Thursday, October 25, 2018

Canon India demonstrates groundbreaking technology and innovation at Broadcast India Show 2018


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Canon Launched Cinema EOS C700FF and showcased other Cinema EOS and professional video cameras along with its range of Cine lenses


 Canon India, one of the leaders in the digital imaging space, unveiled the Cinema EOS C700FF at a leading industry platform Broadcast India Show 2018. Organized at the Bombay Exhibition Centre, Goregaon, Mumbai from 25 th -27 th October 2018, Broadcast India Show is a must attend event for the Film and Infotainment industry in India.


Inaugurated by Mr. Kazutada Kobayashi, President & CEO, Canon India and Mr. Eddie Udagawa - Vice President - Consumer Imaging & Information Centre, the stall exhibited a prolific range of Cinema EOS range, professional video cameras and Cine lenses. The attraction of the stall was Canon’s new Full Frame Cinema EOS camera C700FF ideal for motion picture, premium TV production and Web series. In the professional video cameras range it was XF 705 which is the newly launched model.



Speaking about Canon’s participation in Broadcast India Show 2018, Mr. Kazutada Kobayashi,
President and CEO, Canon India Pvt. Ltd. said, “Innovation being an essential pillar for us at Canon
India, we have always brought to forefront supreme imaging solutions for our customers. We are
delighted to continue our association with the Broadcast India Show, an opportune platform to
showcase some of our best technology in the Cinema EOS range and Professional Video cameras
range to the customer community and further receiving first hand feedback from them. This will be a
step further to fortify our foothold in the flourishing cinema business in the country. Encouraged by
the overwhelming response received during the previous years, we are looking forward to engage,
connect and collaborate with newer audiences at the show this year.”

Sharing his thoughts, Mr. Eddie Udagawa, Vice President, Consumer Imaging and Information
Centre, Canon India said, “At Canon India, we have always strived to delight our customers with the
latest innovations and marvels in the imaging space. As a premium platform for the broadcasting
and cinema industry, Broadcast India Show has always enabled us the opportunity to garner market
insights and showcase our technology advancements.”

He further added, “This year we will be showcasing our new Full Frame Cinema EOS Camera C700FF ideal for motion pictures, premium TV production and Web series. The camera’s full frame sensor provides higher resolution, produces footage with shallower depth of field with 35mm sized sensors and is capable of 5.9K RAW recording up to 50/60 frames per second. We would also showcase our new launched Professional Video camera XF 705 with cutting edge XF-HEVC recording format and advanced 12G-SDI interface for 4K UHD HDR production. Through our expansive product portfolio, we endeavour to empower filmmakers to accomplish higher levels of quality and detail to their stories.“

CANON SINGAPORE PTE. LTD.
1 HarbourFront Ave, #04-01 Keppel Bay Tower, Singapore 098632
Tel : (65) 6799 8888 Fax : (65) 6799 8882 www.canon.com.sg

Brief Detail on new products

1. Canon Cinema EOS C700FF
Canon’s new EOS C700FF top-end digital cinema camera features a full –frame CMOS sensor
designed to meet extensive range of production needs. The camera’s full-frame sensor provides
higher resolution and produces footage with shallower depth of field with 35mm sized sensors,
giving filmmakers a variety of creative options. Capable of 5.9K RAW recording up to 50/60 frames
per second with the optional Codex CDX-36150 recorder, the EOS C700FF can also record ProRes and XF-AVC up to 4K to internal CFast cards. When over sampling 5.9K in 4K/UHD recording moire is suppressed and noise graininess improved, resulting in higher quality video compared to native 4K image capture. Both EF and PL mount models are available, with the EF mount option including Canon’s Dual Pixel CMOS AF technology for precision focusing that can be crucial when recording in high resolution.

2. Professional Video Camera XF 705
Canon’s first professional video camera with the new XF-HEVC file format, enables the recording of
internal 4:2:2 10-bit UHD (HLG/PQ) files to SD cards, plus output a 4K UHD signal over a single 12G-SDI interface or ethernet connection. A 1.0-Type CMOS sensor and DIGIC processor produce
professional 4K UHD 50P images in 4:2:2 10-bit, utilising Canon’s new and efficient XF-HEVC file
format for smaller files that can be recorded direct to SD cards. Multiple recording formats are also
supported including XF-AVC and high frame rates up to 100P. XF 705 can record internally in two
HDR formats, using HLG or PQ and features extensive HDR assist functions that aid the user to
control the exposure for HDR shooting. Alternatively, for less time-critical productions, Canon
Log3/BT.2020 support enables flexibility in a HDR Post-Production workflow. Image capture starts
with outstanding optics and Canon’s L-Series lens delivers this in a compact, 3-ring, 15x wide angle
zoom that incorporates a 5-axis IS, designed for exceptional 4K UHD capture.

The other major products which was showcased at the Broadcast India Show 2018 was
1. Cinema EOS Range: Cinema EOS C300 Mark II, Cinema EOS C200, Cinema EOS C100 Mark II
2. Professional Video Camera Range: ME20-FSH (Multi purpose production camera), XC 15, XA
11, XA 15, XF 405, XF 305 and MM100
3. Cine Lenses: Zoom Lenses, Cine Servo Lenses and Block lenses

CANON SINGAPORE PTE. LTD.
1 HarbourFront Ave, #04-01 Keppel Bay Tower, Singapore 098632
Tel : (65) 6799 8888 Fax : (65) 6799 8882 www.canon.com.sg

 Canon Group : Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 is the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 367 subsidiaries all over the world, supported by 197,673 employees. (Data as of December 31, 2016)

Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging
technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated
contemporary digital imaging product and solutions in India. The company today has offices and
warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary
channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon
India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in
the country. Canon India’s service reach extends to over 583 towns covering 17,622 PIN codes across
India - which comprises of 191 Camera collection points, 17 Camera repair centers, 246 Printer
repair centers, 162 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of 20th September 2018)

In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology,
Canon offers an extended product portfolio, including copier MFDs, Managed Document Services,
Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s,
Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2017, the imaging leader recorded a double digit growth.