MTV & Royal Stag Barrel Select return with
the 7th Season of the iconic show ‘MTV Unplugged’
~The seventh season of Royal Stag
Barrel Select MTV Unplugged features a stellar line up of artists including the
likes of Shankar Mahadevan, Vishal Bhardwaj and Farhan Akhtar~
~ The musical extravaganza kick
starts on 9th December 2017, every Saturday at 8 PM only on MTV ~
Perfection
only needs a stage and Royal Stag Barrel
Select MTV Unplugged Season 7 is the perfect stage to feature India’s
musical perfection. Having given the country some of the most magical raw
renditions, Royal Stag Barrel Select MTV Unplugged is back with yet another
mellifluous season, this time giving us an insight into the musical talents of
musical maestros like Vishal Bhardwaj,
Shankar Mahadevan, Farhan Akhtar, Papon, Monali Thakur and Armaan and Amal
Malik. Serenading the audience
with stripped back versions of songs from some of India’s biggest hitmakers,
the greatest musical property will be coming back into full swing on our
television screens on Saturday 9th
December at 8 PM only on MTV.
After
garnering unparalleled success in its sixth season by raking in an overall
reach of around 130 million viewers on social media platforms, the latest
season of Royal Stag Barrel Select MTV Unplugged ensures to be nothing less
than the best. This season is special in every sense as it brings together the
popular musical families of our nation on one platform. Bringing back the good
old days of Maachis, Vishal and Rekha
Bhardwaj will give an unforgettable premiere to this season. Brother Armaan and
Amaal Malik will give tribute to the yesteryear music composer and their
grandfather Sardar Malik with Main Rahoon
Ya Na Rahoon song. Bringing together three different generation of music
will be the singing trio of Mahadevan family; Shankar Mahadevan, Siddharth
Mahadevan and Shivan Mahadevan.
Launching
the seventh season of MTV’s biggest musical property, Ferzad Palia, Head,
Youth, Music and English Entertainment, Viacom18
said, “Year on year we have been surpassing audience expectations and surprising
ourselves with each new season of Unplugged. The latest season features a
unique and beautiful confluence of soul- stirring vocals and interesting musical
arrangements, doing away with anything that distracts from what is pure. This
year as well, the audience will be privy to a great line up of artists who will
be transforming some of their biggest musical numbers to the unimaginable in a
more vulnerable and intimate setting. It’s going to be fascinating to see
artists like Vishal Bharadwaj, Shankar Mahadevan, Farhan, Papon, Monali and
others going unplugged and recreating songs that people love so much.”
Talking about his fondness towards the show, Vishal Bhardwaj said; “MTV Unplugged is a platform where artists can display
their musical talent and exhibit their potential to the fullest. In its last
six seasons, the show has elevated the threshold of creativity that entails a
unique mix of both mainstream as well as classical music. Both me and my wife,
Rekha Bhardwaj, are ardent fans of the show and have followed every edition of
it. I am delighted to perform at MTV Unplugged, more so as I collaborate with
Rekha. I eagerly await and look forward to my participation in the show.”
Sharing his
happiness on performing with his sons, Shankar Mahadevan said, “MTV Unplugged has a history of presenting
artists, each of who have a different creative identity which is unique to
themselves. This brings a distinctive charm to the show. I am glad that my son
Siddharth Mahadevan was a part of its wonderful line up in the previous
edition. I am happier to be performing with both my sons Siddharth and Shivam
Mahadevan for this edition. Looking forward to work our magic and celebrate
music as a splendid trio.”
Commenting
on his debut on Unplugged, Farhan Akhtar said, “According to me, Music has an universal language which brings people
together. Unplugged is one such platform that allows artist to perform the
stripped down, bare-it-all, acoustic version of the biggest hits. I'm really
looking forward to this one.”
Singing
heartthrob Armaan Malik added, “MTV unplugged is
an amazing platform which gives artists an opportunity put forth their
creativity in a very interesting manner. I am extremely pleased and
thrilled to be a part of MTV unplugged for the very first time. I’m sure the
audiences will resonate with the beautiful unplugged arrangements of my songs,
which they already love. Lastly, I await eagerly to perform with my
brother, Amaal Mallik coz it’s not every day that you get a spectacular
opportunity like this where the music in our family can shine bright for the
world to see.”
Expressing her happiness on
being part of the show, Monali Thakur said, “As music is an ever evolving work of art it
requires platforms that can channel it in an accurate manner. I believe that
MTV Unplugged ensures this occurs effortlessly thus providing the industry and
audience with beautiful and unique musical creations. It gives me great joy to
be a part of MTV Unplugged and be able to showcase a soulful take on some
beautiful melodies.”
Adding further Papon said, “MTV Unplugged is all about
music in its purest form and coming from a folk background, raw music is really
close to my heart. It is one such exceptional show that allows the artists to
perform at their best on a common podium. I have performed for Unplugged
earlier and I am very happy that I again got a chance to display my musical
perspective on MTV Unplugged. I hope that this time also audience will
appreciate and relish my music.”
Translating the vocals of the
country’s greatest singers into an intimate setting, viewers will be witnessing
legends, Vishal Bhardwaj and Shankar Mahadevan and fan favorites, Armaan Malik
and Farhan Akhtar in their acoustic glory for the first ever time. Audience
will be in for a musical treat as Shankar Mahadevan will be seen performing
with his sons Siddharth and Shivam and Vishal Bhardwaj will rekindle magic with
his wife, Rekha Bhardwaj. Apart from this, Monali Thakur, Papon, Amaal Malik,
Shalmali Kholgade, Amit
Mishra, Tushar, Shaswat Singh, Naakash, Nikita Gandhi, Ahen, Akhil Sachdeva, Sunny
MR will be delivering stunning acoustic performances.
Get ready to experience heart-touching and soul stirring music with Royal
Stag Barrel Select MTV Unplugged Season 7, every Saturday at 8 PM only on MTV!
MTV,
world’s premier youth brand, is a dynamic and a vibrant blend of music and pop
culture. With a global reach of more than half-billion households, MTV is a
cultural home to the millennial generation, music fans and artists. 50 MN fans following MTV across show pages on
social media have made it one of the top brands in social influence as well.
MTV consumer products are available across 35+ unique categories through
strategic brand licensing tie-ups, leading to combined retail sales of 100+
crores present across all key online and off-line channels of distribution. In
2015, MTV also launched its first ever café in the world, FLYP@MTV at New Delhi
in India. MTV has a buzzing MTV Live business with properties like MTV Video
Music Awards and MTV Bollyland. Aiming to entertain, lead and collaborate with
young people through its evocative communication and youth relevant shows like
Roadies, Splitsvilla, Coke Studio@MTV, MTV Unplugged, MTV Girls on Top, MTV
Love School and keep them engaged through various cause led initiatives such as
MTV Rock the Vote and MTV The Junkyard Project. For information about MTV in
India, visit www.mtv.in.com.
VIACOM18 Media Pvt. Ltd. is one of India's fastest growing entertainment networks and a
house of iconic brands that offers multi-platform, multi-generational and
multicultural brand experiences. A joint venture of Viacom Inc. and the
Network18 Group, Viacom18 defines entertainment in India by touching the lives
of people through its properties on air, online, on ground, in shop and through
cinema.
ROYAL STAG BARREL SELECT is the premium offering of Royal stag for the discerning consumer
who seeks an evolved taste. It is for the young, confident, progressive and
inspiring individual who has tasted their first success; want to be seen as the
one with discerning taste, evolving in their journey of life and standing out
through perfection. The brand inspires individual who has a desire of
magnifying his life in terms of refinement and the assurance of having arrived-
making his life grander and richer. Royal Stag Barrel Select drives the brand proposition
of “Make it Perfect”.
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