheduling appointments with a vet. As we expand further, we will continue adding tech-led interventions to enhance the consumer experience on the app, while ensuring fur babies get quality services, at the click of a button.” 

To celebrate the achievement of 100,000 downloads, Zoonivet recently organized Zoonithon (a pet marathon) for large breed dogs, small breed dogs and cats in Bangalore. In addition to the marathon, the event had a pet adoption drive conducted, and veterinarians were available to provide free consultations. Interested pet owners can read more about this and the services on zoonivet.com. 

About Cargill

Cargill helps the world’s food system work for you. We connect farmers with markets, customers with ingredients and families with daily essentials—from the foods they eat to the floors they walk on. Our 155,000 team members around the world innovate with purpose, empowering our partners and communities as we work to nourish the world in a safe, responsible, sustainable way. 

From feed that reduces methane emissions to waste-based renewable fuels, the possibilities are boundless. But our values remain the same. We put people first. We reach higher. We do the right thing. It’s how we’ve met the needs of the people we call neighbors and the planet we call home for 157 years—and how we’ll do so for generations to come. For more information, visit Cargill.com and our News Center.

Cargill Digital Studio

With Cargill's expertise of food and agriculture, we built the Digital Business Studio, designed to incubate, and scale digital businesses that address the most urgent problems and opportunities facing our global food and agriculture system, now and into the future. Made for the industry, by the industry - our integrated digital solutions portfolio is all a part of how Cargill keeps evolving to better serve the industry. To know more, visit us at https://www.cargill.com/digitalstudio/home

The Premier Handball League Trophy Crafted by Renowned Artisan, Amit Pabuwal to be unveiled soon!

Jaipur, 6th June 2023: Premier Handball League (PHL), the inaugural edition of the premier sporting event that is to be held in Jaipur, Rajasthan, is set to amaze spectators and players alike with an extraordinary trophy. It has been specially designed and created by the esteemed artisan, Amit Pabuwal. He is recognized globally for his exceptional craftsmanship and numerous accolades, Pabuwal brings his unrivalled expertise to this prestigious project.

A Guinness World Record holder and mastermind behind various iconic creations, Amit Pabuwal has successfully crafted the coveted T20 World Cup trophy, the largest gold trophy in the world, and the largest silver trophy, among many other notable achievements. His meticulous attention to detail and unparalleled skill have earned him international acclaim.

The unique trophy has added a new touch to the tournament’s prestigious legacy. This collaboration demonstrates the league's commitment to excellence and a desire to create memorable experiences for both players and fans. The League will unveil the trophy soon.

Dr. Ajay Data, Chairman of Premier Handball League along with Mr Abhinav Banthia, President of Premier Handball League, and Mr. Vivek Lodha, Director of Finance of the League are deciding the appropriate time to do so. 

Dr. Ajay Data, Chairman of PHL said, "The distinctive trophy design features exquisite gold plating that accentuates its grandeur. The centrepiece features his six elegantly crafted structures that gather at the top, symbolising the six teams fighting hard for victory. The trophy's innovative design is narrow at the bottom and flares out at the top, beautifully representing the league ushering in a new dawn for the sport of Handball in the country. A round ball at the top of the trophy symbolises the essence of the game, and the ultimate victory is embodied by the victorious winner prominently placed on top of it. The unveiling of this extraordinary trophy has further added grandeur and prestige to the highly anticipated league."

The Premier Handball League is sanctioned by the South Asian Handball Federation and affiliated with the Asian Handball Federation (AHF). The league which will feature six teams – Delhi Panzers, Rajasthan Patriots, Garvit Gujarat, Golden Eagles Uttar Pradesh, Maharashtra Ironmen and Telugu Talons is scheduled to start on June 8, 2023, and will go on till June 25, 2023, at the Sawai Mansingh Indoor Stadium in Jaipur crowning the first Premier Handball League Champion. The league will be broadcast LIVE on the Viacom 18 Network - Sports 18-1 (HD & SD) and Sports 18 Khel and will be streamed live on JioCinema from 7:00 PM to 10:00 PM IST.

It is impossible to save the environment without implementing the concept of “One child - One tree” in India – Actor Sayaji Shinde

Mumbai- Chaitra Creations and Publicity Institute, which produces educational materials for various departments of the Government of Maharashtra, in collaboration with Saivani, organized a launch ceremony of environmental awareness materials on 5th June at Yashwantrao Chavan Center, Nariman Point, on the occasion of World Environment Day. This program was attended by the founder of Sahyadri Devrai and veteran actor Mr. Sayaji Shinde and the founder of Saivani Sanstha, Advocate Dr. Sunil Nanasaheb Karpe had a special presence. Chaitra Creations and Publicity Institute launched six types of educational materials to create awareness among the students about various environmental issues such as carbon emissions, climate change, rising temperature, unseasonal rains, global warming, declining groundwater level, wet and dry droughts that the world is currently facing.
Speaking in this event, founder of Sahyadri Devarai and actor Sayaji Shinde, said, "On Environment Day, the message is 'Plant trees, save trees' but the key issue is how much is followed, rather than when children are admitted to school with a birth certificate, every child should plant a tree. It should be stipulated that the seed should be brought so that when the boy or girl completes his schooling, he will have a tree of his own right. In this young age, they will have the culture of the environment. For this, Maharashtra government, central government, government and private social organizations as well as schools and colleges need to work together only then will we save our environment. Today India has a deluge of infrastructure and in this deluge we are destroying many trees, even though these trees are easily rehabilitated, we are ignoring them."  
Chitra Mete, founder and director of Chaitra Creations and Publicity, which produces educational materials, said, "The educational materials include activity sets, activity booklets, book covers, labels, bookmarks and films. has been prepared. In addition to developing environmental awareness among students at an early age, this educational material is useful for developing communication skills, memory and logic development, creativity, self-confidence, hand-eye coordination, observational skills, and creative skills.
The amount of carbon-dioxide, carbon-monoxide, etc. has increased in the atmosphere. Still, if we do not take care of the environment, this whole matter is likely to get out of hand. This is not to say that the end of the earth is near or to scare people, but it is our sincere attempt to suggest that it is time for everyone, from the small to the small, from the rich to the poor, to take care of the universe and environment around us, which is made up of the five elements.”
Seedballs were distributed to the guests who attended the event and they were also given a pledge to protect the environment. Actor Sayaji Shinde appreciated this environmental awareness material made available in very interesting and simple language and promised to participate in this activity.

Innovative Heart Procedure saves 16-month baby's life at Apollo

Trans-catheter Device Closure of Atrial Septal Defect in the heart of a 16 month baby girl successfully performed

Navi Mumbai, 6 April 2023: A successful trans-catheter device closure of a secundum Atrial Septal Defect (ASD) or a hole in the centre of the wall between the two upper chambers of the heart in a 16-month-old baby girl was successfully performed at Apollo Hospitals Navi Mumbai. The innovative procedure involved the use of an 18mm AMPLATZER™ Septal Occluder device with balloon dilatation of the Inferior Vena Cava (IVC) through the right femoral vein.

Ovi had no active complaints but on examination, according to her age, was found to be growing inadequately. She also had low body weight and body height. Ovi also had an imperforated anus with normal anal opening absent at birth and was undergoing treatment for it at the time. Transcatheter device closure is a non-surgical intervention and a first-line therapy that is feasible, effective, and a safe method for the treatment of ASDs. It is a less invasive approach with quicker recovery and reduced physical and psychological impact. Under general anaesthesia, Ovi underwent a successful transcatheter device closure of ASD using a device specifically designed to stop blood flow through holes between the left and right atria - upper chambers - of the heart. Post-procedure, the baby girl was shifted to the paediatric ICU in an extubated state, maintaining a hemodynamically stable condition throughout.

“As Ovi’s growth was found to be inadequate, an echocardiography was performed, which showed a large ASD. A secundum atrial septal defect is a type of heart problem that a person is born with, often referred to as a "hole in the heart". It causes the blood from two parts of the heart, the systemic and pulmonary circulations, to mix together when they shouldn't. This can affect how the heart works and the body's oxygen supply. Usually, people with secundum ASD often remain asymptomatic during childhood and adolescence. However, if the defect is untreated, complications may arise that can increase with age and can reduce life expectancy,” said Dr. Bhushan Chavan, Paediatric Cardiologist, Apollo Hospitals, Navi Mumbai. 

Dr. Chavan added, “In Ovi’s case, even after treating the anal malformation, she had significant ‘failure to thrive’. One of the reasons for this was repeated respiratory tract infections. So, an early closure of ASD was required. Transcatheter techniques to close the hole in the heart are preferable to surgery and due to her young age and low body weight, it was decided that a trans-catheter device closure of ASD was the best course of action. The procedure was a success and the child tolerated it remarkably well. Our clinical team in the Paediatric Intensive Care Unit (PICU) have the expertise & experience to handle such complex cases with the unending support of the nursing staff. The PICU is equipped with advanced machinery & technologies to provide round-the-clock paediatric care" 

Ovi’s mother, Mrs. Borkar, expressed immense relief and gratitude, "We had been anxious about our baby's growth and her health. It was heart-breaking for me to learn that my daughter, who is just over a year old had a defect in her heart. But the compassionate care and expertise shown by Dr. Chavan and the entire team at Apollo Hospitals Navi Mumbai relieved my worry and gave my husband and I renewed hope. I am grateful for the hospital’s commitment to ensuring my daughter's well-being.” 

Mr. Santosh Marathe, Regional CEO – Western Region, Apollo Hospitals, said, “I am extremely proud of our paediatric cardiology team who have successfully treated Ovi. This remarkable achievement highlights our commitment to providing top-tier paediatric care and proves that with the right skill set and dedication, we can overcome the most complex health challenges. This is a proud moment for us and a beacon of hope for many families dealing with similar conditions. Our advanced infrastructure such as third-generation Cath Labs and Paediatric Intensive Care Units, experienced cardiologists, and post-operative care teams enable us to provide the complex nature of cardiac care provided to paediatric patients with exemplary outcomes. AHNM has undertaken close to 400 paediatric surgeries (36% out of which are international patients) as on date with excellent clinical outcomes.” 

Monday, June 5, 2023

Mission Lifestyle for Environment (LiFE) - World Environment Day on 5th June, 2023

Ministry of Environment, Forest and Climate Change, planned to organize a large variety of events and activities about Mission Lifestyle for Awareness (LiFE) before the World Environment Day on 5th June, 2023. In view of this, Department of Posts carried out various activities under the broad theme Mission Lifestyle for Environment (LiFE) from 15th May 2023 to 05th June 2023.

Postal employees were actively involved in various activities like – Essay, Quiz, Poster, Elocution and Rangoli making competitions on theme LiFE, Wall Art Paintings, Tree Plantation. Workshops/awareness programs were conducted about serving small portion of food to avoid wastage, conservation of water, emphasizing best practices in our lifestyle that can help conserve environment. A walking initiative with banners, posters etc. was carried out for spreading awareness about Mission Life by postal staff.

Mission LiFE inspired every employee to continuously innovate and adapt sustainable lifestyle and consumption patterns. To mark this - Celebration of World Environment Day, an online Pledge was undertaken by the staff of Department of Posts and a Special cancellation was released today on World Environment Day at all the Philately Bureaus under Maharashtra Circle, Viz. Mumbai, Pune, Nagpur, Chhatrapati Sambhajinagar, Nashik and Panaji Goa.

HSBC India unveils new campaign “My Account Starts Today” featuring ace cricketer Virat Kohli

~ Advocates the brand philosophy of seeking new opportunities by starting afresh ~

~ HSBC India aims to enable people with all the right resources that help them own and define their unique success in life ~

~ Virat’s disciplined approach and commitment to his craft converges with HSBC India’s standing as a trusted and dependable financial partner to make this a winning association~

See the campaign film here: https://youtu.be/fE0xfLRsbW0

Mumbai: HSBC India unveiled its latest advertising campaign featuring their new brand influencer, ace cricketer Virat Kohli. The campaign highlights HSBC's purpose of "Opening up a world of opportunity" as it works to support the goals of an aspirational India going global and features Virat in a never-before-seen avatar. Virat was recently announced as the brand influencer for HSBC India, in an association that aimed at leveraging the ace cricketer’s appeal to help illustrate the benefits of banking with HSBC.

The campaign will run across print, television, outdoor, OTT platforms and digital media to connect with the target audience. 

The campaign reveals a side of Virat's personality that has never been seen before. The brand has successfully evoked nostalgia in this most recent TV commercial, which begins with a shot of a cricket stadium and shows Virat's name on a billboard beneath a prestigious list of batsmen before abruptly starting to fade away. At a press conference where Virat's presence is shown fading over time - a trophy cabinet on the wall, newspapers, YouTube channels, and a dressing room wall all follow a similar pattern to the Honours Board. Finally, a close-up of his face can be seen on the screen as he puts on his helmet after moments of introspection in his dressing room.

Virat is seen telling millions of viewers in the final moments of the advertisement to forget about all his accomplishments and his cricketing past and instead to concentrate on the new opportunities and the persona he is about to assume. He finally walks out of the dressing room, and through open doors into an energetic stadium. The symbolic open doors change into the HSBC logo with the powerful tagline "My Account Starts Today" as Virat moves away from the camera.

Talking about his first-ever ad with HSBC India, Virat Kohli said, “When I was informed about the association with HSBC the first thought I had was it feels right and comfortable. And that's something I always look for when an association comes up. I knew that the association would be very organic and natural and not be forced in any way. One can rest on their accomplishments, but the moment at hand is what counts most. My belief system of discipline, commitment, and focus, aspects that have played a key role in my career so far, resonates deeply with HSBC's rich legacy in India, disciplined approach, and long-standing commitment”. 

Commenting on the association, Sandeep Batra, Head, Wealth and Personal Banking, HSBC India, said, “Our collaboration with Virat Kohli reflects HSBC’s deep-rooted positive sentiments and unwavering commitment to India. With our extensive range of products and services, we are strategically positioned to support multiple facets of India’s economy, poised for enduring growth. This campaign serves as a testament to our dedication to growth and our aspiration to become the preferred international financial partner for our clients.”

On the campaign, Jaswinder Sodhi, Head of Customer Proposition, Digital and Marketing- Wealth and Personal Banking, HSBC India said, “The campaign holds a special place in our hearts as it resonates with our core purpose of ‘Opening up a world of opportunity’.  In India, cricket’s ability to transcend boundaries seamlessly integrates with our objective. Through the campaign, we are reiterating our dedication to provide new opportunities to our clients. As a brand we are committed to long-term success, investing in the growth and forging an emotional connection with our customers. 


Media enquiries to:


Kunal Pradhan                Kunal.Pradhan@hsbc.co.in             +91 22 22681287  

Vivina Vishwanathan      Vivina.Vishwanathan@hsbc.co.in    +91 22 40891346

Note to editors:

HSBC Bank India 

The Hongkong and Shanghai Banking Corporation Limited in India offers a full range of banking and financial services through 26 branches across 14 cities.

HSBC is one of India's leading financial services groups, with around 39,000 employees in its banking, investment banking and capital markets, asset management, insurance, software development and global resourcing operations in the country. It is a leading custodian in India. The Bank is at the forefront in arranging deals for Indian companies investing overseas and foreign investments into the country. 

HSBC Holdings plc

HSBC Holdings plc, the parent company of HSBC, is headquartered in London. HSBC serves customers worldwide from offices in 62 countries and territories. With assets of US$2,990bn at 31 March 2023, HSBC is one of the world’s largest banking and financial services organizations.