Power management company Eaton today announced the launch of its first and exclusive customer-centric promotional campaign ‘Aapke Ghar Mei Eaton hai Kya?” to showcase its industry-leading Electrical technologies for at-home applications by customers and end-users. The state-of-the-art canter will reach out to the masses on the streets of Maharashtra and give them a glimpse of the innovative, reliable and industry-leading host of electrical products from Eaton that can help them manage power at their homes more safely and sustainably.
Commenting on the campaign, Syed Sajjadh Ali, managing director, Electrical – India, said, “In today's world, power is a fundamental part of everything from the necessities to the modern luxuries. From controlling costs through energy management to installing modern home technologies for comfort and safety, every household needs solutions that fit an individual’s life. Eaton is providing the most innovative and reliable power management household products and solutions that are safer, smarter and more energy-efficient.”
He added, “This campaign will open the world of most technologically advanced, reliable, safe and efficient products to our customers at their homes. The technologies and solutions that they have been trusting and benefitting from at their offices, factories, and vehicles and other applications that affect their lives on a daily basis can help them make what matters to them at their homes work too. At Eaton, we have always strived for continued success in leveraging technical innovation to develop next-generation solutions.”
Eaton is positioned through its global solutions to answer today’s most critical electrical power management challenges. Eaton’s Electrical product portfolio encompasses a comprehensive suite of power management solutions, including uninterruptible power supplies (UPSs), surge protective devices, power distribution units (PDUs), remote monitoring, software, power factor correction, airflow management, rack enclosures and services.
The “Kya Aapke Ghar Mein Eaton Hai” canter showcases Eaton’s breadth of Electrical offerings for various household applications. In the display, a wide range of solutions are available for every single and customized usage as per the customers’ requirements. The major highlights of the campaign are Eaton’s UPS range - the 9E IN – a true online double-conversion UPS system that affordably provides a robust, reliable, compact and efficient power management solution at the most economical cost, Aurora – Line-interactive UPS affordably protects critical applications from downtime, data loss and corruption caused by power fluctuations and outages, 9PX UPS - advanced protection for small & medium data-centers, IT rooms and Infrastructure, MCB, RCD and AFDD with varieties in Low Voltage, medium voltage and High voltage, for all-in-one protection of the consumers’ homes.
Eaton’s “Aapke Ghar Mein Eaton Hai Kya” is a strategic campaign to reach out to customers and end-users across Mumbai and Pune and give them a glimpse of Eaton’s home offerings.
Eaton is a power management company with 2018 sales of $21.6 billion. We provide energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton is dedicated to improving the quality of life and the environment through the use of power management technologies and services. Eaton has approximately 100,000 employees and sells products to customers in more than 175 countries. For more information, visit Eaton.com.