SPIRIT OF MUMBAI

  Increased life insurance awareness and ownership led to increased India Protection Quotient of 35 for women up from 33 last year Health related concerns are becoming a priority May 11 th , 2020, New Delhi:  On the occasion of Mother’s Day, Max Life Insurance’s  India Protection Quotient  2.0  (“IPQ 2.0)  survey in association with Kantar revealed that women in urban India have registered a sharp increase in life insurance ownership and awareness over the last twelve months. While life insurance ownership witnessed 8% increase to 67% among women, term insurance awareness rose by 11% to 55% and term insurance ownership witnessed a 7% increase to 26%. This has led to an increase in the overall protection quotient, which is higher at 35 for women this year as compared to 33 last year IPQ 1.0 survey. Marking the progress,  Aalok Bhan, Director & Chief Marketing Officer, Max Life  said, “ In the modern Indian context, as more women assu...

  Pampers  Pampers everywhere, was the scene when I reached JW Marriott, Sahar  for #WIN15 ( BlogAdda national blogging conference + awards ceremony )on Sunday, 2oth September. Post registration and sumptuous breakfast, we attended lots of 'Gain the Gyan about Blogging' sessions. Finally it was the time for #SoftestForBabySkin Pampers. I am not a Mom, but I have always been the loving and caring Mawshi to my niece Aditi and nephew Aamen. Right from the Johnson baby oil for their silky hair to  Pampers   diapers for their soft skins , I have always bought the best for my little angles. The invite from BlogAdda to participate in Pampers #SoftestForBabySkin event was most welcome. I grabbed this opportunity with both hands and heart full of love.  The entrance as well as the inside of  JW Marriott, Sahar  was lavishly decorated for this grand   Pampers  #SoftestForBabySkin event. The specially appointed cameraman was clic...