Thursday, November 30, 2017
Wednesday, November 29, 2017
I have changed my daily routine drastically. Like what ? You must be wondering. I have stopped reading newspapers early morning with my first cup of TEA. Why ? because of all those scary news about thefts, robberies, murders etc in my dear Aamchi Mumbai. I don't want to begin my day with negative news and spoil my mood.
Dear friends , what about you ? #HowSafeAreYou ?
Food , Clothing , Shelter are the basic needs for human beings. We Humans have IQs and EQs. We strive for Physical / mental health , Love and Security for satisfactory life.
Safety , Security for us , our family , our friends , our society as a whole is important to live life comfortably. I got the invite to attend a campaign #HowsafeAreYou organised by Godrej Locking Solutions and system at the Hubble, Godrej one office in Mumbai. Godrej urged the homebuyers to be proactive in their approach to safety. To create awareness, Godrej observed and celebrate the #HomeSafetyDay on 15th November 2017.
Godrej Locking Solutions and Systems unveiled #HowSafeAreYou campaign to spread awareness about Home safety. They released thought provoking videos giving us a sneak peek into the minds of thieves, robbers and such alike.
The Godrej is a 120 year old leading manufacturer of innovative locking devices . Since its inception in 1897 by Ardeshir Godrej , the brand Godrej has become synonymous with Trust, protection and integrity. Godrej Locking Solutions & Systems has set several benchmarks in the locks industry – from the first spring-less lock in 1907 to the iconic 'NavTal' in 1954 to the Ultra range in 1995 to the revolutionary 3KS in 2007. From a state-of-the-art manufacturing facility in a suburb of Mumbai, Godrej Locking Solutions & Systems provides locking solutions that reach homes, offices, industries and the hearts of millions of people in India and around the world for whom ‘locks’ means Godrej.
We the bloggers had the exclusive opportunity to listen to the professional panel discussion from the expert in this industry :
Vivek Agrawal, veteran crime journalist and author,
Dr. Kaminidevi Bhoir, Honorary Psychiatric Counsellor for Mumbai Police,
Prakash N. Borgaonkar, Western Region Head of HelpAge India
Shyam Motwani, EVP and Head of Business – Godrej Locking Solutions and Systems : ' Preparedness is the key. One of the primary rules of defense is to understand the enemy. It is important as responsible citizens to be prepared to tackle unforeseen circumstances .
Please check the website for more detail information : Godrej
Tuesday, November 28, 2017
Courtyard by Marriott, Mumbai International Airport makes the weekend sweeter with the #GreatIndianHalwaiFestival
Winter is the most exciting season in Mumbai for Foodies & Fashionistas. Fashionistas get to wear stylish Fall collection and Foodies can indulge in Winter special food fairs - Malwani Jatra , Farmers market , Christmas cake mixing, Hurda parties etc. all over Mumbai.
Mumbai weather is most pleasant in this season. Are you ready to savor the Desi Delicacies ? Would you love to enjoy your life sweetly. Get your taste-buds tantalized at the #GreatIndianHalwaiFestival with 5 varieties of Jalebi , Doodh ki kadhai , Rabadi , Numerous kinds of Halwa ( Badam , Pista , Akhrot , Gajar, Moong Dal , Doodhi , Beetroot , Pineapple , Apple , Kubani ) , Rajasthani special Ghevar, Chandrakala , Ghujiya, Besan kiBarfi , Gond ka ladoo, Samosa , Kachori , Dhokla , Patra , Khandwi , Pattice , Sabudana wada, Kheer , Kebab , Tikka , Cutlets, Puri , Paratha .... etc etc...
Whatever is your wish, whether Sweet or Spicy ... Tikha , Mitha or chatpata ... Courtyard Marriott 's Sunday Halwai Brunch Menu will satiate you with umpteen choices and tastes galore . Go get your wishes fulfilled at the colorful, flavorful #GreatIndianHalwaiFestival
Last weekend turned out to be sweet as desserts from all over India made way to Courtyard by Marriott , Mumbai International Airport. Curated by Chef Raghvendra Singh, the Halwai specialist at Courtyard by Marriott, Mumbai International Airport, the Great Indian Halwai Festival included a huge spread of Indian sweets made with a special twist. It is Chef Raghvendra’s dream to see the Halwais reach a global level and it is his passion that has inspired him to pursue this mission of creating and presenting various Indian mithais.
The afternoon began with Chef Raghvendra preparing three delectable sweets from different states of India. He recreated the magic of Rajasthani winters by preparing the delectable Jalebis and also gave a spin to the famous Ras-mallai and the Bengali Imarti. Chef also shared some of the best kept kitchen secrets that go into the making these special mithais from the different states across India.
Chef Raghvendra not only ensured that the sweet cravings are satiated but also shared his inspiring story and his mission to make the concept of ‘Halwai’ famous globally. The lunch left the audience in awe of Chef Raghvendra’s journey which started at a sweet shop in Kanpur and gradually progressed to making him a popular Halwai on a global mission.
“It was our pleasure to host the Great Indian Halwai Festival which gave our in house Halwai specialist Chef Raghvendra a chance to present his Indian sweet specialties at a larger platform. At Courtyard by Marriott, we believe in fostering local talent and giving individuals the platform to grow and show case their talent,” said Babita Kanwar, General Manager, Courtyard by Marriott, Mumbai International Airport.
Chef Raghvendra Singh, Halwai specialist at Courtyard by Marriott, Mumbai International Airport said, “It was great to bring sweets from all over India under one roof. I am grateful to Courtyard by Marriott as they have given me a chance to take my passion a notch higher.”
Courtyard by Marriott, Mumbai International Airport will host The Halwai Brunch for the public between 12 noon and 3 pm on 3 rd December 2017.
Courtyard by Marriott, Mumbai International Airport : Ideally situated in the Andheri East suburb of the city, near Mumbai's business hub and both airports, Courtyard Mumbai International Airport hotel welcomes guests with impeccable accommodations and thoughtful amenities. Travelers feel at ease from the moment of arrival in our inviting open lobby, with its abundant natural daylight. Well-appointed rooms and suites showcase pillow top mattresses, marble bathrooms with rain showers, and flat-screen TVs. Guests can sample world-class dining - from flavorful Thai cuisine at Red Zen to a vibrant International buffet at MoMo Cafe. If hosting an event in Andheri East, planners can make use of the hotel’s unique function space and experienced planning services. And business travelers can utilize its airport-area location and helpful amenities like high-speed Internet access.
Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 6,200 properties in 30 leading hotel brands spanning 125 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®. For more information, please visit www.marriott.com, and for the latest company news, visitwww.marriottnewscenter.com. Facebook and @MarriottIntl on Twitter and Instagram.
The “Fit-Mast- Fest” as the name suggest, was a festival of a plethora of fitness activities with elements of thrill and excitement in it. This festival created a new highpoint for fitness lovers as Gold’s Gym’s specialists made all present enjoy circuit training and functional exercises. The fest had three levels i.e. Beginners, Intermediary and Advanced level of zones comprising activities from sack race to burpees to battle rope to farmers walk. A special warm up zone with Zumba Trainers was also created.
Mr. Karan Valecha, Director Gold’s Gym India expresses his excitement on the occasion and says, “When you are bound by a commitment to provide only the best, the job gets tougher. For Gold’s Gym, our celebrities and our heroes have always been those who have fought their obstacles and created an example in the field of fitness. This platform is for those individuals who fight their everyday obstacles to win the battle of fitness”.
Ms. Shraddha Sheth the VP Sales, Operations & Marketing said “With each passing year the responsibity becomes higher as one has to return the faith that people have invested in the Brand. Thus, this platform was conceptualized and created where our own Mumbaikars can come together and inspire and get inspired too.” Mr. Nikhil Kakkar – VP Franchising said “Now that we have conducted “Fit-Mast- Fest” in Mumbai for Mumbaikars we plan on taking it to other metros and sub cities”
Monday, November 27, 2017
Grand launch of Dr. Vithal Kamat's ' Yash , Apyash Ani Mi ' at Orchid , the Ecotel amidst the lovely gathering , in the presence of hall-full of friends , family and fans.
Dr. Vithal Venkatesh Kamat, a Green Hotelier, an Environmentalist, an Entrepreneur, an Educationist, an Antiquarian, an Ornithologist, an Author, Glob Trotter and Black Belt Karateka, is a versatile personality. His journey started from a small vegetarian family restaurant to the Chairman of world’s highest award winning, Asia’s first an Ecotel hotel “The Orchid”.
He was the pioneer creating Asia’s first chain of Five star, Ecotel Hotels – The Orchid An Ecotel Hotel recognized globally as "The Hallmark of Environmentally Sensitive Hotels", has been
consistently bagging global awards and national ones also. With more than 90 awards under its belt, the Orchid Brand has grown leaps and bounds.
Owning and managing Fort Jadhavgadh - The first Museum Hotel in Maharashtra Pune, Dr. Kamat has proved that heritage and culture can be used as a great tool to give an experience of a lifetime to guest from various parts of India and Abroad alike. This 57 rooms property is from the Era of Chatrapati Shivaji Maharaj’s days located at Pune, it’s the only Fort Heritage Hotel in Maharashtra,
Mahodadhi Palace in Puri Orissa, is a Hotel with a history. Restored by Dr. Kamat, this hotel will soon be expanded so that even more guests can enjoy Orissa’s rich royal part.
LOTUS Resorts offers ‘Chill. Still, transport, environments near rivers, seaside lakes, a value for money resort chain in Goa, Konark, Silvassa and many more places. A chain of Vithal Kamats Vegetarian Restaurants. one of India’s largest vegetarian chain of South Indian and Indian
Cuisines, Dr. Vithal Kamat offer the family a safe and comfortable dining experience across the highways of India.
As an Environmentalist planted more than 20 lakhs trees and transformed his owned over hundreds of Acres of hillock into medicinal plants and local trees for forestation. The first Butterfly Garden in Mumbai city & more than 28 gardens which are maintained on the vermiculture of the hotel, and also environ scopic monument of “Child Gives Birth to a Mother” is maintained in various part of Country. Involved with more than 1,200 ALM (Advance Locality Management) for clean and hygienic streets in India. He strongly believes “We can’t command nature except by obeying her”
His Mantra of 3 R – ‘Reduce, Reuse and Recycle’ and an torchbearer and originator of “No Plastic Bags” has benefited over 3 lakhs students and many housing societies through ‘Rain Water harvesting’ and ‘Wealth from Waste’ exhibition. His yearly habit is conversion of over 200 tons of ‘Nirmalya’ (flower offerings) into manure after Ganapati immersion in Mumbai is widely covered by Media.
As a Conservationist and an Ornithologist by nature he has created “Raghu – Chivu Galli” (Parrot & Sparrow Street) in Mumbai. Preservation and Procreation of turtle eggs in Konkan and Orissa, conservation of Deers near Fort Jadhavgadh – Pune
As an Antiquarian having a collection over 35,000 exhibits has set up in “Aai” – The Mother Museum at The Orchid Hotel in Mumbai and Fort Jadhavgadh, Pune the proceeding of which goes for charitable institutes.
As an Author, his books “Idli, Orchid and Will Power” and “Udyojak Honarach Mi” have been translated over 9 languages. He is a visiting faculty at IIM – Ahmedabad, Bits Pilani, Symbiosis – Pune and many management institutes of India & Abroad. Recipient of more than 193 national and international awards including ‘Best CEO of Industry Award’ by Indian Express, ‘Golden Peacock Award’ receiving from the hands of Holy Dalai Lama & ‘Life Time Achievements Award’ in Berlin, Germany.
President of the Maharashtra Economic Development Council, Vice President of Hotel and Restaurant Association of western India, Member of ‘‘priyadarshini Academies Global Award
Advisory Committee & Chairman of Technical Education Mumbai Board to name a few. He was involved with 3484 students ‘Suryakumbh’ – Solar cooking programme held at Keshav Srushti Thane for cooking food which will be the Guinness Record.
THE COLLECTION OF NATIONAL AND INTERNATIONAL AWARDS WON BY
DR. VITHAL VENKATESH KAMAT :
BSE and NASSCOM Foundation has given certificate to The Orchid an Ecotel Hotel for Social and
Corporate Governance Awards under the category of Best Corporate Social Responsibility Practice on 14th December, 2007.
Star Hospitality Award - presented to Dr. Vithal Kamat, Executive Chairman & Managing Director, on February 20, 2008 for Path breaking Profession & Achievement in Environmental Consciousness.
The International Council of Pacific Area Travel Writers Association (PATWA) honored our Chairman and Managing Director Dr. Vithal Kamat with lifetime contribution award ‘Hall of Fame Lifetime Contribution in Hospitality Industry Award’ given at the ITB, Berlin 2008.
"Best Traffic Island" for the year 2008 by The National Society of the Friends of Trees maintained by The Orchid\ The Vishwa Award was awarded to Dr. Vithal. V Kamat in the category of Leader in Industry for contribution towards environmental protection Dr. Vithal Kamat says,
“Environment is my Passion, Heritage is my Creed, Hospitality is my Life!”
With the health and fitness industry evolving, Mickey wants to bring a holistic offering to the fitness industry. This partnership helps consolidate his leadership position in the industry enabling him to make world-class holistic health and wellness offerings accessible to everyone across India and eventually across the globe. With Mickey Mehta’s branded workout programs, products, services, wellness intellectual properties and Talwalkar’s organizational strengths, infrastructure and national network, both brands complement each other and will collectively grow to reinvent fitness standards and thus get this world ‘Mickeymized!’
The visionary guru plans to revolutionize the usual gym workout, by transforming the mindsets from conventional fitness modalities to adopting ancient wellness wisdom & philosophies. Today Mickey has 15 wellness centersacross Mumbai propagating Mickey’s wellness programs. With Talwalkars’ industry leadership and national footprintof over 220 fitness centers, this partnership will leverage Talwalkar’s infrastructure to promote Mickey’s signature wellness offerings and branded IPs in India which will help him build a global brand footprint. Some of Mickey’s signature wellness offerings and branded IPsinclude wellness foods, nutraceuticals, fitness/sports merchandise and programs such as ‘Learn swimming in 24 hrs’, ‘Grow Tall with Mickey Mehta’, ‘Be stronger, Live longer- Age Reversal Program’ and most importantly Mickey’s ‘Eco-friendly Go Green Workouts-the first ever green work-out in the world amongst many others.Apart from this Mickey plans to strengthen his digital presence and launch Mickey Mehta 2.0across the world!
Speaking about the alliance, Dr. Mickey Mehta says, “I want to make wellness the religion No.1, and this partnership takes me one step closer to fulfilling that dream. This alliance represents the coming together of a fitness and wellness brand who share the same ideologies, values and vision tobring a holisticoffering to consumers in the health and wellness category. My partnership with Talwalkars gives me a national platform and is just the first step in building a global brand footprint.”
Prashant Talwalkar, MD and CEO of Talwalkars say, “We believe in Mickeys’ vision and want to create more value through wellness foods, nutraceuticals, merchandise, digital Mickey and Mickey’s IPs and services via the Talwalkars network. We are excited about this partnership, and believe the synergies this will benefit not only our audiences in the markets we directly impact, but thousands of people pan India in our effort to make our nation live fitter, thus have healthier and happier souls walking this earth.”
FITNESS MAXIMIZED, WELLNESS OPTIMIZED, UNIVERSE MICKEYMIZED!
Friday, November 24, 2017
Actress, singer and former VJ Sophie Choudry, who is known to have one of the fittest bodies in town, adds another feather to her cap as she turns brand ambassador for a new fitness tea called Fittox. The actress happened to love the product so much that besides becoming the face for the brand also decided to invest in it, walking down the entrepreneurship lane for the first time!
At the launch event Sophie was seen looking fitter than ever in an olive green dress and made a grand entry with dhol and beautiful girls dressed in Manish Malhotra saris. While last year with Sophie's song Sajan Main Nachungi, media was running speculations on Sophie's engagement, this time around Sophie put all speculations to rest by joining the baraat! The actress then unveiled the product with partners Gaurav Kumar and Hansika Chandiramani at SoBo's plush watering hole 1Above along with the famous celebrity fitness pilates trainer, Yasmin Karachiwala.
Yasmin, on stage, jokingly called Sophie her 'police' as she mentioned that Sophie likes to get into the detailing of everything she does. Hence Fittox has to be perfect and a must try for everyone!
Monday, November 20, 2017
The Nauvari Run started at 6am with a fun warm-up session of zumba and yoga before it. All
participants wore either Navari saris or their traditional best and ran for a short 2 kms. This run
emphasized the fact that a mere element such as dressing can stop no woman from striving towards
In the second event, Colors Pinkathon with Mumbai Sling Library invited baby-wearing Supermoms
at 7.30 am for a short warm-up and walk. #ColorsPinkathon conducts training sessions for women to
participate with their babies to emphasize on staying fit during pregnancy and post-natal period. It
also highlights how healthy motherhood is a necessity in today’s day and age, to be the torchbearers
for healthy families. Most of the women who participated carried their babies in slings and
harnesses, as they walked along the route.
Commenting on such initiatives especially the Navari Run and Baby Wearing walk, Model and
Founder of Pinkathon Milind Soman said, “We want to change the mind-set of women. We want
women to run in whatever they wear and the way they are dressed, be it sarees, salwar kameez or
even the hijabs. Clothes should not become deterrent to women’s fitness. The idea is to inculcate
the fitness habit in their comfort wear. We want to urge new mothers to lead a healthy life and
break the stereotype of woman with infants having to stay at home. Women with infants have truly
forgotten how to live for themselves, only focusing on what their child wants. The walk is for urban
woman to understand that it is important to take their children along with them as they carry on
with their lives, unfettered as far as possible, by any shackles of motherhood.”
Baby wearing also has immense benefits to both mother and child. Carried babies are less likely to
cry, are healthier, gain weight faster, have better motor skills, coordination, increased muscle tone
and a better sense of balance. Carried babies fall asleep quicker and sleep for longer periods of time,
become independent faster as they are more confident and less clingy, they learn more as they are
not over stimulated, but calm and alert and most importantly, are happier. Baby wearing enables
better communication between mother and child as the mother becomes attuned to her baby’s
facial expressions and other gestures. Lactating mothers lose less bone mass by carrying with them
the extra weight of their babes as it encourages weight bearing exercises. Mothers also have less to
worry about while both mother and child feel secure in each other’s company.
Pinkathon is India's biggest women's run to encourage and promote fitness & health among women and create awareness for women’s wellness & Breast Cancer. The COLORS Pinkathon Mumbai - Inspiring partners Bajaj Electricals is scheduled to be held on Sunday, December 17, 2017 at R2 MMRDA Grounds, BKC. Over 11000 women are expected to participate in this 6 th edition. Online registrations are open at www.pinkathon.in for the V Wash plus 3km, 5km & Tata Salt Lite 10km multi-category run, for the 21km drop a mail on firstname.lastname@example.org.
Sunday, November 19, 2017
Super cool daddies take on the mantle of parenting
A Podar Institute of Education Survey dispels conventional notions of parenting
Fathers are increasingly getting involved and active when it comes to everyday parenting of their children, says a survey by Podar Institute of Education.
The survey, conducted among 4800 fathers in Mumbai, dispels the many conventional notions of parenting which otherwise put mothers at the heart of parenting. A common complain of mothers is that fathers are not involved in everyday parenting and that they have to bear the burden of parenting.
According to the survey, 70% fathers are now making a conscious effort to reduce their travel for work in order to spend more time with their children. 65% fathers spend two or more hours every day with their children. They are now aware of which school the child attends, or which class and even attend their open house and events.
There, however, is still some scope of improvement by dads in giving time, learning to discipline their children and helping children with school work, according to the survey. The survey found that only 33% spend time doing household chores or reading to their children. 88% fathers need the wife around when they take children out and only 12% are confident to go out alone with their children. Many fathers are not so involved in helping around the house or in household chores and most are not happy with the amount of time they are able to spend with their kids.
Dr Swati Popat Vats, President of Podar Education Network, and Early Childhood Association, feels that these results are a good sign that children today are benefitting by equal involvement by both parents and this will be good for the overall emotional development and emotional intelligence in children. There will be less tendency towards depression, suicidal tendencies as children who have a strong bond with not one by two parents will grow up to be more resilient. Both relationships remain psychologically important even when there are disparities in the two parents’ levels of participation in child care.
Fathers are just as essential to healthy child development as mothers. Psychology Today explains: "Fatherhood turns out to be a complex and unique phenomenon with huge consequences for the emotional and intellectual growth of children."
Erik Erikson, a pioneer in the world of child psychology, asserts that a father's love and a mother's love are qualitatively different. Fathers "love more dangerously" because their love is more "expectant, more instrumental" than a mother's love. A father brings unique contributions to the job of parenting a child that no one else can replicate. Following are some of the most compelling ways that a father’s involvement makes a positive difference in a child's life.
By 18 months babies can tell the difference between mothers and fathers interaction with them. Both mothers and fathers parent differently. This diversity, in itself, provides children with a broader, richer experience of contrasting relational interactions. Whether they realize it or not, children are learning, by sheer experience, that men and women are different and have different ways of dealing with life. This understanding is critical for their development.
To highlight this fact to fathers and mothers and to celebrate the importance of both parents in parenting, Podar Jumbo Kids in association with Early Childhood Association and Born Smart Parenting website organised a unique Just for Dads panel discussion on the topic, “Involvement of Dads in Everyday Parenting” on November 18 at Podar Jumbo Kids, Khar West. The panelists were actor Karanvir Bohra, author Ketan Bhagat, diamond merchant Rushabh Turakhia, digital media entrepreneur Saurabh Kanwar, anesthetologist Dr. Harshal Wagh, ad film maker Vaibhav Pawar and Public Relations Consultant Ankeet Dave.
Podar Institute of Education supported by Early Childhood Association conducted a survey with over 4800 fathers to understand their parenting style and time spent with their children. The results of this study are used in the unique book ‘How to be a S.U.P.E.R Dad’, which was unveiled by the panelists during the panel discussion.
How to Power up your kids with Iron
Cake can be healthy too if Maida is substituted with Wheat flour ( rich in Vitamins and high fiber ), Sugar is substituted with Jaggery ( full of Iron, Vitamins, Minerals ), and key ingredients such as, Rajgira / Amaranth ( Iron, Calcium, Protein ), Nuts : Almonds ( Proteins, Vitamins ), Cashews ( Iron, Vitamins, Minerals ),dry fruits : Raisins ( Iron, Protein, Vitamins ), Homemade Ghee ( full of Vitamins , lowers LDL Cholesterol levels ), Milk etc.
That day, we decided to give a Power packed , Iron full surprise to Aamen by baking a novel Nutty- Nutritious , Iron-rich cake, using Almonds, Cashews, Jaggery, Raisins, Amaranth as the main ingredients.
You won't believe me , If I told you that Aamen's eyes twinkled Big Star and his hair spiked on it's own ( OK the later is just a JOKE ) when he saw and tasted the Nutty-Nutritious Cake .
Power Packed, Iron full, Nutritious Cake
Preparation Time : 30 Minutes
1. 1/2 cup powdered Almonds
2. 1/2 cup powdered Cashews
3. 1/2 cup Raisins
4. 1/2 cup Rajgira ( Amaranth )
5. 1 cup powdered Jaggery
6. 1 Tsp Baking Powder
7. 1/2 cup Cocoa powder
8. 1 cup Wheat flour
9. 1 cup Ghee ( clarified butter )
10. 1 cup Milk
www.livogen.in is an initiative by MERCK to spread the awareness about anaemia, increase detection rates and treatment. This website has information on what is iron deficiency anaemia, what are the symptoms, remedies, precautions to prevent anaemia etc. This website also has interesting iron rich recipes that you can savour!
Dear Friends , Check Livogen (The number 1 Iron Supplement) is running an iron rich recipe making contest for all .If you have a unique Iron rich recipe, participate in the #livogenironchef contest and stand a chance to get featured in Femina, the leading women’s magazine, as a Celeb Chef. Top 3 will also win vouchers worth Rs. 20,000 and the next 7 will win vouchers worth Rs. 5,000. For more information check out Iron Chef contest
Wednesday, November 15, 2017
Celebrity Stylist Nikita Rawlani gave tips and tricks to all the happy customers at Linen Club's'Style '
Style is all about getting styled in different shades of newly arrived fabrics by The Linen Club.
Made To Order - An initiative by Linen Club for providing superior tailoring quality and quicker deliveries .This is done by standardizing the tailoring processes like measurements, cutting, sewing & finishing with high end trims.
The brand Linen Club is promoted by Jaya Shree Textiles. Linen Club has been the pioneer brand for linen fabrics in India with over 5 decades of experience. Today, with a presence in 151 exclusive brand outlets and over 5000+ multi brand outlets, Linen Club boasts of having the world’s largest retail chain in Linen. An accomplished in-house design team including internationally acclaimed Italian designers produce close to 1500 new fabric designs every month which are retailed across India .
Jayashree Textiles( Linen Club) was the first company to be authorized by CELC (European Confederation of Flax and Hemp) for using “European Flax” to communicate the genuinity of pure European Linen and it is also a “Corresponding Member” of CELC. The fabric range includes 10 to 120 lea super fine fabrics. All these have enriched the design value and have made Linen Club fabric the preferred choice of connoisseurs worldwide.
Jaya Shree Textiles: Linen Club is a division of Jaya Shree Textiles, a unit of Grasim Industries Ltd. which is part of the Aditya Birla Group a $41 billion corporation in the league of Fortune 500 and India’s largest fashion and Lifestyle player. Setting benchmarks in linen and wool, Jaya Shree Textiles have strived for excellence, matching international quality standards.
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