Posts

Showing posts with the label ITC Foods

#SunbeanArtOfCoffee at ITC

Image
                                                                                      Coffee and I share a poetic bond, ... literally. How ?.  We were in exhilarating mood as it was that glorious Pre-Christmas season. It  was my very first out of Mumbai picnic. Nature's green treasure enchanted us throughout our southern tour.  Bangalore , Ooty and Mysore were on our itinerary. The weather, was at it's pleasantest best. My first poem just popped out after a sip of an excellently brewed, aromatic coffee at Hotel Harsha's coffee lounge. I was in 7th standard and did not realize the value of that heavenly moment. I did not have a note-book to jot it down, so can not share it verbatim. It was about the paradise enriched with fragrant Coffee, Sandal, eucal...

Being Natural with ITC Foods

Image
ITC Grand Central, Lower Parel , Mumbai. Being a true blue Indian in general and a Mumbaikar in particular, I am used to writing almost all of my blog-posts in Flash Back ( typical Bollywood ) manner. Naturally this  ITC  Bloggers meet-post starts with the end. Our fussy neighbor Vanya, who refuses to eat or drink anything, grabbed this 'B Natural Jamun Joy' from the ITC-gift-hamper and finished it within minutes. Full credit to ITC Foods for satiating my dear neighbor's thirst for Healthy, Tasty drink. Now back to  ITC  Foods gift hamper, which I received at the 'You Ask We Answer' bloggers meet ( ITC Grand Central ) on 5th December.  This ITC meet was aimed at introducing us about 'what all goes behind building successful food brands as well as providing an open platform to get answers for the questions related to packed foods, especially instant noodles .In today's fast and instant age, it's difficult to imagine life without ready-to-eat foo...