SPIRIT OF MUMBAI

Navi Mumbai, 26 th  February 2021:  The ongoing pandemic has led to increased severity and morbidity in eye conditions of people due to delayed treatment and lifestyle changes enforced by the lockdown. The elderly population has been especially impacted, with cases of mature cataracts shooting up five times in recent months due to patients above 65 staying away from hospitals out of Covid fear, senior ophthalmologists of Dr Agarwals Eye Hospital have said. According to them, the number of people coming to eye hospitals with serious complications including vision loss has increased manifold in the last six months.   Said  Dr. Vandana Jain, Regional Medical Director – Maharashtra, Dr Agarwals Eye Hospital, Navi Mumbai : “In the last three months of 2019, before the pandemic had hit fully, just 10 percent of all cataract patients coming to our hospital were suffering from mature cataract. In the last three months, this figure has jumped to 50%, a five-fold increase. The...

The brand strengthens its offline retail strategy with the new Flagship Experience Store at the heart of the city   Bengaluru, February 26, 2021:   Acer India today launched India’s biggest swanky new Flagship Acer Mall experience store in Koramangala, Bengaluru. The store is part of the brand’s retail strategy to allow its customers to experience the entire array of product portfolios with dedicated gaming, lifestyle and all other product segments. Store also features the extraordinary Predator Thronos gaming cave for the ultimate immersive gaming experience.     The store offers premium retail experience as well as exceptional service to its customers with complete demo zones and dedicated gaming experience center. The world class Acer Mall experience center offers consumers the option to interact and get a firsthand feel of some of the most advanced PC and lifestyle products ranging from laptops to air-purifiers.     Speaking at the inauguration,...

Enriched with natural goodness of Neem, Tulsi, Aloe Vera, Eucalyptus, Honey – BoroPlus  Soap Bars and Hand Washes o ffer 3-in-1 benefits of Antiseptic + Moisturization + Ayurvedic.   Mumbai, 25 February 2021:  It’s a  Shubh Mangal  moment that calls for a  Badhai Ho!  The Kolkata based Indian FMCG major  Emami Limited  begins 2021 with a significant endorsement deal as it signs on National Award winning Bollywood star  Ayushmann Khurrana  for its new launches  BoroPlus Soaps and Hand Washes . BoroPlus , India’s No.1 Antiseptic Cream Brand, has launched soaps & hand washes under its Hygiene portfolio last year.  Enriched with natural antiseptic herbs and clinically tested to  kill 99.99% germs and viruses , BoroPlus Soaps and Hand Washes   are ayurvedic and free from harmful chemicals like parabens, silicones and artificial colours, making the products safe for the entire family and suitable for frequent every...

.  Paid 15,342 death claims during the financial year 2019-20* Digital forensic controls and predictive analytics underwriting models decrease repudiation ratio to 0.78%   New Delhi, 25 February 2021:  Max Life Insurance Company Ltd.  (“Max Life”  /  “Company”),  in line with its continued promise of trust to its customers, announced that it has paid off 15,342* claims received in FY 2019-20, thereby settling INR 562.54 crores* worth of individual claims received in FY 2019-20. The Company has achieved high claims paid ratio of 99.22%* –  in comparison with the company’s last five-year performance. With consistent investment in fraud detection and mitigation at the issuance stage through robust predictive analytical based underwriting models, Max Life has demonstrated steady improvement of 226 bps in claims paid ratio over the last five years from 96.95%** in FY 2015-16 to its current figure of 99.22% in FY 19-20*. During FY 2019-20, out of total ...

Walmart and Flipkart continue to create growth opportunities for small businesses across India BANGALORE and AGRA, Feb. 25, 2021  – Walmart today launched a new Vriddhi e-Institute in Agra to provide small businesses in Uttar Pradesh access to skills and competencies to grow in a post-pandemic environment through online and offline channels such as Flipkart’s marketplace and Walmart’s international supply chain.   With the new e-Institute, Walmart is expanding its Vriddhi Supplier Development Program towards empowering 50,000 MSMEs across India for growth. The program provides MSMEs with specific training to leverage modern commerce and get ready for opportunities in Flipkart’s eCommerce marketplace, the supply chain of Flipkart Wholesale and Walmart’s global sourcing operations, as well as the open marketplace.    The Vriddhi e-Institute in Agra will partner with MSMEs from Uttar Pradesh through interactive learning and advanced competency-based training, with perso...

The Humanz platform empowers marketers with AI and machine learning to find the most relevant influencers, making influencer marketing safer, more scalable, and more predictable   National, Feb 25, 2021  -   Humanz , an AI-powered platform for influencer campaigns of all levels, partners with  Boss Entertainment , a creative marketing firm that is popularly known as India’s largest youth activation company, to bring the Humanz platform to India and bridge the gap between local marketers and influencers. Through the partnership, the Humanz platform will optimize collaborations between local marketers and influencers across India, thereby ensuring the sustainable growth of the country’s influencer marketing sector.   The Humanz Platform serves as a tool for discovery and direct influencer engagement—thereby fixing the broken elements of influencer marketing, including the lack of transparency, lack of audience demographics, and fraud. The platform allows mark...

Ready to captivate the audience, Saregama has launched yet another Gujarati track sung by Rakesh Barot – Malish Re Shamsaan Ma, to capture and conquer the charts and hearts of the Gujarati audience. The song brings together two of the biggest Gujarati musical maestros – Rakesh Barot who lends his voice to this track,  and music by Mayur Nadia. Depicting a tale of betrayal, this song is sure to keep you engaged till the very end. The video of the song takes you through an emotional journey of a man who goes through a heartbreak when he realizes that his significant other has strayed from their relationship, and has fallen in love with someone else. However, is there a happy ending to this tale? Showcasing dynamic chemistry between Rakesh Barot and Neha Suthar, this song consists of a beautiful storyline coupled with hard-hitting lyrics! Commenting on the launch,  Rakesh  said, “ We had a lovely time shooting for this song and the storyline is a great mix of drama and ...

भारत ,  २५   फेब्रुवारी   २०२१ :  लग्न जुळवण्याच्या प्रक्रियेत स्त्रियांना सौंदर्यावर आधारित ठोकताळ्यांचा व नाकारले जाण्याचा सामना कसा करावा लागतो आणि त्याचा त्यांच्या आत्मसन्मानावर कसा परिणाम होतो हे दाखवणाऱ्या कठोर आणि वास्तववादी कथा डव्हच्या नवीन फिल्ममध्ये आहेत .   भारतातील   सौंदर्याची   चाचणी सौंदर्याचा शोध नेहमीच कुरूप आणि पातळी खालावणारा असू शकतो .  ठरवून केल्या जाणाऱ्या लग्नांमध्ये  ( अरेंज्ड मॅरेजेस )  सौंदर्याच्या संकुचित कल्पनांना चिकटून राहण्याच्या तणाव व चिंतांबाबत अस्वस्थ करणारी आकडेवारी  “ इंडियाज ब्यूटी टेस्ट  ( २०२० )  रिपोर्ट ” मधून समोर आली आहे .  लग्न जुळवण्याच्या प्रक्रियेत रूपाच्या निकषावर परीक्षा करून आपल्याला नाकारण्यात आल्याचा अनुभव भारतातील १० पैकी ९ स्त्रियांना येतो ,  असे यातून पुढे आले आहे .  याशिवाय सौंदर्याच्या निकषावर नाकारण्यात आल्यामुळे आपल्या आत्मसन्मानावर व आत्मविश्वासावर परिणाम झाल्याचा दावा ६८ टक्के स्त्रियांनी केला आहे .   देशभरातील स्त्रियांशी केलेल्या संभाषणांतू...