Switzerland based Livinguard AG re-affirms that its pioneering and revolutionary invention is currently the world’s only non-leaching technology which can continuously and safely inactivate viruses and bacteria, including 99.9% of SARS-CoV-2 (the virus that causes COVID-19), making Livinguard the safest and most effective coronavirus killing technology known to date.
Unfortunately, however, deceptive, and misleading ‘me too’ products which can cause potential harm to the human body, as well as the environment and are claiming to be ‘anti corona’ have been found to misinform consumers by concealing the efficacy and safety of their technology. Most of these so-called ‘corona shield’ masks are made using silver, zinc or other technologies containing heavy metal content which leach out of the textile and can cause harmful effects and are potentially carcinogenic. Certain marketeers have been miscommunicating and overstating their performance data as well as withholding this important safety information, thereby misinforming users and jeopardizing their health. What's important to know about such technologies?
- They are known as “leaching” technologies i.e. they are not permanently bound to the fabric. This means that they can be swallowed or inhaled, when used in face masks.
- Toxic effects of inhalation and ingestion of such chemicals have been widely demonstrated and cited in reputed peer reviewed journals and mainstream scientific literature.
- The marketeers of such technologies used in face masks fail to provide data on safety to the mucous membrane lining human lungs.
- In addition to human safety, one should also consider the safety of allowing such technologies to find their way into waste water streams and our environment, as there is also sufficient data in the public domain pertaining to the environmental damage this causes.
- Global regulations surrounding such technologies are being increasingly reclassified and their use limited.
Although such technologies have been used in various products, regulators in most markets generally require safety disclosures. However, no such regulations have existed for their use in face masks and some organizations have disregarded the consequences of consumers potentially inhaling these toxic chemicals.
Researchers from Freie Universität Berlin and ITA RWTH Aachen, two of the most globally reputed academic institutions in virology and textiles, have confirmed the efficacy of Livinguard’s self-disinfecting technology that permanently destroys the coronavirus when applied to textiles and is permanently bound (non-leaching) to the fabric. Scientific results have followed on similar findings from The University of Arizona, Tucson and are especially relevant now as countries gradually ease lockdown restrictions and populations seek a return to the next new normal. Livinguard remains committed to its battle against COVID-19 with its masks currently being used by law enforcement and frontline workers on a global scale, protecting those most vulnerable in the battle against COVID.
About Livinguard AG:
Livinguard is an environmentally friendly hygiene technology platform based in Zug, Switzerland. It is the first company in the world to empower textiles and other materials with self-disinfecting properties, it licenses its patented technologies to companies from various industries to improve the health and wellbeing of consumers. Livinguard AG operates in Switzerland, Germany, USA, Singapore, Japan, India, and South Africa. The ever-increasing levels of pollution, global travel, shared mobility, and the prevalence of drug resistant microbes have led to growing threats of infectious disease. The company sees its solutions as essential safeguards that can offer enhanced safety and better health to billions of people. Livinguard believes that our future is tied to sustainable solutions amidst non-degradable wastes that threaten our existence on this planet. Their commitment is to develop highly effective technologies that also minimize waste and use of resources. The company views personal and planetary health as inseparable imperatives and the foundational base of everything that they do. Livinguard is committed to bring good health and well-being to people and the planet. Livinguard is a member of the World Economic Forum’s Innovators Community.
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