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Showing posts from August, 2022

NIBS Nonstop Diwali catalog 2022

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The Great Eastern Home's Art Nouveau collection

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Art Nouveau, ("New Art" in French) was a popular art style from the early 1890s. Art Nouveau is a design, architecture, and visual arts movement that was prominent in the early 20th century and continues to have an impact on interior design today. The Great Eastern Home is renowned for housing furniture from all around the world, and has many Art Nouveau collectibles. Art Nouveau furniture pieces display long, sinuous lines that flow and curl in natural ways. This linear style was influenced by the flattened space and flowing lines of Japanese art, which was a popular influence among artists at the time. In Art Nouveau, the lines are often in the form of whiplash curves, long curved lines that extend out, then bend back on themselves.  The furniture is created with hardwoods, especially walnut, oak, and exotic hardwoods such as teak. Art Nouveau artists used a unique process of inlay, in which small pieces of different-colored hardwoods and other natural materials are cut out...

Media.Monks India wins Autodesk Imagine award for innovations in the Virtual Production space

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National, August 29, 2022:Media.Monks India’s pursuit to merge creative and technology was applauded at the Autodesk Imagine awards where it was recognised for the innovative use of technology to drive forward Virtual Production.  Autodesk Imagine Awards recognize exceptional contributions to innovation, spanning the fields of architecture, engineering and construction, product design and manufacturing and media and entertainment. The winning entry focused on Media.Monks India’s maiden venture into changing the landscape of traditional shoots by using 3D environments , culminating in the first of its kind Virtual Production studio.  Robert Godinho, Managing Director, Media.Monks India, comments, “Virtual Production is a brand’s best friend and this accolade is a recognition of the future trends that will take filmmaking into a whole new plethora of techniques. We can't wait to add more layers and dimensions to what technology and creative art can build together “ Virtual Produ...

Parikshat Sahni's new book 'Strange Encounters', a collection of his memoirs on Russia, India and Bollywood, launched

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  Anupam Kher, Deepti Naval at Parikshat Sahni’s book launch open up about their own curious experiences Mumbai 28th August 2022: Simon & Schuster India released 'Strange Encounters' by veteran actor Parikshat Sahni. The book was launched today in Mumbai, by celebrated actors Anupam Kher and Deepti Naval. This book is an invitation to people to bring out their own “strange encounters” to the table or around the bonfire, to open up conversations about their own exciting memories with friends and family, unlock their past as candidly and humorously as the hosts and the author did at the launch. “This book is a hybrid of essays, reminiscences and commentaries… stray incidents that made an impression on me during my travels through life. Written down as they came to me in my contemplative moments, this is an unweaving of memories from my days as a film student in Russia to settling in India and embracing Bollywood and celebrity," shared Parikshat Sahni, actor and writer. “...

Bayer to scale up its ‘Sahbhaagi’ program to build an evolving ecosystem for micro-entrepreneurs while transforming Indian agriculture

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  • Over the last 3 years, the program has registered more than 4000 Sahbhaagis across India and is now focusing on empowering more women and youth Agri-entrepreneurs • Expanding the program further in 24 states • The Bayer Sahbhaagi program gives you an opportunity to: o Learn all about the crop agronomy and the technical know-how of Bayer products o Earn incentives as micro-entrepreneurs through the program o Transform agriculture and increase farm productivity in rural areas ____________________________________________________________________________________ New Delhi, August 29th 2022: Bayer, a global enterprise with core competencies in the life science fields of healthcare and agriculture, announced its plan to scale up its Sahbhaagi program to empower rural women and youth with an aim to develop a comprehensive agricultural ecosystem. The ‘Bayer Sahbhaagi Program’ was launched in 2019 and today the program has more than 4000 Sahbhaagis across India. This initiati...

Oberoi Mall launches club for Senior Citizens

Mumbai, August 29th 2022: Oberoi Mall, one of the trendiest malls in the western suburbs of Mumbai, in association with Adhata Trust – an NGO working with elderly people, celebrated World Senior Citizens Day with great enthusiasm and fervor on Sunday, August 21, 2022, at the mall's atrium. The mall announced the launch of its for Senior Citizens club called ‘The Fun Bunch’. The first Sunday of every month will be dedicated to Senior Citizens, who can visit the premises and participate in the activities specially curated for them. Oberoi Mall’s new monthly event is dedicated to provide fun and leisurely timeout for them. With this initiative, the mall aims to create a happy space for all the elderly to have some “Fun Time” for themselves and provide opportunities to interact and communicate with people. In order to further enhance the experience of senior citizens, Oberoi Mall has introduced new services like a designated porter service, reading glasses on a returnable basis, compli...

VICTORINOX AND RENOWNED CHEF RANVEER BRAR LAUNCH India in 21 Recipes

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Traditional Swiss company Victorinox and renowned Chef Ranveer Brar get together to bring you an exciting video series- "India in 21 Recipes". Unearth timeless recipes from all over India as Chef Brar takes you on an unforgettable gastronomic voyage that leaves you spellbound. Tune in to his enthusiastic culinary narrative and discover the delicious and diverse cuisine of India as he creates twenty-one mouth-watering recipes from different states. These sumptuous dishes will be made using premium Victorinox cutlery, whilst educating the viewer on tips, tricks and valuable information about knives, their anatomy, and the correct way of using, sharpening, and maintaining them. Be sure to watch the series on the Victorinox India YouTube Channel: https://www.youtube.com/c/Victorinoxlndia Chef Brar enthralled the audience, giving them tips on how to prepare fancy and imaginative meals with the Victorinox range of professional and kitchen knives, where every dish becomes a deliciou...

LIVPURE’S SUCCESSFUL JOURNEY ENCOURAGES THE IMPORTANCE OF ‘WATER AS A SERVICE’

 The brand has touched more than 250,000 lives through ‘water as a service’ National, August 29, 2022: Livpure Private Limited, India's fastest growing water purification brand, has reached 250,000 happy customers in 'Water as a Service' segment. The brand introduced this one-of-its-kind service in 2018 and since then, the offering has gained multi fold popularity. The ‘Water as a Service’ by Livpure addresses the many challenges one faces in arranging safe drinking water for his/her family. Livpure as a water service provider allows consumers to pay for only what they drink or consume. Currently, this service is available in 18 cities across India including Delhi, Mumbai, and Bengaluru.  People face many challenges pertaining to drinking water like access to safe water, unusual taste, and its affordability. Hence, Livpure created a holistic solution to offer safe drinking water – ‘Water as a Service’, it comprises of different subscription plans that can be easily accessed...

This Ganesh Chaturthi, ITC Ltd.’s Fabelle Chocolates launches Chocolate Modak creations

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Fabelle joins the fervour of one of the most anticipated festivals, Ganesh Chaturthi by recreating the magic of modaks using chocolate along with the traditional ingredients like coconut, saffron, jaggery and almonds National, August, 27, 2022: As the country gears up to commemorate the arrival of its most beloved festival Ganesh Chaturthi, Fabelle Exquisite Chocolate joins the festive zeal with its newly launched creation namely Fabelle Chocolate Modak Creations. Encased with the goodness of traditional ingredients like coconut, jaggery, saffron, almond and turmeric, these exotic chocolate modaks are enveloped in milk & white chocolate handcrafted to perfection. Fabelle Master Chocolatiers have intrinsically woven the magic of traditional ingredients with chocolates to recreate an exquisite modak experience just the way Bappa likes it.   Perfect for offering to Ganpati, pack of 10 Fabelle Chocolate Modak Creations, a combo of Classic & Pristine Chocolate Modaks, will ...

ICICI Lombard launches a slew of 14 new products across Health, Motor and Corporate segments

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The comprehensive line-up of innovative and tech enabled insurance offerings,will revolutionize customer experience Mumbai, August 26, 2022: ICICI Lombard, India’s leading private non-life insurance company, launched its latest line-up of 14 new or enhanced insurance solutions, including riders/add-ons and upgrades across Health, Motor, Travel and Corporate segments. The slew of offerings, announced at a press conference in Mumbai on Friday, offers a comprehensive array of products across categories for a wide spectrum of customers. The product suite shall transform the way consumers experience insurance, providing them a seamless journey and tech-enabled solutions. The insurance industry is now seeing new types of risks emerging, be it pandemic, climate change or data privacy and this calls for comprehensive coverage steered by the changing customer behaviour and driven by the advent of new technological solutions and opportunities. This was the core thought behind the new offerings a...

Shoppers Stop rolls out this year’s edition of ShowStoppers’22

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~Ultimate beauty fest across biggest brands and multiple categories~  Mumbai, 26th August 2022: India’s premier fashion and beauty destination Shoppers Stop is all set to launch the most sought-after beauty festival, ShowStoppers’22. The stellar festival kickstarts from 26th August to 11th September 2022 and will be a treasure trove of true inspiration. There is something to savour for every beauty enthusiast! The festival will entail multiple activities to engage customers with the newest beauty trends, educative and engaging masterclasses, makeover sessions, incredible deals upto 50% off and personalised consultations. Taking this a notch higher, the brand is also launching a campaign that goes beyond traditional beliefs and standards of conceived beauty. The campaign shall bring forth the idea of ‘Beauty for All’ with compelling narratives and celebration of moments that give one confidence.  With the launch of its campaign, the brand is all set to break the stereotypical s...

IHCL CONTINUES ON ACCELERATED GROWTH PATH WITH RECORD PORTFOLIO EXPANSION

ON TRACK TO ACHIEVE 300-HOTELS PORTFOLIO BY 2025 WITH INDUSTRY-LEADING SIGNING OF 50 HOTELS AND OPENING OF 27 HOTELS IN 24+ MONTHS MUMBAI, 26 AUGUST 2022: Indian Hotels Limited (IHCL), India’s largest hospitality company, has continued to chart its journey of rapid expansion, with an industry-leading signing of 50 new hotels in addition to opening 27 new hotels in the past 24+ months. This period marks IHCL signing the most number of hotels in India in both, 2020 and 2021, adding over 5,500 keys to its portfolio*. VAST FOOTPRINT ENVELOPING THE INDIAN SUB-CONTINENT -         IHCL has a presence in over 100 locations across India -         Expansive footprint in 31 out of 36 States and Union Territories in India -         Rich history of pioneering destinations such as Goa, Rajasthan, Kerala, Bhutan, Nepal and more recently, the Andaman Islands and North-East India -         IHCL is also de...

Zee Digital to host its second edition of MSME National Summit & Awards 2022

~Smt. Anupriya Patel , Honourable Minister of State, Commerce & Industry, Government of India to be the chief guest ~ XX.08.2022, Delhi:  Zee Media Digital, the digital media publishing arm of Zee Group, will be hosting the second edition of the MSME National Summit & Awards 2022. After witnessing the enormous success of the first edition of the MSME National Summit and Awards, the second edition aims to be bigger and better. The second edition aims to reinstate the importance of MSMEs for our economy and their role in defining the trajectory of the nation’s development, especially post Covid-19. The event will be inaugurated Smt. Anupriya Patel , Honourable Minister of State, Commerce & Industry, Government of India, followed by panel discussions by MSME industry leaders on Smart Manufacturing and Working Capital Issues & Funding for SMEs. The event will also host leadership talks by Dr. Anadi Saran Pande, Director, IIM Lucknow Incubator & Professor of Strategi...

Max Life launches its digital campaign “Term Plan for Homemakers” in an exclusive association with Disney+ Hotstar’s Connected TV offering

Marks the first-ever film launch by Max Life on Disney+ Hotstar   New Delhi, August 25, 2022 : Max Life Insurance Company Ltd.  (“Max Life” / “Company”)  announces the launch of its digital ad film on Max Life’s term plan for homemakers, in an exclusive association with Disney+ Hotstar’s Connected Television (CTV) offering. To drive regional language consumption, the digital ad film is also being released in six languages i.e. Tamil, Kannada, Bengali, Marathi, Telugu and Malayalam. The ad film creates awareness about the need for a term insurance plan for homemakers without furnishing the husband’s income proof, to empower them financially in the long-term. The digital ad film features  actor Boman Irani as the protagonist motivating women to skill themselves in the art of self-defense as well as to equip themselves with the financial freedom to protect their family’s future. The ad film encourages homemakers to financially protect their family with the purchase of t...

LAY’S CELEBRATES LAUNCH OF EXTRAORDINARY LAY’S GOURMET CHIPS WITH MAJESTIC TVC CAMPAIGN

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Internationally shot film highlights Lay’s Gourmet’s premium snacking experience and ‘It’s Not Cooked, It’s Crafted’ proposition TVC Film focusses on how Lay’s Gourmet’s, the slowly cooked kettle chips offer a superior experience that is to be savored in well-deserved moments. 360-degree surround   that will include social media and influencer engagement will follow the TVC roll out   Link to TVC -  https://www.youtube.com/watch? v=mqulyzSR2ck   New Delhi,  25 August 2022: Lay’s , India’s favourite potato chip brand,  unveiled a TVC film  on its newest offering: premium, slow-cooked kettle chips  – Lays Gourmet . The film highlights how LAY’S Gourmet, is  not just a regular chip, but a truly crafted  experience that needs to be savoured.   The film – directed by  Vinil Mathew  – opens with a young tourist admiring a heritage European Palace. As he opens a packet of Lay’s Gourmet - Thai Sweet Chilli flavour, his snacking is...

Famous actor Dr. Girish Oak appointed as the new brand ambassador of Ojamin

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Mumbai, 25th August 2022: Ojamin, a brand established to primarily offer a solution for Type 2 Diabetes, has announced its association with Mr. Girish Oak, a veteran in the Marathi Film Industry.  Ojamin — a 100% herbal tonic for Type 2 diabetes was founded in 1974 by Mr. L. K. Tate, B.A. LLB, I.R.S. Asst. Collector of Customs. In addition to treating Type 2 diabetes, the brand also aims at improving the overall health and immunity of its customers. In today’s world of cut throat competition where time is money, short term solutions have gained a lot of traction. The constant hustle to stay afloat has taken a toll — both mental and physical —  on a majority of people.One of the biggest lifestyle diseases that has become a cause of concern is diabetes mellitus. In today’s world, trusted Ayurvedic products are the need of the hour. Ojamin is one such product that addresses lifestyle diseases like diabetes, obesity and COVID-19! It also helps in building mental and physical welln...

MakeMyTrip and Yas Island partner for a once-in-a-lifetime holiday experience with Bollywood superstar Ranveer Singh

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Mumbai – 25 August: MakeMyTrip and Yas Island is offering an exciting opportunity for travellers to join the biggest superstar of this generation, Ranveer Singh, on a vacation to Yas Island, Abu Dhabi’s entertainment capital.    Turning the dream of millions to holiday with their favourite star into a reality, this partnership offers an incredible chance to join the Bollywood superstar on a three-day trip to Yas Island which includes a stay at one of the destination’s world-class hotels as well as access to its award-winning theme parks and attractions – Ferrari World Abu Dhabi, Yas Waterworld Abu Dhabi, Warner Bros. World™️ Abu Dhabi, CLYMB™️ Abu Dhabi, Yas Marina Circuit, Yas Mall and more.    Commenting on the collaboration Ranveer Singh said “This is an exciting partnership with Yas Island, my favourite holiday destination. It brings a great opportunity for my fans to experience the unique Yas Hai Khaas experience with me.”   In light of the thrilling holida...

Zynga Partners with India’s Ministry of Information and Broadcasting for an Educational Game Campaign Celebrating Country’s 75th Year of Independence

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Players Can Learn About India’s Independence Journey Through New Mobile Games  Azadi Quest: Match 3 Puzzle  and  Azadi Quest: Heroes of Bharat     Mumbai, India – August 25, 2022   –   Zynga Inc. , a wholly-owned publishing label of Take-Two Interactive  (NASDAQ: TTWO) and  a global leader in interactive entertainment, today announced that it is partnering with  India’s Ministry of Information and Broadcasting to launch an educational game campaign celebrating Azadi Ka Amrit Mahotsav, an initiative of the Government of India commemorating 75 years of independence. On this historic occasion, Zynga will be releasing two mobile games in India,  Azadi Quest: Match 3  and  Azadi Quest:  Heroes of Bharat .    Available to players of all ages in both English and Hindi, the free games tell the story of India’s journey to independence interwoven with fun gameplay. Both games will offer players an official certificate...