Mumbai, November 23, 2020: GS Caltex India, a 100% owned subsidiary of GS Caltex
Corporation of South Korea, has unveiled its range of BS VI compatible products for the
Indian motorists. Available under the brand name Kixx, the latest engine oils are equipped
to meet the stringent requirements of the new BS VI emission norms announced by the
Government of India. These superior engine oils are based on advanced additive technology
to deliver excellent protection and superior performance in BSVI vehicles – Cars and
Motorcycles.
Speaking about the new product portfolio, the Mr Rajesh Nagar, MD & CEO, GS Caltex
India, said, “We at GS Caltex India, have been at the forefront in launching products which
meet the latest requirements of the market. It has been our constant endeavor to work on
improving and upgrading our product portfolio as per the latest norms to offer superior
customer experience. It gives us immense pleasure in launching the new upgraded BS-VI
lubricants along with some new products for new generation vehicles.”
These oils have an advantage of backward compatibility hence can be used in older
generation BS IV/III vehicles.
In addition, GS Caltex also introduced new warriors to its fully synthetic passenger car oil
portfolio, Kixx PAO 1 & Kixx G1 Synthetic Power. Kixx PAO 1 is a PAO based fully synthetic
passenger car engine oil. It is optimized to provide ultimate performance and complete
engine protection, thus maximizing engine life and low oil consumption. Its high viscosity
index and good low-temperature fluidity help contribute to component protection across a
wide temperature range.
Kixx G1 Synthetic Power is a fully synthetic premium car engine oil with advanced additive
technology to deliver excellent performance in modern vehicles meeting BS-VI norms and
suitable for high-performance engines fitted with DOHC, EFI, VVT, and diesel engines with
CRDI. It is optimized to provide complete engine oil performance, especially fuel efficiency,
through friction reduction and enhanced durability.
The company is also launching fully synthetic motorcycle engine oil Kixx Ultra 4T Synthetic
for the passionate bikers to whom their bike is an extension of their persona. The fully
synthetic motorcycle engine oil is configured with advanced additive technology to deliver
excellent performance in modern vehicles meeting BS-VI norm. This is suitable for all
motorcycle engines, both carburetor and fuel injected where API SN or below and JASO MA
and MA 2 are recommended.
GS Caltex also revamped the packaging of its Motorcycle and Passenger car segment engine
oils thus enriching new look and feel to enhance the brands distinct visibility and set
products apart from the competition.
As part of the new launch, GS Caltex has started a campaign
since November 1 st . It is a series of notes which talks about ‘Why BS6’, and how to ‘Choose
Your Perfect Companion’ and a guide to “Whether your vehicle is BSVI or BSIV”. There are
also links generated to help people know more about the importance of the BS6 engine oils
in India.
From 22 nd Nov- 5 th Dec, GS Caltex India will ask the participants to show some love by
posting their vehicle pictures on their FB and Instagram page handles by using hashtags
#GSCaltexBS6EngineOils or #GSCaltexSteerIntoSustainability to celebrate togetherness.
About GS Caltex India.
GS Caltex India is a 100% owned subsidiary of GS Caltex Corporation, South Korea. The
company is currently doing business in high quality premium lubricants manufactured from
its own Group II plus base oils imported from its Yeosu Refinery, South Korea. The company
has also expanded into other businesses like Polymers, Polypropylene and petrochemicals.
GS Caltex India has a very impressive range of high-quality finished lubricants and supplies
to large businesses including major global OEMs.
For more information, visit: www.gscaltexindia.com
About GS Caltex Corporation.
GS Caltex Corporation, founded in 1967, is a 50-50 joint venture of GS Energy, South Korea
& Chevron Corporation, USA and. GS Caltex, headquartered in Seoul, South Korea, is a
leader in the petroleum, lubricant and petrochemical businesses. The Company is a major
exporter of petroleum products including lubricants. Through continuous R&D and
investments, GS Caltex strives to become a leading global energy company.
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