Now get plump and bouncy skin all day long
November 2021, Mumbai: Your skin deserves to look and feel fresh not
just in the morning but throughout the day. OLAY India, the country’s
revolutionary skincare brand has, hence, unveiled its new transformative range
called the OLAY Regenerist Collagen Peptide 24
that promises to be the best ‘food for
your skin’ and helps you get the skin you deserve making it look plump,
bouncy and healthy all day long! This latest range of moisturizer and serum is
powered by “collagen peptide” that deeply penetrates to improve the skin resilience
and hydrates it for a plump and bouncy look making it the perfect go-to
skincare ingredient for the entire day.
Modern-day
women are working around the clock, managing their professional and personal
lives and taking up new challenges every day. This change in lifestyle exposes
them to a variety of external and internal stressors like pollution, UV rays and
physiological stress that cause skin cell damage and loss of collagen – the
very skin building blocks that restores/replaces dead skin cells. Moreover, based
on a recent skincare study it was found that our skin can age up to 8 years in
a single day if we do not provide the nourishment it needs. To tackle these
rising skincare issues, OLAY India has launched the al new Collagen Peptide 24
making it the gold standard of plump and bouncy skin that keeps it going all
day.
Made
using a blend of new-age technology, OLAY Regenerist Collagen Peptide 24 stimulates
collagen production as it works like a naturally occurring collagen and boosts
better skin penetration using Bio-available Technology with much shorter
chains of amino acids than collagen. Specifically formulated with
tried-and-true ingredients, this new moisturizer will transform the look of
your skin as it has:
·
Collagen Peptide
(Pal-KTTKS) that helps the skin look firmer
·
Niacinamide (Vitamin
B3) that helps the skin retain moisture and plumpness to better resist the
daily stresses that would rob our skin of its glow while
helping with surface cell regeneration for a healthy and hydrated result
·
Glycerin that helps
the skin attract and retain moisture so it can stay firm and hydrated all day
long
Talking about the latest
launch of OLAY Regenerist Collagen Peptide 24, Rohini Venkateswaran, Vice
President- Skin & Personal Care, India said, “We
at Olay India have always strived to work towards the right blend of technology
and skincare elements that cater to the modern-day women in their evolved
lifestyle choices. With skincare trends galore, we found that having plump and
bouncy skin all day long is the ultimate test/ result to determine what
actually healthy skin is. Collagen plays an important role for our skin
especially in strengthening it and research also shows that collagen decreases
by 1% every year starting in our 20s, particularly accelerated by various
stressors. Our latest innovation is a powerful and fragrance-free face
moisturizer that does not compromise on a woman’s skin or her hectic schedule.
It is the perfect go-to skincare ingredient with anti-aging properties that
nurtures it throughout the day making it a healthy and an essential ‘food for the
skin’.”
OLAY’s
latest range encourages us to make more informed choices as the new range is
completely free from harmful ingredients like parabens, phthalates, synthetic
dyes, fragrance, and mineral oil. This lightweight formula absorbs quickly,
giving you 24 hours of hydration without a sticky, greasy or heavy feeling and
results in 4X plumpness with 15%+ improved skin elasticity after just 4 days.
Stand
up for ingredients you believe in and stand firm with your skin with OLAY
Regenerist Collagen Peptide 24!
Olay
Collagen Peptide 24 cream and serum is each priced at Price- 1999 INR
respectively. It is available on all leading ecommerce platforms and major
offline store.
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