Bangalore, 2nd November, 2022: Gamezy Rummy, one of the most active gaming categories on Gamezy from the house of Gameskraft, recently announced its partnership with Pro Kabaddi League’s Pune team, Puneri Paltan, as their official ‘Skill Partner’.
The alliance aims to build on the many synergies between the two partners given the shared interests and sensibilities of their respective audiences. Both games have deeply entrenched Indian roots, which enables Gamezy Rummy and Puneri Paltan to appeal and cater to localised preferences. Furthermore, it is notable that both games require the players to apply skill and strategy in varying degrees, and the partnership enables Gamezy Rummy and Puneri Paltan to build a bridge upon this foundation between their respective followers.
In addition to also being one of the jersey sponsors for the team, both Gamezy Rummy and Puneri Paltan, are collaboratively driving further marketing initiatives across different platforms including online, digital, offline media and in-stadium branding. The association was recently celebrated with the launch of two brand films: ‘Chaal Mat Badlo, #AppBadlo’ and ‘Partner Mat Badlo, #AppBadlo’.
Gamezy Rummy is also integrating Puneri Paltan into its platform via a host of other activities. Free hourly tournaments are renamed with Kabaddi terms such as Super Raid, Super Tackle, under a common tournament known as the ‘Paltan Series’. Alongside this, Gamezy Rummy is introducing a new ‘Matchday Add Cash Offer’ on every Puneri Paltan match-day.
Lastly, the team has also announced ‘The Great Rummy Challenge’ which will be integrated with Puneri Paltan. A Daily Login Challenge program, this is a 5-day login challenge, where users are rewarded every time they complete certain challenges on the Gamezy app.
Commenting on the partnership, Harish Rawat, Senior Vice President, Marketing at Gamezy said, “Rummy and Kabaddi, both share great sentimental similarities for Indian audiences as two of the most beloved home-grown sports in the country. Kabaddi as a sport, is not only a showcase of the strategic use of strength, but also a display of great skill and sharp acumen, much like Rummy. We are very excited to kickstart this partnership with Puneri Paltan as their official ‘Skill Partner’”.
About Gamezy Rummy
Gamezy is a multi-gaming skill-based platform across 4 primary categories - Fantasy Sports, Rummy, Poker and Casual Games. Among these categories, Gamezy Rummy is one of the most active gaming categories on Gamezy. Users can download the Gamezy app and play Rummy games and upskill by playing practice games on different rummy variations such as pool rummy, points rummy, deals rummy, etc. In addition, there are daily challenge tournaments that give users the opportunity to play competitively against other opponents. Users enjoy benefits such as fast withdrawals and best-in-class anti-fraud systems. The platform is also RNG certified, which implies that table and player selection is random and not triggered by any specific algorithm.
About Puneri Paltan
Puneri Paltan is a kabaddi team that represents the city of Pune, Maharashtra, India in the Pro Kabaddi League. The team, coached by BC Ramesh, plays at the Shree Shiv Chhatrapati Sports Complex. The Puneri Paltan team comprises stalwarts like Fazel Atrachali, and Nabi Baksh and dynamic youngsters like Aslam Inamdar, Mohit Goyat, and Pankaj Mohite. With a mix of unstoppable energy, honed-out skills, and steely nerves, here's a force that consistently looks forward to performing better, challenging its opponents, and making a difference.