SPIRIT OF MUMBAI

Mumbai, April 29, 2020 : Britannia Industries Ltd has launched a ‘Store Locator’ service to enable consumers to find their favorite Britannia products in stores nearby. Given the context of the ongoing lockdown, the GPS-based Chatbot publishes a list of stores near the consumer’s current location, which have been recently serviced by the Company. The technology solution has been built to swiftly respond to the surge in consumer demand and the consumers’ increasing need to find the range of Britannia products at close proximity to where they reside. Commenting on the quick turnaround of the WhatsApp based Store Locator,  Mr. Varun Berry, Managing Director, Britannia Industries , said, “Given the ongoing lockdown, our teams are constantly innovating to ensure high accessibility to our products, across geographies and town classes. The WhatsApp Chatbot is one such timely solution built to help consumers discover our products in their neighborhood.” Mr. Berry  adde...

                                                                                          PC : SMWMumbai                             Once upon a time  Media  meant the One & Only ' Block-Buster ' ( the pun is intended for Block-Printing )  Print Media . With the rise of Radio and Television,  Electronic Media  surpassed the Monopoly of Newspapers, Magazines etc. Today's Android generation would not even believe the fact that, just a few years ago, in the beginning,  Aakashwani  and  Doordarshan  were the only channels for  Radio  and  Television  respectively. Now the number of channels in Electronic media outn...

Sun signifies the new beginning, power, knowledge, light, Gold etc. Naturally, the Mornings , which begin with Sunrise, lit with Gold en rays of Sun are considered the best ( auspicious ) times of the days.  The early morning symphony of chirping, colorful birds, Crowning Glory of Rising Sun , sparkling dew on Green grass and Yellow flowers, brushing my teeth, tongue, gums and cheeks  with  #Colgate360 CharcoalGold toothpaste / brush and then sipping steaming hot ginger tea turn my good mornings into  #Colgate360GoldMornings    Pic courtesy : IndiBlogger website Well begun is half-done so starting any activity at the beginning of the day, early in the morning , gives us the Gold en advantage. Early Bird catches the freshest worm. I love to wake up early in the morning and gain extra time.  Rising up early in the morning is my best and most Gold en habit. Awaken from the long night sleep, I still feel sleepy and ...

Friends are the extensions of our family. I am blessed with the best friends in the world , right from school, Mass communication, to the present set of blogger-friends plus many more. We the school-friends were rare example of Real Togetherness  but had grown apart after joining the college.  We were learning Engineering , Medical , Mass Communication etc. but due to advent of virtual technology , we missed on Real time Communication i.e.  Real   Togetherness    We wished to but could not meet for many years as we were buried under the heavy-load of business.  Landlines made our lives easier but the next invention Smart phones made our lives busier. Facebook, Twitter, Instagram , Whats-app etc. have increased the number of our friends, followers and specs-numbers but decreased our humanity-quotient. Smart phones have converted us into Fast n Furious machines. We have lost Human-touch, calm mind, fit body and gentle emotions du...

We the select few Mumbai bloggers received an exclusive invite from BlogAdda for a wonderful , interactive event at Axis Bank ( Corporate office ,Worli ). Ms. Parminder - Head Media Relations : Axis Bank, greeted us warmly at the artistically decorated Cafeteria. We the group of bloggers were playing the guessing game about , what would be the activity at this Axis Digital event? After a breezy breakfast, we were joined by Axis Corporate communications Managers in a conference hall. They revealed the brand new, amazingly useful and easy 'Ping Pay' app. Our Saturday turned out to be quite exciting with the introduction to 'Ping Pay' app. So you all must be wondering what's this 'Ping Pay' app is all about ? 'Ping Pay' is India's 1st Multi Social Payment app from Axis Bank , through which we can send or ask for money and mobile recharge across Facebook, Twitter, Whatsapp, SMS or email. Eventually, the hashtag of this Digital Axis m...