PIB makes credible, verified information about Central Government decisions and schemes available to mass media and public at large: DG (West Zone), Ministry of Information and Broadcasting Ms. Smita Vats Sharma
Citizens should share correct information for NSO field surveys as capturing credible data for socio-economic parameters is important for formulating policies: Deputy Director-General, NSO, Ms. Supriya Roy
: Mumbai, June 18, 2025
Press Information Bureau (PIB), Mumbai Region, conducted a media workshop - ‘Varta’ on the themse ‘Eleven Years of Inclusive Growth’ for mediapersons, at Navi Mumbai today. Senior officers from the National Statistics Office (NSO) and Department of Economics and Statistics (DES), Government of Maharashtra, participated in the workshop as key speakers and deliberated on the significance of data-driven policy-making to bring about ‘Viksit Bharat’ by 2047.
Delivering the keynote address, Director General (West Zone), Union Ministry of Information and Broadcasting, highlighted the key role being played by PIB in making credible, verified information about policies, programmes, welfare schemes and key decisions of the Central Government available to mass media and public at large. The DG (West Zone), Ministry of I & B, explained to media persons as to how PIB functions to make authentic information, in the form of press releases, explainers, backgrounders, research articles available to media-persons in all regional languages. A huge repertoire of information related to progress in various socio-economic aspects in the last eleven years (Eleven Years of Inclusive Growth) has been made available by PIB in its website. The Director-General informed that PIB Mumbai Region brings out all press releases in the regional language Marathi for the benefit of regional mediapersons. PIB Mumbai also caters significant information from the Central Government through its official social media accounts in Marathi and English, so as to amplify the reach to citizens.
Director-General (West Zone), Ministry of Information and Broadcasting Smt. Smita Vats Sharma addressing at Varta- Media Workshop in Navi Mumbai
Smt. Supriya Roy, Deputy Director General, National Statistics Office, Field Operations Division, Mumbai, stated about the importance of data in public policy-making. Smt. Roy urged the media persons to raise awareness about the works done by NSO in collecting data through conducting large scale all-India sample surveys for creating the database needed for studying the impact of specific problems for the benefit of different population groups in diverse socio-economic areas, such as employment, consumer expenditure, housing conditions and environment, literacy levels, health, nutrition, family welfare, etc. The DDG, NSO-FOD, Mumbai Smt. Roy highlighted that that one major challenge faced by the National Sample Survey Office (NSO) in conducting surveys is the non-cooperation of individuals, particularly from certain segments of the population, who refuse to share data. This refusal can lead to incomplete or biased datasets, hindering the accuracy and reliability of survey results. Hence, mass-media may play an important role in spreading awareness about the importance of capturing credible data across various socio-economic parameters for formulating policies for welfare schemes and decisions of the government, she added. Smt. Roy also informed about the e- Sankhyiki Portal (https://esankhyiki.mospi.gov.in/ ) which provides India's Official Statistics like Economic Census, Macro-indicators and a Data Catalogue. Smt. Bhagyashree Sathe, Director, NSO-FOD Mumbai stated that data collection about India’s informal sector, which earlier was a big challenge, is being done on an annual basis for the last three years. A survey on how much time people are spending over phone and social media has been taken up by NSO between January to December 2024, she informed. Smt. Savita C. Dixit, Joint Director, DES, and Shri Bhushan Deshpande, Deputy Director, DES, in their presentation highlighted how the department conducts survey at district level for collection, validation and dissemination of multi-sectoral data. The media can play a vital role to make the country’s statistical system to mature by urging people and creating awareness of sharing authentic data in such surveys, stated the DES officers.
Deputy Director General, NSO-FOD Mumbai, Smt. Supriya Roy, addressing mediapersons at PIB’s media workshop titled ‘Varta’ at Navi Mumbai
Smt. Bhagyashree Sathe, Director, NSO-FOD Mumbai, speaking in a session on data-governance At PIB Mumbai’s media workshop ‘Varta’ at Navi Mumbai
The mediapersons also raised their queries about Journalist Welfare Scheme, PIB’s outreach activities, accreditation of media persons, among other issues discussed in the interactive session. PIB Mumbai officers present on the occasion included Shri Sayyid Rabeehashmi, Director, PIB, and Smt. Jayadevi Pujari Swami, Deputy Director, PIB. Smt. Nikita Joshi, Assistant Director, PIB, delivered the vote of thanks. A presentation on the organizational structural of PIB and how it works all 365 days to disseminate authentic information of the Union Government, with a special focus on PIB in Maharashtra-Goa Region was delivered by Ms Sriyanka Chatterjee, Media and Communication Officer and Shri Edgar Coelho, Information Assistant, PIB
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