Sunday, April 12, 2020

Paytm urges Mumbai to donate on its app to feed 20,000 daily wage laborers

Continuing its efforts to strengthen the fight against COVID-19, India’s leading digital payments & financial services platform, Paytm has partnered with KVN Foundation to serve meals to migrant workers and daily wage earners. Together, they are already providing 16,000 meals to people in Mumbai every day and are targeting to serve 2.5 lakhs meals in the coming weeks. Paytm is also requesting fellow citizens to support the cause by logging on to their Paytm app and clicking on the ‘Feed My City’ tab.

Besides Mumbai, meals are also being served in Noida, Bengaluru, Hyderabad and Chennai to people who have lost their source of income due to the lockdown in the country. People donating for the 'Feed My City' initiative can also choose the city for which they wish to contribute.

Siddharth Pandey, Vice President, Paytm said, “The livelihood of daily wage earners has been affected during this lockdown. We wanted to help them and ensure that their children and families do not go hungry. Our partnership with the KVN Foundation is a step in this direction. We will continue to work towards providing relief to the ones who cannot fend for themselves.”

“During this crisis, the daily wage worker, migrant worker and those without any safety nets, steady income, insurance or savings have been the worst affected, without any hope or relief. In countless little ways, all these people add value to our lives on a daily basis. We can’t have a full meal knowing fully well that millions of these people are starving to death. Paytm has now made it possible to contribute easily to this cause, to the city of your choice. We request you all to contribute generously to ensure that no lives are lost due to hunger during this lockdown period”, added KVN Foundation.

Over the last few weeks, Paytm has launched several initiatives to fight the spread of the Coronavirus. The company is aiming to contribute Rs. 500 Crores to PM CARES Fund, and has already collected over Rs. 80 crores within the first week. Also, the company is distributing personal hygiene products, such as hand wash and sanitizers to people who do not have the means to buy it.

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