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Saturday, October 8, 2016

Near to Nature #BlueAir


Nature's Bountiful Beauty is all ours. By Nature , the nature is godly generous. Even the dream of walking in the lush green jungle full of flora and fauna, listening the melodious opera of chirping birds, watching the luscious and glorious bloom of fruits, breathing in the crystal clean air, fragrant with flowers ....... ascends us to seventh Heaven.

There's a Hell lot of distance and difference between the Dream and the reality. We humans have polluted the Mother Earth , with our greed for more and much more of this and that. We cut / burn jungles for wood. We capture / shoot animals to satiate our desires, which in turn destroys Bio-diversity. 'Global Warming' is not just a matter of Debate but Death as well.



A new WHO air quality model confirms that 92% of the world’s population lives in places where air quality levels exceed WHO limits*. Approximately 3 million deaths a year are linked to exposure to outdoor air pollution. Indoor air pollution can be just as deadly. In 2012, an estimated 6.5 million deaths (11.6% of all global deaths) were associated with indoor and outdoor air pollution together. Around 90% of air-pollution-related deaths occur in low- and middle-income countries. Ninety-four per cent are due to noncommunicable diseases – notably cardiovascular diseases, stroke, chronic obstructive pulmonary disease and lung cancer. Air pollution also increases the risks for acute respiratory infections.

According to Dr Bustreo. "For people to be healthy, they must breathe clean air from their first breath to their last." Major sources of air pollution include inefficient modes of transport, household fuel and waste burning, coal-fired power plants, and industrial activities. However, not all air pollution originates from human activity. For example, air quality can also be influenced by dust storms, particularly in regions close to deserts.

On this scenario, to provide #CleanAirForEveryone ,  Blueair ( a world leader in innovative air purification technologies ) launched the hyper-efficient, street-cool and affordable Blue and the IoT-smart Classic ranges  in India.

Blueair delivers home and office users more clean indoor air for enhanced user health and wellbeing faster than any competing air purifier thanks to its commitment to quality, energy efficiency and environmental care. A Blueair air purifier works efficiently, silently to remove 99.97% of allergens, asthma triggers, viruses, bacteria and other airborne pollutants. Sold in over 50 countries around the world, Blueair is geared to help support its customers everywhere.


"Our mission at Blueair is to help Indian women, children and men confront the health challenges posed by rising air pollution by giving them access to the best air cleaning technologies that can create safer indoor havens," said Blueair Director West and South Asia Region, Girish Bapat.
"Blueair is the brand leader in the premium segment of India's fast growing air purifier market. The launch of our new Blue air purifier creates a tremendous opportunity to allow even more people to breathe clean air at home and to further strengthen our position in the Indian marketplace," Girish said

Blue looks simple, yet packs a supremely efficient punch when it comes to trapping airborne dust, pollen, smoke, allergens, viruses and chemicals. Designed to appeal to today's health-aware younger generation, Blue leverages a radical new 360-degree air intake approach to air purification with a design geared to optimize airflow, boost particle retention, minimize noise levels and harness modularity for true ease of use at an affordable price.  With a new user interface, improved filtration efficiency and a brighter-white appearance, the latest Blueair Classic comes with Blueair's must-have built-in clean air intelligence technology that helps people better understand what is polluting their indoor air. The new-generation models deliver up to 20 percent more purified air on the faster speed setting, while also ensuring substantially lower noise level and power consumption thanks to improved fan technology.


The Blueair Blue is available now from Rs. 22,990, and the Blueair new smart Classic is available from Rs. 55,000. Blueair is founded in 1996 in Stockholm, Sweden. It innovates, manufactures and commercializes award-winning air purifying technologies and products for consumers and businesses. Available in over 62 markets worldwide, Blueair air purifiers are designed to enhance user health and wellbeing by removing airborne allergens, asthma triggers, viruses, bacteria and other pollutants in home, work and leisure environments. 

4 comments:

  1. Getting clean air will be a challenge soon. Hope blue air will provide solution

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  2. The horrible pollution in cities as well as villages is playing havoc in our lives. We must find out solutions to curb pollution at the earliest.

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  3. Do you think this will really work?

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    1. Hi Bellybytes. Thanks for your studied opinion. It will work , only where it's intended. Bluair is for those, who could afford it.

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