Wednesday, March 31, 2021

Khatabook acquires Biz Analyst in a strategic move to strengthen tech offerings for MSMEs

  • ‘Biz Analyst’ to operate as a distinct brand and offer premium value-added services to customers 
  • Acquisition is a part of Khatabook’s ongoing efforts on monetization and growth
  • The platform will enable Khatabook’s MSME customers to digitize operations for business growth by leveraging business analytics, sales force automation and digital invoicing


Bengaluru, 31 March, 2021: India's fastest growing fintech start-up, Khatabook, announced the acquisition of Biz Analyst, a leading SaaS business management application, in a deal worth USD 10 million as a mix of cash and equity. With this acquisition, Khatabook aims to leapfrog into the next phase of growth and offer its customer base of over 10 million monthly active merchants an opportunity to scale up their businesses by utilizing premium value-added services. Creating a closer integration with their upstream supply chains -- distributors, wholesalers, traders, and suppliers -- Khatabook users can now seamlessly avail additional features to improve their efficiency through business analytics, sales force automation and digital invoicing.


Launched in late 2016, Biz Analyst is a cash flow positive business providing solutions to SMEs using Tally accounting software to automate daily business operations and make data-driven decisions to manage sales, inventory, outstandings and productivity. The company has achieved consistent growth and currently has over 80,000 paid users. Biz Analyst, now as a part of Khatabook, aims to double the user base in 2021 and create bigger opportunities for the network of its 1000+ channel partners.


The Biz Analyst team will continue to run independently, retaining Mumbai operations while maintaining synergies with the Khatabook headquarter in Bangalore. The original co-founding team of Biz Analyst Vaibhav Vasa, Mehul Sutariya, and Nilesh Zaveri will now be a part of Khatabook’s leadership team.


The acquisition is in line with Khatabook’s continued efforts to drive meaningful change and solve complex problems in-house through technology and focus on building the right infrastructure to empower MSMEs in the country. Utilizing Khatabook’s core strength, Biz Analyst’s tech solutions will potentially reach a widespread and massive network of MSMEs spanning almost every district in India. The tech and product development efforts will be scaled up while streamlining hiring and talent development under the Khatabook structure.


Commenting on this, Ravish Naresh, CEO and Co-founder, Khatabook said, “This deal is our first strategic acquisition as we intensify our network effects up the supply chain and focus on monetization. The features and strengths that Biz Analyst offers are the perfect extension to our present business portfolio. The acquisition is a step forward for Khatabook in its mission to provide business efficiency to India’s MSMEs through value-added services.”


The founders of Biz Analyst, Vaibhav Vasa and Mehul Sutariya in a joint statement said, We are thrilled to join forces with Khatabook, a company whose core values and mission resonate with ours. Together, we look forward to expanding the digital adoption by SMEs through our affordable SAAS solutions and connecting businesses across different verticals onto a single platform. As the new chapter in our growth journey unfolds, we are excited to create bigger and better opportunities for our team, for our partners, and most importantly, for our customers, by bringing in products that cater towards solving day-to-day challenges faced by them.”


Over the course of the last year, several MSMEs and kiranas have adopted technology to become more operationally resilient. Powering the digital transformation of the ecosystem, Khatabook platform recorded 1.4 billion+ transactions with a cumulative value of more than $100 billion. 


About Khatabook

Khatabook is India's fastest growing SaaS company that enables micro, small and medium businesses to increase efficiency and profitability through safe and secure digital solutions for business and finance. The flagship Khatabook app is a digital ledger solution. To digitize end-to-end business processes for MSMEs, the company has also launched MyStore by Khatabook, an e-commerce platform, and Pagarkhata by Khatabook, a staff and salary management platform. Founded in 2018, Khatabook today is available in 13 languages and has 10Mn+ monthly active users.

About Biz Analyst

Biz Analyst is a bootstrapped startup based out of Mumbai that provides SME business owners real-time access to their business data on mobile by connecting with Tally accounting software. Launched in late 2016, it helps business owners and their sales team make data-driven decisions on the go. It launched a Sales Force Automation solution in 2019 to improve the performance and efficiency of the field sales teams of distributors, manufacturers, wholesalers, traders across different industry verticals. Biz Analyst operates with 70 employees and has over 80000 paid users across domestic and international markets.


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