Sunday, January 31, 2021

Thane’s First-Ever Luxury Cinema Destination, INOX INSIGNIA Launched by Marathi stars Prathmesh Parab


Prathmesh and Nikkhhil are starring in Marathi movie “Darling” 


Director of movie Sameer Asha Patil was also present 


INOX throws open a 7-star luxurious multiplex with 4 screens 


30thJanuary, 2021, Mumbai. India’s leading multiplex chain with a presence in 69 cities, INOX has announced the launch of INOX INSIGNIA at R Mall, Ghodbunder Road, Thane. The 4 new screens and 240 seats soaked in 7-Star luxury will offer an unparalleled and an opulent cinematic experience to INOX’s patrons, not just in Thane, but the entire Mumbai region. The convergence of four exclusive auditoriums at R Mall, INOX INSIGNIA aims to redefine movie watching, by blending luxury throughout the course of the visit. Whether it is about check-ins, projection & sound, ordering food or enjoying the comfort of the recliners, patrons are in for the slickest of experiences at INSIGNIA. The multiplex has been designed in a modernized and stylized art deco feel, seamlessly merged into a modern design fabric. The charm and luxury coupled with the warmth of the lavish live food counters would ensure plenty of cherished moments for the patrons.

Personalized ticketing services: Starting with dedicated reservation lines, to a dedicated host to escort the guests to their seats, INSIGNIA guests will be pampered with personalized services.  

Bespoke interiors and opulent recliners: Uber luxurious art deco interiors, boasting of gorgeous patterns, complimenting the signature recliners crafted in Italian stich-art leather with micro-adjustable headrests  

Live gourmet delights from menu curated by Vicky Ratnani: Open food counters in the lobby, serving delectable food from a menu curated by Master Chef Vicky Ratnani. 

Effortless food ordering with a butler-on-call*: To relish the exciting menu, or for any other assistance, patrons press the Butler-on-Call button on the touch panel, from the comfort of their recliners, to enjoy the dedicated services of a butler  

State-of-the-art sound and screen technologies: Sharp picture quality ensured with LASER projection, coupled with explosive surround sound by Dolby ATMOS, duly complimented by Volfoni’s Smart Crystal Diamond Solutions screen, bringing movies to life.  

Uniforms crafted by Arjun Khanna: Each attendant in the INSIGNIA premises is styled by exclusive uniforms crafted by celebrity designed Arjun Khanna.  

*Currently unavailable as per COVID Guidelines 


What makes INOX INSIGNIA an ultra-luxurious movie destination? 




Talking about INOX’s latest multiplex, Atul Bhandarkar, Regional Director (West) – INOX Leisure Ltd said, “As we open the first ever ultra-luxurious cinema experience in Thane, we not only feel proud, but also excited, as we introduce something fresh and superior for our patrons. We have put together a 7-star experience, which is an amalgamation of top notch luxury, great sound and projection technology and amazing food options, all signature amidst our signature hospitality with a lot of warmth, care and safety. We welcome our patrons in Thane to visit us and enjoy movies in a manner, which they would love the most.” 

INOX’s latest multiplex is situation in the swanky R Mall located on the breezy Ghodbunder Road, offering an easy access to patrons. With this launch, INOX now operates 16 multiplexes with 79 screens in Mumbai.  

Link of the video of the new multiplex at RMall Thane West: 


About INOX Leisure Limited 

INOX Leisure Limited (INOX) is amongst India’s largest multiplex chains with 151 multiplexes and 641 screens in 69 cities. INOX has redefined movie experiences in India making it truly a 7-star experience. Each INOX property is unique with its own distinct architecture and aesthetics. Beyond the normal screens, INOX also has INOX INSIGNIA for the discerning audience or KIDDLES for young patrons or MX4D® EFX Theatre for an immersive experience or the panoramic viewing with ScreenX at select locations. INOX brings the very latest in projection and audio technology with INOX Laserplex, IMAX & INOX ONYX. Some of the key multiplex features include plush micro adjustable leather recliners with a butler on call facility, gourmet meal choices by celebrity chef, designer staff uniforms. INOX recently launched Megaplex, massive experience-driven entertainment destinations at Palassio Mall Lucknow and at Inorbit Mall, Malad, Mumbai which is home to the most number of cinema formats in the world.   

1 comment:

Ame Auto said...

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