Maharashtra Hosts IDSA Mahavikas 2026; a Government, Industry & Consumer Dialogue in Mumbai
Mumbai, 13 February 2026 - Maharashtra today witnessed the convergence of senior government dignitaries, consumer commission members, industry leaders and women direct sellers and Self Help Groups representing MAVIM at Mahavikas 2026, organised by the Indian Direct Selling Association (IDSA) in collaboration with the Department of Food, Civil Supplies and Consumer Protection, Government of Maharashtra, at the Y.B. Chavan Centre. The conference focused on strengthening consumer awareness, reinforcing ethical business practices and promoting women’s entrepreneurship in the direct selling sector. India’s direct selling industry continues to demonstrate steady growth. As per IDSA’s Annual Survey FY 2023–24, the sector recorded total sales of ₹22,142 crore in FY 2023–24, marking a 4.04 percent rise over the previous year, and currently supports over 88 lakh direct sellers across the country, including close to 39 lakh women. Maharashtra has emerged as the largest contributor to this g...