With smartphones becoming the mainstay of Indians looking to tap into work, learning and entertainment on the go, there has been a significant increase in the demand for premium smartphones that are 5G enabled, offer high processing power with wider display and high-quality camera in the first half of 2022. While metros were the first to pick on this demand, it is the tier 2 and beyond cities which are witnessing a notable growth over the last few years and this demand is expected to continue as we move closer to the festive season and Flipkart’s Big Billion Days.
Monday, September 12, 2022
Tier 2+ cities lead the demand for premium smartphones with 40% growth from Jan-July 2022: Flipkart Insights
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