The 7th Edition of Big Cine Expo Concludes with a Spectacular Showcase of Cinema Innovation, Industry Excellence, and New Horizons

Key highlights:

● Exclusive Studio Presentation by Warner Bros. Discovery

● Acclaimed Director Atlee treated the audience to an exclusive preview of his highly anticipated film, Baby John. 

● Ramesh Sippy Honored with Special Achievement Award

● Mukta A2 Cinemas, founded by director Subhash Ghai, announced a Rs 99 cap on all food and beverage prices to make movie outing costs more affordable for Indians. 

Mumbai, 1st October 2024 – The Big Cine Expo, Asia’s largest and the world’s second-largest international convention and trade show for the cinema industry, recently held in Mumbai from September 30th to October 1st. The grand inauguration saw the presence of esteemed industry leaders, including Dinesh Vijan, Founder of Maddock Films; Alok Tandon, Co-CEO of PVR-INOX; Raghavendra T. (Raghav), Director of Big Cine Expo; and Yusuf A. Galabhaiwala, Founder of Galalite Screens.

This two-day event provided a unique platform for local and international stakeholders to network, exchange insights, and showcase the latest innovations in cinema technology, products, and services aimed at transforming the entertainment landscape.

One of the major highlights of the expo was the exclusive screening of never-before-seen footage from Atlee's much-anticipated upcoming film, Baby John. The film, featuring an all-star cast including Varun Dhawan, Jackie Shroff, Keerthy Suresh, and Wamiqa Gabbi, drew significant attention and excitement from attendees.

Another key highlight was the IMAX Big Cine Awards 2024, which celebrated outstanding achievements in the cinema exhibition industry. The prestigious awards recognized leaders and innovators across several categories. PVR Inox was honored as India’s Top Multiplex Chain, while Mr. Mukunda from Bengaluru won Best Single Screen Theater of the Year. MovieMax Cinema was awarded the title of Fastest Growing Cinema Chain, and the Most Talented Cinema Entrepreneur Award went to Mr. Akkshay Rathie, acknowledging his dynamic contributions to the industry.

A panel discussion titled "Driving Innovation in the Cinema F&B Experience" brought together industry leaders to explore innovative pricing models in cinema food and beverage offerings aimed at attracting and retaining customers. The discussion focused on how cinemas can strike the right balance between creative pricing strategies and enhanced customer satisfaction, ultimately driving increased revenue and improving the overall cinematic experience. Mukta A2 Cinemas, founded by director Subhash Ghai, announced a Rs 99 cap on all food and beverage prices to make movie outing costs more affordable for Indians. The move aims to remove one of the most common deterrents for moviegoers, was revealed at the Big Cine Expo during the discussion

“Big Cine Expo is the world’s largest trade show dedicated to multiplexes, single-screen theaters, malls, and theatrical distribution in Asia, showcasing groundbreaking innovations. In the post-pandemic era, the cinema industry has the opportunity to reinvent itself. This year’s event emphasizes innovative productions that cater to the evolving needs of audiences, fueled by technological advancements.” said Raghavendra T (Raghav), Director of Big Cine Expo.

“Big Cine Expo’s 7th edition successfully united the cinema exhibition industry, offering an excellent platform for networking and collaboration. It stands as a testament to strength and innovation, and at PVR INOX, we are proud to be part of this journey. Congratulations to the team for organizing another outstanding event and for their commitment to our industry's growth,” said Ajay Bijli, Managing Director of PVR INOX Limited.

The 7th edition of Big Cine Expo not only celebrated the industry's milestones but also set the course for its future. With its focus on innovation, sustainability, and global collaboration, the expo reaffirmed its importance as a beacon for the cinema industry's ongoing evolution, promising exciting new horizons for both professionals and audiences alike.

About Network208

Network208 is a leading media company providing a better platform for the cinema and entertainment B2B business domestically and internationally. Network208 publishes a quarterly magazine ‘TheatreWorld’ and organizes the international tradeshow and convention for single-screen, multiplex cinemas and malls known as ‘Big Cine Expo.’ Asian countries are surging ahead. India is one of the world's emerging economies with the entertainment sector occupying a dominant position. In fact, the Indian cinema industry is second only to Hollywood in size. South India, having the highest number of cinema screens and the highest number of movie releases, is the top market for cinema exhibitions in India. There is a huge appetite for technical know-how and equipment owing to the untapped potential in the cinema theatre market in India and other Asian countries. And herein lies an opportunity for a viable platform in India.

For further information, please visit: https://www.bigcineexpo.com/

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