I love Bollywood, especially the Bachchan Family Big Time. It's my dream to interview Big B, once in a lifetime. The invite to attend Yupp TV Bazaar launch ( in the presence of Abhishek the Junior Bachchan ) is sort of trailer to my Big B dream.
YuppTV, the world's largest Over The Top (OTT) provider for Indian content launched a marketplace, Yupp TV Bazaar which will host curated premium video content across various genres and will lure original content creators on to it's platform. YuppTV Bazaar will cater to video content creators, who often find it tough to monetise and market their premium content through traditional video-sharing portals, satellite and DTH platforms.
In his Welcome address, YuppTV founder and CEO Uday Reddy stressed With the proliferation of unregulated video content on the digital platform, content monetization and visibility is a prime concern for premium video content creators who often find their content being lost in a deluge of casual user-generated content. Yupp TV Bazaar is being launched as a solution that will overcome the traditional roadblocks associated with free-for-all video sharing platforms. We are confident that this development will be a major success and will empower content developers with the perfect medium to share and monetize their offerings,”.
In his keynote address, Governor of Maharashtra Vidyasagar Rao said, “In today’s digital age, with technology having changed the way many industries operate today, YuppTV’s launch of its premium video content platform YuppTV Bazaar comes as a very welcome move. By providing a medium to independent creative content creators for showcasing their works, YuppTV has taken the spirit of entrepreneurship to a new level. I support the initiative wholeheartedly and wish YuppTV and Yupp TV Bazaar all success.”
Abhishek Bachchan added, “India, at the moment, is brimming with talent looking for an outlet for their creativity. The launch of Yupp TV Bazaar from YuppTV is a welcome move that will provide the indie moviemakers with a trusted and curated platform for showcasing their talent.”-
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